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I've found the 19 best Apple deals for October Prime Day — save big on iPads, MacBooks, AirPods and more

Compilation showing AirTag, AirPods, iPad, MacBook, Apple Watch 10
(Image credit: Apple)

Amazon's October Prime Day deals have begun, and that makes it the perfect time for a spot of Apple picking.

The online retailer is already slashing prices on some of our favorite Apple products, including AirPods, iPads, MacBooks, and more. So whether you're looking to jumpstart your fall shopping or upgrade your current tech on a budget, these October Prime Day deals are worth considering.

For starters, you can save $400 on one of the most powerful laptops on the market, as the MacBook Pro 16” (M4 Max/1TB) is on sale for $3,099 at Amazon. If you're looking to get your hands on one of the best tablets, the latest iPad 11” (Wi-Fi/128GB) is on sale for $319 at Amazon.

Plus, don’t miss our Apple promo codes to find even more ways to keep money in your pocket.

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AirTags and accessories

Apple  AirTag
Apple AirTag: was $29 now $19 at Amazon
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The Apple AirTag is an excellent key finder that is extremely easy to set up and does a great job of locating your valuables. What more could you ask for? Save $5 right now.

Apple AirTag 4 pack
Apple AirTag 4 pack: was $99 now $64 at Amazon
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Save $25 on this 4-pack of Apple's AirTag trackers, letting you track multiple objects direct from your iPhone. Whether you're traveling with multiple bags, or just can't keep track of your bags and keys, these could prove invaluable in the months ahead.

Apple USB-C to USB-C Woven Charging Cable (2m)
Apple USB-C to USB-C Woven Charging Cable (2m): was $29 now $21 at Amazon
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It's always good to have an extra charging cable, and it's even better to pick one up while it's on sale. This Apple USB-C to USB-C cable has a woven construction and a 2-meter length.

AirPods and audio

Apple AirPods Pro 2
Apple AirPods Pro 2: was $249 now $168 at Amazon
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The AirPods Pro 2 are our choice for the best AirPods you can buy. Our AirPods Pro 2 review found excellent sound quality, great noise cancelling performance and immersive Spatial audio.

Apple AirPods 4
Apple AirPods 4: was $129 now $89 at Amazon
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The AirPods 4 boast a new design, which Apple has refined with "50 million data points" to create the most comfortable AirPods ever. They also feature Apple's H2 chip, which delivers clearer calls with Voice Isolation, and a new, hands-free way to interact with Siri. The AirPods 4 also have USB-C charging and include up to 30 hours of listening time. In our AirPods 4 review, we said the Editor's Choice earbuds bring Apple's wireless earbuds lineup into the modern day with Pro-level features for less.

Apple EarPods
Apple EarPods: was $19 now $16 at Amazon
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If you like listening to your music the old-fashioned way, this pair of wired EarPods has a USB-C connector, allowing them to be used with Apple's newer phones that don't come with a headphone jack.

Apple AirPods Max
Apple AirPods Max: was $549 now $429 at Amazon
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The AirPods Max are Apple's flagship headphones, and despite a recent USB-C update they've remained mostly the same since their initial release. They're a weighty, well built pair of headphones that sound really good — earning 4 stars in our AirPods Max review — but they're starting to get a bit long in the tooth at this point.

Apple Watch

Apple Watch SE (GPS/40mm)
Apple Watch SE (GPS/40mm): was $249 now $169 at Amazon
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The Apple Watch SE is one of the best smartwatches on the market today, even before a discount. For folks with smaller wrists, the 40mm SE is Apple’s lightest and easiest-wearing smartwatch. It also offers the same battery life, water resistance and many of the same features as the pricier Series 10.

Apple Watch Series 10
Apple Watch Series 10: was $399 now $279 at Amazon
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The Apple Watch boasts a thinner/lighter design, faster charging, and a new FDA-authorized sleep apnea detection feature. Other new key features include 30% more screen area, rounded corners, and a first-ever wide angle OLED display. In our Apple Watch 10 review we said the optimized watchOS 11 experience and faster charging are worthwhile and make this the Apple Watch to get for most people.

iPads

Apple 11" iPad (Wi-Fi/128GB)
Apple 11" iPad (Wi-Fi/128GB): was $349 now $279 at Amazon
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The 2025 iPad features a larger 11-inch (2360 x 1640) screen, A16 CPU, 12MP rear/front cameras, USB-C connectivity and Magic Keyboard Folio ($249) support. The base model features 128GB of storage, which is double the capacity of its predecessor. It's available in 128GB, 256GB, and 512GB capacities.

