15 things to buy in the Hoka Black Friday sale starting at $14

Deals
By Jessica Downey
last updated

Black Friday is here and Hoka is going all-in

a photo of Hoka shoes and leggings with a Tom's Guide Black Friday fitness deals sticker in the middle
(Image credit: Future)
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Enter any running event and you can be sure you'll spot a pair of Hoka shoes pounding past you. If you've been tempted to bless your own feet with a snazzy pair of Hokas or you want to arm yourself in some Hoka exercise garments, then you'll be happy to hear Hoka's Black Friday sale has plenty of decent offers. 

You can find some pretty awesome deals among the popular sportswear brand's sales, including the Bondi X carbon-plated running shoes, which were $215 but are now $161 at HOKA.

Not just looking for running shoes? Not a problem. Hoka also designs elite runwear in the form of sweat-repelling shorts, second-skin fit sport bras and cooling socks  — all of which are on sale at Hoka right now. I've picked out the deals I'd genuinely use in my training as a fitness writer and the items I think are actually worth your money.

One thing I can't promise is how long stocks will last, or the deals, so waste no time in checking out the Hoka Black Friday sale below.

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The best HOKA Black Friday sales

Apparel

Packable Trail Hat: was $24 now $19 @ HOKA

Packable Trail Hat: was $24 now $19 @ HOKA
This unisex hat is perfect for all weathers - you can fold it away into a pocket when you're not using it, and it'll keep the weather off your face when you need it to. It's still available now in three different colors.

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Hoka Short Sleeve: was $52 now $39 @ HOKA

Hoka Short Sleeve: was $52 now $39 @ HOKA
If you're looking for a lightweight, short sleeve t-shirt, we've found it. This top has a relaxed fit, is lightweight and sweat-wicking, plus for $39, it's a great price.

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Men's Glide Singlet Tank: was $42 now $32 @ HOKA

Men's Glide Singlet Tank: was $42 now $32 @ HOKA
A lightweight tank like the HOKA Glide Singlet will allow you to fly toward your PB's. The tank top is made from recycled materials and includes little sections of reflective material to add visibility to you on your runs. Take $10 off when you buy now!

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Ora Sock: was $18 now $14 @ HOKA

Ora Sock: was $18 now $14 @ HOKA
I spent too many years as a runner wearing the wrong socks and I don't wish the blisters or rubbing on any other runners. So grab a pair of Hoka's Ora socks made with moisture-wicking cooling technology and save $4.

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Merino Blend Crew Sock: was $20 now $15 @ HOKA

Merino Blend Crew Sock: was $20 now $15 @ HOKA
Keep your feet warm this winter when you go out on a hike or to shovel the snow from your driveway. These socks are made from 34% merino wool, so they'll feel as comfy as they are cozy.

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Hupana Sports Bra: was $38 now $29 @ HOKA

Hupana Sports Bra: was $38 now $29 @ HOKA
Feel comfort and freedom in your workouts with the second-skin fit of the Hupana sports bra. This racerback bra provides medium support, making sure your chest feels supported during exercise. Get yours now while it's $9 cheaper.

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Men's 7" Short: was $68 now $54 @ HOKA

Men's 7" Short: was $68 now $54 @ HOKA
The men's 7" shorts from HOKA are designed to perform well in any workout with a drawcord for tightening around the waist, stretchy material to keep you nice and mobile and three storage pockets for your keys and energy gels — what more could you want from a pair of shorts?

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Shoes

Rincon 3: was $125 now $99 @ HOKA

Rincon 3: was $125 now $99 @ HOKA
Tackle all your running workouts with the Rincon 3's from HOKA. Whether you are heading out for a speed session, ticking off your easy miles or gearing up on race day, the Rincon will support and propel you on. Not all sizes and colors are available at this price so be sure to check this. Apart from that this pair are all yours for $26 cheaper.

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Clifton 8: was $140 now $111 @ HOKA

Clifton 8: was $140 now $111 @ HOKA
Hoka's bread-and-butter running shoe is currently marked down by $29. The Clifton 8 is last year's model, but it's still very highly rated, and is still available in a number of sizes and colorways for both men and women.

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Carbon X 3 Running Shoes: was $199 now $119 @ HOKA

Carbon X 3 Running Shoes: was $199 now $119 @ HOKA
What better time to buy a carbon-plated running shoe than during the Black Friday sales? HOKA is offering a startling $80 off its Carbon X 3 pair that are lightweight, cushioned and grippy. The discount only applies to certain colors and sizes, so we recommend checking before purchase.

