1. PMA Digital Cameras: Introduction

This is the 2nd of a 3 part series in which I’ll be taking a look at new products and innovation at PMA 2008. In this article, I’ll focus on point and shoot cameras. Part I looked at printers, and the upcoming Part III will examine digital SLR cameras.

Everyone doesn’t need to spend $500 (or more) on a digital camera, despite what the salesperson might have told you the last time you were shopping for one. Most of us will do quite well spending less, often under $250. These reasonably priced cameras, often referred to as consumer or point and shoot cameras, made a massive appearance at this year’s PMA show.

However, having an abundance of options to choose from isn’t always a good thing. Many of these cameras looked like clones of one another. I’ve sifted through the many options to find the handful that I feel are unique in their price range.