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Best Samsung EOFY deals: huge discounts across phones, TVs, tablets and more

Various Samsung products arranged in a kitchen environment
(Image credit: Tom's Guide / Edited with Gemini)

Samsung’s EOFY sale is now under way in Australia, with big cuts across almost every category — phones, tablets, smartwatches, TVs and more. Many of the headline offers are straight price drops, but the real depth of the sale comes from how stackable some of the savings are.

Samsung’s Trade‑Up program is running alongside the event and is offering bonus trade-in value, which means eligible devices can knock even more off the already discounted prices.

If you’ve been holding onto an older Galaxy phone (or even a phone from a competing brand), this is a great opportunity to convert it into extra savings. And with some TVs and appliances already receiving four-figure price reductions, there’s plenty here for anyone looking to upgrade other household devices too.

Below, we've rounded up our top 12 favourite deals from Samsung's EOFY sale, making sure to include both top-tier devices, like the Galaxy S26 Ultra, Galaxy Tab S11 Ultra and Galaxy Watch Ultra, along with more affordable (but still highly rated) alternatives.

There are also additional savings to be had by using our Samsung discount codes, so make sure to check our range to see if the specific products in your cart qualify. To browse everything that the Korean tech giant currently has discounted, head over to Samsung's EOFY sale landing page.

Best Samsung phone EOFY deals

Samsung Galaxy S26 Ultra (256GB, Silver Shadow)
Save 18% (AU$400)
Samsung Galaxy S26 Ultra (256GB, Silver Shadow): was AU$2,199 now AU$1,799 at Samsung Australia

The Galaxy S26 Ultra is Samsung's top phone, and right now you can score it at a massive AU$400 discount for EOFY. It's the company's most powerful smartphone to date, boasting the Snapdragon 8 Elite Gen 5 for Galaxy chipset and 12GB of RAM. It offers the best of Galaxy AI, along with a cutting-edge Privacy Display. You can also save up to an additional AU$700 when you trade in an eligible device.

Samsung Galaxy S26 (256GB, Pink Gold)
Save 26% (AU$400)
Samsung Galaxy S26 (256GB, Pink Gold): was AU$1,549 now AU$1,149 at Samsung Australia

If you’re happy to skip the Ultra’s S Pen and its exclusive Privacy Display, the regular Galaxy S26 is a solid pick. You still get the full suite of Galaxy AI tools and the same software experience. Just keep in mind that the entry‑level S26 runs Samsung’s Exynos 2600 instead of the Snapdragon 8 Elite Gen 5. It’s still a capable chip, just not quite as powerful as Qualcomm’s flagship. Now available at a AU$400 discount for EOFY.

Samsung Galaxy S25 FE (128GB)
Save 27% (AU$300)
Samsung Galaxy S25 FE (128GB): was AU$1,099 now AU$799 at Samsung Australia

The Galaxy S25 FE offers a flagship Galaxy S experience at a more budget-friendly price, packing premium features like 45W fast charging and a stunning 6.7-inch AMOLED display. This respectable AU$300 discount for EOFY makes it an attractive choice for those who don’t necessarily need the very latest, top-tier flagship (and the price attached to that). Plus, you can snag up to an extra AU$300 off by trading in your old device.

Best Samsung tablet EOFY deals

Samsung Galaxy Tab S11 Ultra (256GB / WiFi only)
Save 23% (AU$484.95)
Samsung Galaxy Tab S11 Ultra (256GB / WiFi only): was AU$2,099 now AU$1,614.05 at Samsung Australia

Looking for a powerful tablet that can double as a laptop? The Galaxy Tab S11 Ultra is about as high‑end as it gets. Its huge 14.6‑inch OLED display, ultra‑slim 5.1mm frame and bundled S Pen make it ideal for both productivity and creative work, backed by full Google Gemini AI support and Samsung DeX for a proper desktop‑style workflow. Samsung’s early EOFY deal sweetens the package with a straight AU$400 discount — dropping the starting price from AU$2,099 to AU$1,699 — and an additional 5% off can be had using the promo code LS‑TEOFY26, bringing its price down to just AU$1,614.05.

On top of that, you can optionally cut even more off the total with up to AU$580 in Trade‑In value if you’ve got an older tablet or phone to hand over.

Samsung Galaxy Tab S10 FE (Wi-Fi, 128GB)
Use code LS-TEOFY26
Save 29% (AU$242.45)
Samsung Galaxy Tab S10 FE (Wi-Fi, 128GB): was AU$849 now AU$606.55 at Samsung Australia

If the Tab S11 Ultra's a little too big for your liking and/or not within your budget, the Tab S10 FE features a 10.9-inch, 90Hz IPS display and a much friendlier price tag. It also packs an Exynos 1580 chipset that's capable enough for most tasks. Like the other tablets mentioned, you can score extra savings by trading in old devices, and the promo code LS-TEOFY26 works here too.

