13 Cyber Monday action camera deals on GoPro, DJI and Insta360

Cyber Monday action camera deals

Cyber Monday deals are just around the corner, and while Black Friday is now in the rear view mirror, I haven't seen any let up in deals on the best action cameras. In fact, all the deals that were live in the run up to Black Friday are still going, with one or two even coming back after stock issues.

My favorite deal is on the DJI Osmo Action 4, which is now $209 at Amazon with a $15 gift card included. The GoPro Hero13 Black Accessory bundle, is $100 off at Amazon which is another epic deal if you can stretch to the higher price point — it packs a load of accessories for only $10 more than the discounted base Hero13 Black.

As the reviews and cameras editor here at Tom's Guide, I test every action camera launched by GoPro, DJI and Insta360, putting them through their paces while comparing each to one another. I know how all of these cameras perform and stack up against one another. So, let me take you through the best Cyber Monday action camera deals.

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Cyber Monday GoPro deals

GoPro Hero13 Black Accessories bundle
Best value bundle
GoPro Hero13 Black Accessories bundle: was $449 now $349 at Amazon

This accessories bundle is easily the best action camera deal right now. It includes the Hero13 Black, two batteries, a microSD card, a pouch and a grip, all for only $10 more than the sale price of the base GoPro Hero13 Black. You're effectively getting all of the accessories above for just $10! The Hero13 Black is already a great deal at its sale price given how recently it was released, making this bundle awesome value. If I were to pick any deal to snatch this Black Friday, it's this one!
- Price check: $349 @ GoPro

GoPro Hero13 Black
Best for pros
GoPro Hero13 Black: was $399 now $339 at Amazon

The GoPr Hero13 Black is the latest and greatest action camera from GoPro. It narrowly missed out on the top spot in our best action cameras roundup, as the DJI Osmo Action 5 Pro is better value at MSRP. However, the Hero13 Black isn't at MSRP right now (and the DJI OA5 Pro isn't on sale)! As you'll see in our GoPro Hero13 Black review, it packs sharp 5.3K video, buttery smooth stabilization and interchangeable lenses. Given how recently it was released, this $60 is discount is a great offer — it won't go much lower than this.
- Price check: $339 @ GoPro

GoPro Hero12 Black
Previous editor's choice
GoPro Hero12 Black: was $349 now $299 at Amazon

The Hero12 Black may be last year's model, but that doesn't mean it's past its prime. GoPros evolve very slowly, so this is the same fundamental camera as the Hero13 Black aside from a few secondary upgrades. In our GoPro Hero 12 Black review we really liked the Bluetooth support for wireless audio recording, outstanding video performance and horizon lock stabilization. It's just as powerful but $50 cheaper than the new model! Be warned that Amazon states the list price of this model as $399 — that was its original list price, but it actually hovers at about $349 these days after being succeeded.

GoPro Hero
Latest model
GoPro Hero: was $199 now $179 at Amazon

We've yet to test the GoPro Hero, as it's the latest GoPro camera and we're waiting for GoPro to send us a test unit. I'll be testing it very soon, but the Hero is intended to rival the Insta360 Go 3S in that it's a tiny but 4K capable action camera. It isn't as small as the Go 3S' thumb camera. However, it is a whole lot cheaper and has better overall waterproofing, so if you need something tiny, this will definitely be a great choice.
- Price check: $179 @ GoPro

GoPro Hero11 Black
Previous editor's choice
GoPro Hero11 Black: was $249 now $203 at Amazon

While it's an older action camera, the GoPro Hero11 Black is still fantastic and a fully relevant for content creation today. It usually hovers around the $249 mark these days, so this deal in reality is $46 off. If you're already invested in the GoPro system and accessories, and you can't stretch to a Hero12 Black, this will be a solid choice. If you're buying your first action camera, I would choose the DJI OA4 instead, which is currently on sale for $209 and includes a $15 gift voucher.

