Vizio Overtakes Sony for LCD TV Sales

By Tuan Nguyen, published on February 20, 2009 at 7:10 PM
Source: Tom's Guide US | Keywords: , , , | Themes: Digital Entertainment, Display Panels and Monitors, Home Theater
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Statistics from iSuppli this week indicated that Vizio, a company popular for mainstream LCD TV panels in the U.S., surpassed Sony in terms of LCD TV sales for the first quarter of 2009.

Vizio TVs are manufactured by Taiwanese OEM Amtran Technology. LCD TVs sold by Vizio, while popular, aren't particularly known for superior image quality or build quality, but rather for affordability and value for the money. Despite not being favored by more serious home theater enthusiasts, Vizio has done very well for itself.

"Vizio's success in the fourth quarter was partly due to increasing brand recognition, courtesy of the company's strong marketing efforts and retail strategy," said iSuppli analyst Riddhi Patel.

Other more prominent companies in the flat panel market have been hurt significantly from hard economic times and changing buying patterns from consumers. Most recently, Pioneer, a legend in plasma displays, decided that it would completely withdraw from making plasmas. Vizio too, indicated that it would stop selling plasma displays.

Do you own a TV from Vizio? What do you think of the quality of your LCD panel? Do you feel you got what you paid for?

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Comments

fonzy 02/21/2009 1:31 AM
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WOW, I never thought Vizio was that big.I think Sony should stop over charging for there LCD's.

rabidbunny 02/21/2009 1:43 AM
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My whole family has a 26" lcd and my parents bought a 32" last year. They are good starter HDTV's no doubt. I would recommend anything above the 26" tv because it seems like the 32" lcd has a cleaner picture than the 26" when watching standard def channels.

I totally feel like we got what we paid for, considering Vizio's are some of the cheapest models. If considering anything other than just watching tv, such as games or computer hookup, I'd suggest a different brand.

rabidbunny 02/21/2009 1:45 AM
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I own a 26" vizio lcd and I love it! It doesn't have the greatest SD picture, but HD isn't bad at all. I do think that you get a decent hdtv for the money you pay. However, I do not think my tv is the greatest picturewise for gaming or using as a second computer monitor. If anything, go for the 32" tv or larger. They seem to have better and crisper images.

cheepstuff 02/21/2009 1:45 AM
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i am using a visio right now as a moniter. why do i have it? cuz its CHEEP

bone squat 02/21/2009 2:04 AM
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I own a 46" 1080p vizio TV. I absolutley love it. I use it for Blu rays, HD gaming on a PC with all latest titles. They look wonderful in full 1080p. TAKE that p.o.s PS3 and Xbox. It has been very reliable and I keep the brightness around 40 of 100 and it is PLENTY bright - that way it saves the bulb life and your eyes. I will definitley buy from Vizio again. They seem to focus on quality and value. They are the best bang for buck you can get in the HDTV business.

Pei-chen 02/21/2009 2:35 AM
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"Vizio's success in the fourth quarter was partly due to increasing brand recognition, courtesy of the company's strong marketing efforts and retail strategy," said iSuppli analyst Riddhi Patel.

Vizio, marketing? More like for sale and 20% off signs.

The only good thing about this is that in a few years, China will be the biggest HDTV market as Chinese share Japanese' desire for the best and greatest. American is on the race to the bottom.

pug_s 02/21/2009 2:43 AM
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I'm surprised that it didn't happen sooner. Sony's Trinitron TV's are different from other Tv's and it is quality that people can see. Most consumers can't tell the difference between Sony's LCD Tv's and Visio ones except the name brand while paying twice 50% more for the same tv.

mamw93 02/21/2009 4:46 AM
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I love my Vizio. The 26" variety looks superb and has excellent picture quality. As far as money goes it was well worth it.

