App downloaded 10 million times in two days.
Days after Google Maps returned to iOS, the adoption for Apple's latest version of the OS has surged.
Mobile ad exchange MoPub revealed that iOS adoption has increased by 30 percent since Google released its maps app for the mobile platform. MoPub surveys more than 1 billion advertisement impressions on a daily basis, which covers more than 12,000 apps.
"We observed since the launch of Google Maps for iOS 6 a 30 percent increase in unique iOS 6 users, and we think it's related to Google Maps. It verifies the hypothesis that people were actually holding back to upgrade until Google Maps was available."
After Google launched its Maps app for iOS last week, it recently announced that in its first two days on the App Store, the mapping solution has been downloaded more than 10 million times.
The service, which was originally removed by Apple through iOS 6's introduction, has been the top downloaded app for five consecutive days.

From, The guy who likes his Android phone, Chromebook, and Chrome browser.
I placed apple maps in to its own folder called "Crap"
Thanks google for getting this out there.
Yeah, that's why they allowed Google Maps (and other competing map Apps) into the App Store. /S
That doesn't make any sense at all.. what are you on about? Apple didn't create most of the Apps in the App Store... If by "should come from Apple", you meant should be in the App Store, Google Maps is in the App Store.. Apple makes so much money from all the Apps in the App Store! They couldn't be happier if people tried to fit as many of those apps into each of their devices.. really.. What Are You On About?
I am aware that Google Maps is free.. But many Apps are not free, and I meant Apple makes money from all those paid for Apps of course..
It wasn't about competitive edge (well, not only) - Apple wanted to add turn-by-turn navigation, which Google would not allow, presumably as it was a selling point for their Android ecosystem. Apple are still contracted and could still use Google's services as before if they wished, they're just choosing not to. Soon the contract will expire, though.
Now that Apple put turn-by-turn in a default app, Google's added turn-by-turn in their new Google Maps for iPhone to remain competitive (there was little business reason to exclude iOS from turn-by-turn now that it was no longer a feature-win for Android). Presumably they get all the data they get from Android handsets using turn-by-turn (when navigating, Android handsets report data to Google which can be used to ascertain live traffic conditions, travelling distances, times and destinations, and more) from this new pool of several+ million users, so Google win too, really, and this will further improve the accuracy of their own mapping service.
Hmm...never though of it that way...so in order to get a major feature of an app provided by the company that is currently gobbling up Apple's marketshare added to the iPhone, Apple (a company that has built it's reputation on perfection) purposely released a very poorly built app that caused a media firestorm resulting in large-scale embarrassment, flocking of iPhone users to other platforms, and in a few isolated cases, even death.
Genius.
Products? Its a single App...lol. And yes as an Apple fan I too hope Apple learned its lesson and has at least made heads roll.
Except this isn't correct.
Apple used the Google Maps API to make the iPhones Google Maps version. To repeat, the "Google Maps" app of iOS5 and before was made by APPLE. Not Google.
And the Google Maps API does not include many of the advanced options of Google Maps, including turn-by-turn navigation. This is a general restriction of the Google Maps API and not at all limited to Apple. Only apps made by Google themselves can use everything.
The change of the native iOS map service in iOS6 didn't "force" Google to allow turn-by-turn, it enabled them to do it in the first place by enabling them to finally make their own Google Maps version for iOS. Before they couldn't make their own app, because it would have competed with Apples Google Maps version - which is something the App Store Terms of Use do not allow. No competing apps to native iOS Versions....