GoPro Premium 12-month subscription
Free with a Hero13 Black
GoPro Premium 12-month subscription: was $49 at GoPro

If you buy a Hero13 Black or the Hero13 Black Accessories bundle above, you'll get 12 months of GoPro Premium for absolutely free! This gives you unlimited cloud storage (necessary when you shoota lot of 4K+ video), camera replacement if damages and $100 off your next GoPro when you renew your subscription at the end of the year. A subscription is usually $49.99 so that'll save you $50 net when you upgrade camera at the end of the year.

If you don't buy a new camera through GoPro, 12-months subscription is half price for new customers, at $24.

Cyber Monday GoPro deals analysis
Peter Wolinski
Cyber Monday GoPro deals analysis
Pete Wolinski

As I predicted earlier in the run up to Black Friday, GoPro hasn't dropped the Hero13 Black any further than $339 (unsurprising given how recently it launched). As we head into Cyber Monday, that won't change, so if you've been eyeing up the the Hero13 Black, now is as good a time to buy as any so far this sales event.

The best deal on the latest model is still on the Hero13 Black accessories bundle, which packs a decent array of additional accessories for only $10 more than the base Hero13 Black's sale price. This deal has been live for a few days, too, and likely isn't going to move further. If you're on a budget, the best deal of last week was on the powerful Hero11 Black for just over $200 — this ended, but I'm glad to see it's made a return on Amazon! The tiny Hero, launched alongside the Hero13 Black, is still discounted by $20 to $179, and while not as powerful as a fully fledged Hero Black model, is still a great little camera.

Cyber Monday Insta360 deals

Insta360  Ace Pro
8K video
Insta360 Ace Pro: was $349 now $299 at Amazon

During our initial Insta360 Ace Pro review in 2023, I thought it was a really solid camera but overpriced at $449 ($50 higher than a new GoPro). The 8K support didn't justify the price. However, Insta360 has massively dropped the list price to $349, making this a much more tempting purchase given it's powerful video specs, fantastic stabilization and best-in-class (and free) smartphone app. Better yet, it's now on sale with another $50 slashed off the price.

Insta360 X4
Best 360 camera
Insta360 X4: was $499 now $429 at Amazon

Now we're really talking. This is the only camera I have ever awarded full 5 stars to in my Insta360 X4 review, because it's utterly brilliant. The X4 is the most powerful 360 camera ever made, shooting full 360 degree content in 8K (which ends up at 2.7K when reframed to 16:9 for viewing on a screen). If you want to shoot awesome and surreal 360 or invisible selfie stick footage, this is the camera to buy, and it's now $70 which is the best price ever. That means there's never yet been a better time to buy.

Insta360 X3
4.5* rating
Insta360 X3: was $379 now $329 at Amazon

If you want 360 footage but can't quite stretch to the X4, then the Insta360 X3 is still a solid 360 camera. I've used this camera extensively, and its image quality, build quality and stabilization are all extremely impressive, as you'll see in our Insta360 X3 review. It doesn't use the 8K sensor of the X4, which means 16:9 reframed footage mazes out at 1080p, but if you can live with that instead of 2.7K, this is a great shout. Besides, it'll still shoot 4K in traditional action camera mode.

Insta360 Go 3S
Best tiny camera
Insta360 Go 3S: was $429 now $389 at Amazon

I have a big soft spot for the Insta360 Go 3S. It's the only camera small enough that you can put it on a cap peak. Our Insta360 Go 3S review shows that this device is pretty powerful, though, as it shoots 4K/30p. Onboard memory is fixed as there's no microSD card, so you'll want the 128GB model for shooting 4K. The GoPro Hero is another tiny camera that's much cheaper, but doesn't have the ultra small removable thumb camera, making it less versatile. At $389, this is the best price we've seen on this model.

Cyber Monday Insta360 deals analysis
Peter Wolinski
Cyber Monday Insta360 deals analysis
Pete Wolinski

Insta360's Cyber Monday deals are, admittedly, never huge, while its cameras are always pricey to begin with. However, if you're after a 360 camera, GoPro's Hero Max just doesn't compete with the Insta360 X4, and the Insta360 app is just so well geared to 360 footage manipulation that the X3 still comes out on top of the Hero Max too, despite comparable top line figures. All that is to say, if you're in the market for a 360 cam, the deals on the X4 and X3, while not huge, are your best bet.