Anonymous 02/21/2009 6:00 AM
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I have a 47" Vizio... 1080p... bought it 1 1/2 years ago and play XBOX360 and HD movies on it. It is 100%. True that it doesn't render the impeccable blacks and all that... but for me who cares. I couldn't afford the "qaulity" sets. My Vizio's 10x better than my old 32" CRT... Thanks Vizio for putting this new technology within my grasp!

Anonymous 02/21/2009 6:38 AM
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Vizio has an LCD in the works that will KICK ASS! It has more features then the Sony LCD's and at a lower price point. I heard Wireless,Bluetooth, Flash( that is fast),Browser ( that doesn't SUCK). I think the chip maker will be Broadcom. Can't wait for that one to come out this year. I can't afford a stupid Sony that costs me 2K more with half the features.

invlem 02/21/2009 8:17 AM
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We got a Vizio 46" 1080p about 6 months ago for around $900 at Costco. It was around $500 cheaper than the next brand name HDTV of the same size.

Honestly I couldn't be happier, the screen looks great. The upscaling isn't very good, but for bluray or any 1080p source video or games, I can't tell the difference between this one and the much more expensive brands.

gcrdcn 02/21/2009 11:17 AM
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The Sony HD tuners take over 10X long tan Vizio to scan over the air HD channels

joker_40 02/21/2009 3:04 PM
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Say what you want ... Vizio TV's are junk !!

blackened144 02/21/2009 3:18 PM
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I bought a Sceptre 1080p 46" TV for uber cheap.. It looked decent in the store but got it home, calibrated it and realized it was total crap.. I ended up returning it for a Vizio 1080p 42".. It was less than $100 more and 4" smaller, but still pretty cheap and 10x the quality of the Sceptre..

cl_spdhax1 02/21/2009 7:37 PM
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bought a sony package deal w a ps3, a v-series 46. a year later, a vizio 47, being only 1/3 the price, after calibration, makes me feel embarrass to had bought the sony. vizio is like = mainstream sony lcds in quality, except you can start a great blu-ray collection w the money u save.

CChick 02/22/2009 12:45 PM
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fonzy :
WOW, I never thought Vizio was that big.I think Sony should stop over charging for there LCD's.



Overcharging ? So you're telling me Ferrari overcharging people ? When you can get a Hyundai for 1/10 the price or less ?

DumbA$$

Anonymous 02/22/2009 1:52 AM
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I have one of the new Vizio 42" LCD 1080P at 120Hz. I love it, great TV for the money. Looking at the picture side by side against others at the local store I was hard pressed to tell the difference. I highly recommended the Vizio TV's.

AndrewMD 02/22/2009 3:18 AM
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@CChick
You cannot compare Ferrari as an equal to Sony. But if you are saying yes they are THAT over priced, then by all means continue.

Sony doesn't make their own panels, so they are doing exactly what Vizio is doing which is outsourcing to the cheapest vendor. Having seen Vizio in action, paying more for less (Sony) doesn't make sense. Unfortunately people that think brand name means more stability will never be happy with a non-name brand and will ALWAYS find some fault with it.

The only way people like you will accept non-brand names is to do a blind test where you wouldn't see the brand name.

megabuster 02/22/2009 4:56 AM
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Competition is a wonderful thing. Price wars between competitors = consumers winners.

ezmoneycfb 02/22/2009 6:30 AM
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I sell LCD TVs and I have to say, I have never been a fan of Sony, BUT they are quite a bit better than Vizio in picture quality. Though, for the money I would buy Samsung over Sony any day of the week.
Vizio has a 47" LCD < VO47LFHDTV10A > that is an AMAZING deal at Costco and Wal-Mart. For only $900~ this is the only Vizio that I would constantly recommend.

jaragon13 02/22/2009 8:12 AM
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Hmm,I always thought the Emerson's looked most realistic in their displays. Though,Samsung then Sony had the best "picture quality".
To be honest,I want better colors than anything.

rhelme 02/22/2009 6:57 PM
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Quote :Hmm,I always thought the Emerson's looked most realistic in their displays. Though,Samsung then Sony had the best "picture quality".
To be honest,I want better colors than anything.


