Afterpay Day 2025: The 5 best deals worth nabbing in the March sale

(Image credit: Tom's Guide)

Jump to:

Best 10 deals
Retailer Quicklinks
FAQs

Afterpay Day 2025 has officially kicked off! As one of Australia's major sales events, Afterpay Day brings together huge brands and retailers alike, offering massive discounts across a range of categories.

The sale event commenced at 8am AEST on Thursday, March 20 and will run until 11:59pm AEST on Sunday, March 23 — that means four days of epic deals!

While the event is named after the popular 'buy now pay later' service, you should know that you many of the deals you'll find during the sale won't actually require you to use Afterpay. Of course, it's always handy to have the option of splitting your online purchases into four fortnightly payments.

If you're looking to bag a bargain on Afterpay Day, you've come to the right place — we'll be rounding up the sale event's best deals and bringing them directly to you, delivering all the 'need to know' information about the products and how much you'll save.

Make sure to check back regularly over the four-day sales period, because we'll be keeping this page updated with the best 10 deals we find. If you're looking for more deals, you can check out our live coverage of the Afterpay Day sales here.

Afterpay Day 2025: best 5 deals

Save AU$250
With new smart settings and a brand-new diffuser attachment for curly hair types, the Dyson Supersonic Nural is perfect for anyone. It features all the beloved settings of the original, but also comes packed with sensors and attachments. The latter are intelligent too, allowing the hair dryer to remember the last settings used. Now, for AU$250 off, this hair dryer is worth picking up quicksmart.

Only available in the Ceramic Patina / Topaz colourway.

Afterpay Day 2025: Top Retailers

Beauty and lifestyle retailers

Adore Beauty: up to 40% off over 200 beauty brands
Love Honey: score up to 60% off storewide
Myer: Mid Season Sale now on, with up to 50% off
Platypus Shoes: shop up to 50% off the biggest brands at Platypus
The Iconic: up to 20-30% off storewide during The Iconic's Afterpay Day sale

Home and appliances retailers

Appliances Online: expect to see deals on white goods, appliances and TVs
Big W: shop 50% off small appliances at Big W's online store
Dyson: save up to AU$550 select Dyson products
Myer: Mid Season Sale now on, with up to 50% off
Nespresso: receive 2 complimentary Barista Cups and free delivery when you purchase 160 capsules or more

Tech retailers

eBay: knock 20% off orders using eBay Plus
JB Hi-Fi: spend over AU$300 and get AU$30 off using code AFTERPAY2025
Kogan: slice up to 65% off during Kogan's Afterpay Day sale
Mwave: up to 50% off in the Afterpay Day sale
Sony: get up to AU$40 off eligible orders when you spend over AU$300 using code AFTERPAYDAY40
The Good Guys: look out for Price Beat options across a range of tech

FAQs

What is Afterpay Day?

Afterpay Day is a bi-annual shopping event involving Aussie retailers that support Afterpay's 'buy now pay later' service. The event has grown in popularity over the years, with thousands of retailers across Australia now taking part in the bargain bonanza.

Although the event is named after Afterpay, many of the deals on offer during the sale period do not require you to use the service in order to save.

Afterpay Day deals are wide in scope, with thousands of brands discounted in numerous categories. These include tech, fashion, beauty homewares, travel, appliances and more.

What is Afterpay?

Afterpay is a 'buy now pay later' service similar to lay-by, only payment takes place over four fortnightly instalments. Additionally, you don't have to wait for your purchase to be fully paid off — Afterpay lets you receive your goods up front.

Afterpay payments are interest free — all you have to do is make sure the required amount is available in your account for each automatic payment, otherwise you will incur a AU$10 late fee.

When is Afterpay Day in 2025?

The first Afterpay Day in 2024 takes place between 8am AEST on Thursday, March 20and 11:59pm AEST on Sunday, March 23. We predict the second sale will take place sometime in August.

How often is there an Afterpay Day sale?

Afterpay Day is a bi-annual event, meaning it occurs twice a year. The first Afterpay Day of 2025 took place March 20-23 2024. The second Afterpay Day will likely be in August 2025.

How long do Afterpay Day sales last?

Afterpay Day sales typically occur over a four-day period.

Stephen Lambrechts is the Managing Editor of Tom's Guide AU and has written professionally across the categories of tech, film, television and gaming for the last 15 years. Before Tom's Guide, he spent several years as a Senior Journalist at TechRadar, had a brief stint as Editor in Chief at Official Xbox Magazine Australia, and has written for such publications as APC, TechLife Australia, T3, FilmInk, AskMen, Daily Telegraph and IGN. He's an expert when it comes to smartphones, TVs, gaming and streaming. In his spare time, he enjoys watching obscure horror movies on physical media, keeping an eye on the latest retro sneaker releases and listening to vinyl. Occasionally, he also indulges in other non-hipster stuff, like hiking.