Apple 11" iPad Air (M3)
Apple 11" iPad Air (M3): was $599 now $449 at Amazon
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The iPad Air M3 features stellar M3-powered performance, a vivid 11-inch display and useful Apple Intelligence features in the same thin and light design we’ve come to expect. While this tablet has pricey peripherals and isn’t a major update to its predecessor, the iPad Air M3 is easily one of the best tablets you can buy. (Be sure to use the coupon for the full discount.)

Apple 13" iPad Air (WiFi/128GB)
Apple 13" iPad Air (WiFi/128GB): was $799 now $649 at Amazon
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This larger-size iPad Air sports the same M3 processor as its 11-inch counterpart, but it's coupled with a 13-inch LED (2732 x 2048) display. Otherwise, it packs the same 128GB of storage, 12MP rear camera, WiFi 6E support, and 12MP front camera. The new CPU and larger display should make this iPad a favorite for gamers.

Apple iPad Pro 11" (Wi-Fi/256GB)
Apple iPad Pro 11" (Wi-Fi/256GB): was $999 now $899 at Amazon
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The 11-inch iPad Pro packs Apple's latest M4 processor paired with a stunning 11-inch Tandem OLED (2420 x 1668) display. The new M4 processor features 9 CPU cores and 10 GPU cores. In our iPad Pro 2024 review we said it could very well be the most stunning tablet ever made.

Macs

Apple Mac mini (M4 2024)
Apple Mac mini (M4): was $599 now $499 at Amazon
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The base model Mac mini M4 is a big step up from its predecessor and likely enough for most people without any expensive upgrades. It comes with Apple’s powerful M4 chip, 16GB of RAM and 256GB of storage. You also get plenty of ports in a tiny package with three Thunderbolt 4 ports, two USB-C ports, HDMI and Ethernet.

Apple MacBook Air M4 (13-inch)
Apple MacBook Air M4 (13-inch): was $999 now $799 at Amazon
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This is one of the best laptops for most folks thanks to its ultra-light, ultra-thin design, eye-catching 13-inch Liquid Retina display and speed M4 chip driving it all. And with 256GB of SSD storage and 16GB of RAM, it's plenty capable enough for work and play.

Apple 15" MacBook Air (M4)
Apple 15" MacBook Air (M4): was $1,699 now $1,099 at Amazon
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The MacBook Air 15-inch M3 is one of the best laptops available, thanks to its stunning display, fast M3-driven performance, 24GB unified memory, and the attractive Starlight color option. You get a ridiculous $600 off; this is easily one of the biggest deals happening during Prime Day.

Apple 14" MacBook Pro (M4)
Apple 14" MacBook Pro (M4): was $1,599 now $1,399 at Amazon
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The MacBook Pro M4 offers amazing battery life and faster performance, along with clever Apple Intelligence features. We also like the sharper 12MP webcam and additional Thunderbolt port, but the SSD is slower than we expected.

Apple MacBook Pro 14" (M4 Pro/512GB)
Save £250
Apple MacBook Pro 14" (M4 Pro/512GB): was £1,999 now £1,749 at Amazon
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If you're a power user, you'll want the might of the MacBook Pro M4 Pro on your side. You get fantastic performance from the M4 Pro chip, useful Apple Intelligence features, a better webcam and very impressive battery life at over 18 hours. As we noted in our MacBook Pro 14-inch M4 review it's one of the best laptops for photo and video editing, and much more. This model features a 14.2-inch (3024 x 1964) Retina display, Apple M4 Pro CPU, 16GB of RAM, and a 512GB SSD.

Apple MacBook Pro 16" (M4 Max/1TB)
Apple MacBook Pro 16" (M4 Max/1TB): was $3,499 now $3,099 at Amazon
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It'll cost you a small fortune, but this is the ultimate MacBook Pro you can buy right now. This model features a 16.2-inch 3456 x 2234 Retina display, Apple M4 Max CPU, 36GB of RAM and a 1TB SSD. Our MacBook Pro 16-inch review said this a powerful laptop with a vivid display, sensible design and fast performance.
Price check: $3,499 @ B&H | $3,149 @ Best Buy

Alyse Stanley
News Editor

Alyse Stanley is a news editor at Tom’s Guide, overseeing weekend coverage and writing about the latest in tech, gaming, and entertainment. Before Tom’s Guide, Alyse worked as an editor for the Washington Post’s sunsetted video game section, Launcher. She previously led Gizmodo’s weekend news desk and has written game reviews and features for outlets like Polygon, Unwinnable, and Rock, Paper, Shotgun. She’s a big fan of horror movies, cartoons, and roller skating. She's also a puzzle fan and can often be found contributing to the NYT Connections coverage on Tom's Guide

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