Then you will want to check out the Lazer TV... from what I have seen, the colors are beyond anything ever produced. I believe those are made my Mitsubishi.

Ralf the Dog 02/22/2009 11:00 PM
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quote]Then you will want to check out the Lazer TV... from what I have seen, the colors are beyond anything ever produced. I believe those are made my Mitsubishi.[/quote]

Samsung also makes a Laser DLP.

DLP is far better than LCD. DLP has a better picture, DLP has better color. Plasma has almost as good a picture as DLP when you first get it, but plasma burns in. The only problem with DLP (Not the laser one you are talking about) Is that you must change the bulbs every 5 or 10 years, and they take up quite a bit of space.

For a large room that needs a 65 or 72 inch display, DLP (With or without a laser lamp) is the only way to go.

megamanx00 02/22/2009 11:33 PM
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Vizio now makes good quality sets for the price, but I still wouldn't buy one. Sony is just overpriced and I'd rather buy a Samsung if I was looking at an LCD. For large sets though I feel that Panasonic Plasma is the way to go ^_^.

Cletus_slackjawd 02/23/2009 12:38 PM
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when will they sell them with integrated Blu-Ray players? Also, I would only buy one with 120Hz refresh so when the image is moving ie camera panning left to right, the image doesn't blur up.

ezmoneycfb 02/23/2009 7:42 AM
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120Hz only matters when done well. Vizio has a 120Hz model that was reviewed by Cnet and had more blur than thier own 60Hz models.
As for built-in Blue-Ray, TVs with built in players are almost always of lower quality, and have many more reliability issues.

PrangeWay 02/23/2009 3:18 PM
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So the LCD sales % leaders are
Samsung - LG - Vizio - Sony now?

christop 02/23/2009 3:44 PM
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Sony's price is kinda high but the picture is the best I think.. Vizio is low grade. Samsung and sony might be the best to me..

Eccentric909 02/23/2009 4:45 PM
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I recently bought a new Samsung 32" 720p for the bedroom. It was only $50 more than the Vizio next to it, but had a clearly superior picture (SD and HD).

That being said, Vizio TVs will be what gets the bulk of US consumers to switch over to LCD and HD from their CRT sets. They offer Joe American a decent CRT replacement for a very good value.

Sony sets have always been overpriced for what you get, IMO, except for the old Trinitron CRTs. It is all about the panel. There are companies out there who charge based upon their name and could easily be using a panel that a no-name brand is using, with an equal picture. Actually Samsung and Sony often use the same panel as well (a few years ago they opened an LCD plant together), but you'll usually find the Samsung quite a bit cheaper than the equivalent Sony. Although Samsung is not an off-brand, they don't seem to over-charge just because their name is attached like Sony does.

In the end, to me when it comes to LCD, if a trusted name brand like Samsung or Toshiba is only $50-100 more for a set over a less known company like Vizio, Westinghouse or Olevia.. I'd go for the Samsung/Toshiba in most cases. But I could easily recommend a Vizio to a first time LCD buyer on a budget, as they do make some very nice affordable LCD sets. Perhaps the Vizio might have a higher chance at failing, but always make sure you check your warranty out as well, before buying a new TV set.. especially with the newer technologies.

Eddie72 02/23/2009 5:43 PM
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I think Vizio's are to LCD's what Sanyo at one time were to CRT's. Sanyo of course has gotten way better in quality than they used to be though. You get what you pay for though and hopefully everyone that bought a Vizio got a decent warranty with their set.

pharge 02/23/2009 6:24 PM
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"Full HD 1080p, TRILUMINOS® RGB LED Backlight, Motionflow™ 120Hz PRO, BRAVIA Engine™ 2 PRO, 10-bit display panel and processing, Deep Color, Live Color Creation™ technology, piano gloss black finish with floating glass accents " That is what we pay extra for getting a Sony instead of Vizio. If thoses feature are important to you. It worth the money. If not, it you like it even Vizio czn be ther best deal.


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