Samsung Galaxy Tab S10 FE Plus (Wi-Fi, 128GB)
Save 28% (AU$304.95)
Samsung Galaxy Tab S10 FE Plus (Wi-Fi, 128GB): was AU$1,099 now AU$794.05 at Samsung Australia

If you’re after a bigger screen, the Galaxy Tab S10 FE Plus offers a roomy 13-inch display and a hefty 10,090 mAh battery to keep it going. Its 16:10 IPS panel is perfect for multitasking or running DeX, and it even comes with an S Pen included. Just like the other deals, you can score extra savings by trading in old devices, and the promo code LS-TEOFY26 works here too.

Best Samsung smartwatch EOFY deals

Samsung Galaxy Watch 8 (Bluetooth, 44mm)
Save 35% (AU$244.65)
Samsung Galaxy Watch 8 (Bluetooth, 44mm): was AU$699 now AU$454.35 at Samsung Australia

Although we advised skipping the standard version and going straight to the Classic model (see below) in our Samsung Galaxy Watch 8 review, the basic Galaxy Watch 8 is still a great device, thanks to its new health, sleep and Gemini AI features. It lasts about 40 hours on a full charge with the display set to ‘always on’, which is impressive for such a feature-rich device. On top of the 35% discount for EOFY, Samsung is also throwing in a free Athleisure watch band. The LTE model is available for AU$519.35.

Samsung Galaxy Watch 8 Classic (Bluetooth, 46mm)
Save 35% (AU$314.65)
Samsung Galaxy Watch 8 Classic (Bluetooth, 46mm): was AU$899 now AU$584.35 at Samsung Australia

If you want something more premium without jumping to the Galaxy Watch Ultra, the Galaxy Watch 8 Classic is a solid choice. At 46mm, it offers several upgrades over the standard Watch 8 to justify the higher price, including a physical rotating bezel, a stainless steel chassis instead of Armor Aluminium, an extra customizable Quick Button, 64GB of storage, and a larger 445mAh battery compared to the Watch 8’s 435mAh. Plus, like the regular Watch 8, it comes with a free Athleisure band as part of Samsung’s EOFY promotions.

Samsung Galaxy Watch Ultra (2025)
Save 30% (AU$389.70)
Samsung Galaxy Watch Ultra (2025): was AU$1,299 now AU$909.30 at Samsung Australia

If you’re looking for Samsung’s top-tier smartwatch, the Galaxy Watch Ultra is a solid choice. It features a rugged titanium build designed for the outdoors, along with handy extras like an emergency siren, Dive Mode, a super-bright 3,000-nit display (compared to 2,000 on the Watch 8s), and a bigger 590mAh battery. You can also snag a free PeakForm band by entering the code LS-WEOFY26 at checkout.

Best Samsung TV EOFY deals

Samsung QEF1 (85-inch)
Save 42% (AU$1,250)
Samsung QEF1 (85-inch): was AU$2,999 now AU$1,749 at Samsung Australia

Samsung’s QEF1s are the Korean brand’s entry-level QLED TVs, offering 4K upscaling to enhance image detail, along with rich colour and brightness, along with 100% Colour Volume capability. We've highlighted the 85-inch model here because it's 42% discount is frankly great bang for buck, but if you're looking for something smaller, you can get this TV in 65 inches for AU$1,120 or 55 inches for AU$600.

Samsung The Frame Pro (75 inches)
Save 32% (AU$1,450)
Samsung The Frame Pro (75 inches): was AU$4,499 now AU$3,049 at Samsung Australia

If interior design is your top priority, Samsung’s The Frame Pro is a perfect choice. When in standby mode, it displays artwork so convincingly it could be mistaken for a painting, helping to preserve your home’s flawless aesthetic. You can even add customisable frames to match your style, sold separately for a truly tailored look. It also includes a wireless One Connect Box, allowing you to connect all your devices through it instead of directly into the TV, along with a slim wall mount. Best of all, it's now discounted by a massive AU$1,450.

Samsung S90F (77 inches)
Save 28% (AU$1,650)
Samsung S90F (77 inches): was AU$5,999 now AU$4,349 at Samsung Australia

Samsung’s S90F OLED TV delivers stunning picture quality, plenty of gaming features, and excellent connectivity. While it sits just below the 2025 flagship S95F, the S90F is much more affordable for the same 77-inch size, with the only real difference being that the S95F offers a bit more brightness and an anti-reflection filter. Right now, it’s slashed by a massive AU$1,650 for EOFY.


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Stephen Lambrechts

Stephen Lambrechts is the Managing Editor of Tom's Guide AU and has written professionally across the categories of tech, film, television and gaming for the last 15 years. Before Tom's Guide, he spent several years as a Senior Journalist at TechRadar, had a brief stint as Editor in Chief at Official Xbox Magazine Australia, and has written for such publications as APC, TechLife Australia, T3, FilmInk, AskMen, Daily Telegraph and IGN. He's an expert when it comes to smartphones, TVs, gaming and streaming. In his spare time, he enjoys watching obscure horror movies on physical media, keeping an eye on the latest retro sneaker releases and listening to vinyl. Occasionally, he also indulges in other non-hipster stuff, like hiking.