Amazon new year sales — best deals to shop now

Amazon boxes shown with Christmas wrapping
(Image credit: Amazon)

Didn't get the gift you wanted this holiday? Don't worry, there are hundreds of Amazon new year sales you can shop right now with discounts on everything from 4K TVs to Nespresso machines. 

As one of the biggest retailers, Amazon sales offer a great opportunity to save on both small and big purchases. Below I'm rounding up the best deals on gear Tom's Guide editors have reviewed and recommend. I'll also make some personal recommendations based on items I  bought this holiday season. 

Amazon new year sales

Adidas sale: deals from $8 @ AmazonPrice check: deals from $8 @ Adidas

Adidas sale: deals from $8 @ Amazon
From hoodies to sneakers, Amazon is offering a wide variety of Adidas deals on men's, women's, and children's apparel. After discount, deals start as low as $8. Note that the Adidas Store is also offering a members-only sale (it's free to join) with similar prices on different styles.
Price check: deals from $8 @ Adidas

YETI sale: deals from $15 @ Amazon
From 12-ounce ramblers to multi-use blankets, Amazon is knocking up to 50% off select Yeti drinkware. After discount, prices start as low as $15. It's similar to a sale we saw on Black Friday, although there are fewer items on sale this time around. As part of the sale, you can get the Yeti Rambler 26-ounce for $26 (was $35).
Price check: 25% off select ramblers @ Yeti

YETI sale: deals from $15 @ Amazon
From 12-ounce ramblers to multi-use blankets, Amazon is knocking up to 50% off select Yeti drinkware. After discount, prices start as low as $15. It's similar to a sale we saw on Black Friday, although there are fewer items on sale this time around. As part of the sale, you can get the Yeti Rambler 26-ounce for $26 (was $35).
Price check: 25% off select ramblers @ Yeti

Amazon Echo Auto: was $54 now $34 @ Amazon

Amazon Echo Auto: was $54 now $34 @ Amazon
Bring Alexa into your car with the Amazon Echo Auto. In our Amazon Echo Auto review, we called it a much more refined version of its predecessor. We also liked the new design, improved microphones, and roadside assistance.

Kasa Smart Plug Power Strip: was $79 now $59 @ Amazon
This smart plug power strip is one of the best smart plugs you can buy. It lets you independently control six outlets and three USB ports using Alexa, Google Assistant or the Kasa smart app. You’ll also be able to set device schedules and timers, plus monitor how much energy each device is using. It's now at its lowest price ever. 
Price check: sold out @ Best Buy

Kasa Smart Plug Power Strip: was $79 now $59 @ Amazon
This smart plug power strip is one of the best smart plugs you can buy. It lets you independently control six outlets and three USB ports using Alexa, Google Assistant or the Kasa smart app. You’ll also be able to set device schedules and timers, plus monitor how much energy each device is using. It's now at its lowest price ever. 
Price check: sold out @ Best Buy

JBL Clip 3: was $49 now $39 @ AmazonPrice check: $39 @ Best Buy

JBL Clip 3: was $49 now $39 @ Amazon
IPX7-rated water resistance means this JBL Clip 3 speaker isn't just made to be brought to the beach (or out in the snow); it can also survive total submersion during a pool party. The JBL Clip 3 also packs strong audio and a lengthy battery life. Even better, this highly portable speaker has dropped to just $39 at Amazon.
Price check: $39 @ Best Buy

TV sale: deals from $69 @ AmazonPrice check: from $49 @ Best Buy | from $88 @ Walmart

TV sale: deals from $69 @ Amazon
Amazon has smart TVs on sale for as low as $69. Keep in mind, the cheap TVs tend to be smaller, 1080p models (which are more suitable for a children's room or guest room). However, the sale also includes larger sets. These are among the cheapest TVs we've seen from Amazon. Note that Best Buy is offering a similar sale with prices from $49.
Price check: from $49 @ Best Buy | from $88 @ Walmart

Keurig K-Slim Coffee Maker: was $129 now $79 @ Amazon
This compact coffee machine can serve up to 12 ounces of coffee at a time using one of Keurig's pods. However, it's still large enough to fit a travel cup underneath if you need to make your drink to go. It's on sale for a limited time only, so make sure to grab yours while the deal is still live. 
Price check: $129 @ Best Buy | $99 @ Walmart

Keurig K-Slim Coffee Maker: was $129 now $79 @ Amazon
This compact coffee machine can serve up to 12 ounces of coffee at a time using one of Keurig's pods. However, it's still large enough to fit a travel cup underneath if you need to make your drink to go. It's on sale for a limited time only, so make sure to grab yours while the deal is still live. 
Price check: $129 @ Best Buy | $99 @ Walmart

Nespresso sale: deals from $99 @ Amazon

Nespresso sale: deals from $99 @ Amazon
If you want the convenience of a capsule machine, but don’t want to sacrifice on the quality of your coffee, Amazon is having a massive sale on Nespresso machines. After discount, prices start at just $99, which is the lowest price I've ever seen for a Nespresso machine. The least-expensive machine is the Nespresso Vertuo Pop Plus Deluxe on sale for $99 (was $149). In our hands-on, we said it's anything but entry level where performance is concerned. What sets the Vertuo range apart from Nespresso's other pod coffee machines is that it lets you brew a much wider range of coffee styles, aside from a single or double shot espresso.