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Men's Anacapa Low GTX Hiking Shoes: was $169 now $129 @ Dick's Sporting Goods

Men's Anacapa Low GTX Hiking Shoes: was $169 now $129 @ Dick's Sporting Goods
This trendy pair of hiking shoes are not only stylish but designed to last. These HOKA hiking shoes feature a Vibram® Megagrip rubber outsole with 5mm lugs to help you grip all terrains on your walking adventures. You won't need to worry about water seeping into the shoes with the Leather Working Group Gold-rated waterproof nubuck leather upper and PFC-Free water repellency treatment assigned to this shoe.

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HOKA Women's Gaviota 4 Running Shoes : was $169 now $135 @ HOKA

HOKA Women's Gaviota 4 Running Shoes : was $169 now $135 @ HOKA
This fourth generation Giovata model boasts a more desirable upper providing a more supportive and lighter feel to the shoe. It’s been engineered to keep you comfortable on your runs providing a plush feel and max cushioning while improving your overall ride with the meta rocker design. Grab a pair while youcan save $34! 

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Bondi X: was $215 now $161 @ HOKA

Bondi X: was $215 now $161 @ HOKA
Accelerate your runs with a pair of the Bondi X. These carbon plated running shoes have a built in extended rocker to give you an extra boost and are maximally cushioned to keep you comfortable no matter the distance.

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HOKA Crescendo MD Track and Field Shoes: was $79 now $63 @ Dick's Sporting Goods

HOKA Crescendo MD Track and Field Shoes: was $79 now $63 @ Dick's Sporting Goods
A perfect beginner sprinting shoe, the Crescendo features extra cushioning with a thicker midsole. It has a lace knit upper for improved breathability and the carbon fiber plate delivers a snappier, responsive ride.

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HOKA Challenger ATR 6 Trail-Running Shoes: was $140 now $107 @ REI

HOKA Challenger ATR 6 Trail-Running Shoes: was $140 now $107 @ REI
If you're regularly tackling the trails outside of town, these shoes contain CMEVA foam midsoles for stability and impact absorption. Meanwhile, zonal rubber placement on outsoles reducing weight and adding durability.

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Is Black Friday a good time to buy HOKA?

Absolutely! As you'll notice when checking the tempting deals above, the face value of most HOKA products ain't cheap. But you get what you pay for with a premium brand like this. I've owned a pair of Hoka Kawana's for two years and despite being my go-to ParkRun shoe and what I often wear on my feet and on long weekend walks, they are still going strong! Unfortunately, I couldn't find them in the sale so far this morning, but I'll be the first to let you know if they do appear later in the day.

It's not every day you see a brand as in demand as HOKA slash their prices so low. For example, it's not easy to find a carbon-plated running shoe marked down by $80. If you want to deck your wardrobe with HOKA, now is your chance to do so for less.

In the mood to find some more mega deals from your favorite fitness brands? We are excited about the Nike Black Friday sale is live as well as the brilliant North Face Black Friday deals happening right now.

Jessica Downey
Jessica Downey
Fitness Writer

Jessica is an experienced fitness writer with a passion for running. Her love for keeping fit and fueling her body with healthy and enjoyable food quite naturally led her to write about all things fitness and health-related. If she isn’t out testing the latest fitness products such as the latest running shoe or yoga mat for reviewing then she can be found writing news and features on the best ways to build strength, active aging, female health, and anything in between. Before then she had a small stint writing in local news, has also written for Runners World UK (print and digital), and gained experience with global content marketing agency, Cedar Communications.

Born and raised in Scotland, Jessica is a massive fan of exercising and keeping active outdoors. When at home she can be found running by the sea, swimming in it, or up a mountain. This continued as she studied and trained to become a PPA-accredited magazine journalist in Wales. And since working and living in London, she splits her time between weight training in the gym, trying new fitness classes, and finding scenic running routes. Jessica enjoys documenting this on her fitness-inspired Instagram page @jessrunshere where she loves engaging with like-minded fitness junkies.

She is a big fan of healthy cooking and loves learning more about this area with expert nutritionists she has met over the years. Jessica is a big advocate for building healthy relationships with food rather than building restrictive attitudes towards it. When she isn’t eating or running she also enjoys practicing yoga in her free time as it helps her to unwind and benefits her performance in other sports.