The Ace Pro is a decent traditional camera, and is now more competitively priced than ever, although unless you're already invested in other Insta360 products I would opt for a DJI Osmo Action 4 instead, given it's on such a huge discount right now.

I'm not anticipating any further drops from the deals we see now, so if you have your eye on an Insta360 cam, now is as good as ever to take the plunge.

Cyber Monday DJI deals

DJI Osmo Action 4
$15 gift voucher
DJI Osmo Action 4: was $314 now $209 at Amazon

The DJI Osmo Action 4 was a close contender in the last-gen action camera race, competing against the GoPro Hero12 Black. Our DJI Osmo Action 4 review shows that this is a phenomenal action camera capable of professional content production. It is waterproof down to 59 feet and can hook up wirelessly to DJI mics, like the fantastic DJI Mic 2. This bundle comes with a $15 Amazon gift voucher. You can buy the standalone camera without a gift voucher, but that's on sale for the same price. $209 is the lowest ever price for this camera.

Cyber Monday DJI deals analysis
Peter Wolinski
Cyber Monday DJI deals analysis
Pete Wolinski

DJI's action camera lineup is very small — there's just one line: the Osmo Action cameras. Naturally, then, it isn't offering many deals to begin with when compared to Insta360 and GoPro, which each have large rosters of cameras. The DJI Osmo Action 5 Pro (OA5 Pro) is currently our favorite action camera, but it's too new for the company to want to discount right now, so if you want a cutting edge action cam of the most recent 2024 flagship generation, the GoPro Hero13 Black is the only deal for you. I'm hoping for some discounts on the OA5 Pro in response to GoPro discounting the Hero13 Black, but with no movement yet, it's not looking promising.

The deal on the Osmo Action 4 (OA4), however, is an absolute belter. This is DJI's 2023 flagship, so it's hardly old tech. It maxes out at 4K (like the OA5 Pro) but very few need more than that. In every other respect, the OA4 is still a very competitive camera, even against 2024 flagships, so $200 is an utter steal! If you're after the most bang for your buck, the OA4 deal above is it.

Cyber Monday action camera deals: Accessories

SanDisk Extreme (128GB)
SanDisk Extreme (128GB): was $20 now $12 at Amazon

You can't record lots of 4K without lots of storage, so it's worth taking advantage of Black Friday deals to stock up on some storage solutions. SanDisk Extreme cards are on sale at Amazon. Not all of them are great deals (they tend to hover just above Black Friday prices most of the year). However the 128GB cards are almost as low as they ever go at $12.99 (lowest ever price = $12.49), so I would recommend picking up one or two of these.

Insta360 Invisible Selfie Stick
Insta360 Invisible Selfie Stick: was $49 now $44 at Amazon

If you're planning on buying the Insta360 X4 or X3 above, make sure you grab yourself this Invisible Selfie Stick, so you can make use of the surreal floating modes of both 360 cameras. Any selfie stick will work, provided it's long enough. I'm a big fan of Insta360's though (I have two): they're incredibly well built and super hard wearing. If you're going to be moto-vlogging or strapping your selfie stick to the outside of a vehicle, make sure you get the beefier extended edition, also on sale at Amazon.

More from Tom's Guide

Make sure you follow our Cyber Monday deals live coverage for the latest deals right the way through the sales event. You might also be interested in:

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Peter Wolinski
Reviews Editor

Peter is Reviews Editor at Tom's Guide. As a writer, he covers topics including tech, photography, gaming, hardware, motoring and food & drink. Outside of work, he's an avid photographer, specialising in architectural and portrait photography. When he's not snapping away on his beloved Fujifilm camera, he can usually be found telling everyone about his greyhounds, riding his motorcycle, squeezing as many FPS as possible out of PC games, and perfecting his espresso shots.