Bose SoundLink Micro: was $119 now $99 @ AmazonPrice check: $99 @ Best Buy

Bose SoundLink Micro: was $119 now $99 @ Amazon
The SoundLink Micro is a compact, portable speaker you can take on the road. The Bluetooth speaker is waterproof (IPX7 certified) and offers up to 6 hours of play time off a single charge. It can also be paired with another SoundLink speaker to create a stereo mode and is controlled via the Bose Connect app. It's available in four color options.
Price check: $99 @ Best Buy

Amazon 4-Series 43" Fire 4K TV: was $369 now $259 @ Amazon

Amazon 4-Series 43" Fire 4K TV: was $369 now $259 @ Amazon
Amazon's 4-Series of Fire TVs are a less expensive option to the Omni Series. However, they still offer features like HDR support (HDR10/HLG) and Alexa integration (via the remote control). Plus, it operates on Amazon's Fire OS, which makes streaming your favorite apps easier than ever. 

TCL 55" Q6 4K QLED TV: was $499 now $348 @ AmazonLowest price!Price check: $348 @ Walmart | $349 @ Best Buy

TCL 55" Q6 4K QLED TV: was $499 now $348 @ Amazon
Lowest price! The new TCL Q6 4K QLED TV is a budget TV with plenty of great features. It offers Dolby Vision/HDR10+/HDR10/HLG support, DTS Virtual: X audio, built-in Chromecast, and Amazon Alexa/Google Assistant compatibility. Although the display is just 60Hz natively, Game Accelerator 120 allows for 120Hz VRR at a lower resolution. You also get Dolby Atmos and eARC support.
Price check: $348 @ Walmart | $349 @ Best Buy

10.9" iPad 2022 (WiFi/64GB): was $449 now $349 @ Amazon
The 2022 iPad features a large 10.9-inch (2360 x 1640) screen, A14 Bionic CPU, 12MP rear/front cameras, USB-C connectivity, and Magic Keyboard Folio ($249) support. Although it received a considerable $120 price increase from its predecessor, it's now on sale. In our iPad 2022 review, we said it delivers almost everything you could want in a modern table. Note that although it sold for $349 during Black Friday, this is its second-lowest price and currently only Amazon offers it on sale with limited stock.
Price check: $349 @ Best Buy | $449 @ B&H Photo

10.9" iPad 2022 (WiFi/64GB): was $449 now $349 @ Amazon
The 2022 iPad features a large 10.9-inch (2360 x 1640) screen, A14 Bionic CPU, 12MP rear/front cameras, USB-C connectivity, and Magic Keyboard Folio ($249) support. Although it received a considerable $120 price increase from its predecessor, it's now on sale. In our iPad 2022 review, we said it delivers almost everything you could want in a modern table. Note that although it sold for $349 during Black Friday, this is its second-lowest price and currently only Amazon offers it on sale with limited stock.
Price check: $349 @ Best Buy | $449 @ B&H Photo

Beats Studio Pro: was $349 now $179 @ Amazon 

Beats Studio Pro: was $349 now $179 @ Amazon 

Designed to bring back that thumping bass Beats is known for, the Studio Pro come with improved active noise cancelation and boosted battery life (40 hours with ANC turned off, and 24 hours with it on). They offer spatial audio support and come with a strong brand look, but our Beats Studio Pro review found the clamping force high, which may affect comfort levels for some wearers. 

Price check: $179 @ Best Buy

Amazon Fire TV 55-inch Omni Series smart TV: was $549 now $299 @ Amazon 

Amazon Fire TV 55-inch Omni Series smart TV: was $549 now $299 @ Amazon 

The Amazon Fire TV 55-inch Omni Series smart TV is the smaller brother of the full-featured massive 65-inch and 75-inch models. Despite its smaller size it still packs an impressive amount of technology including hands-free use with Alexa built-in. Normally priced at $549 it is $299 on Amazon for its Winter Sale. 

Louis Ramirez

As deals editor at Tom’s Guide, Louis is constantly looking for ways to avoid paying full price for the latest gadgets. With over 10 years of deals-hunting experience, Louis price checks against multiple retailers and searches high and low for the best deals to bring readers. A born-and-bred New Yorker, Louis is also an avid swimmer and marathoner. His work has appeared on Gizmodo, CNET, and Time Out New York.