Price Matching: GameStop Strikes Back
Source: Tom's Guide US | Keywords: gamestop, bestbuy, games | Themes: Software, Digital Entertainment
GameStop took Best Buy's price matching and gave them the finger.
Recently we reported that Best Buy is currently running a trial program in West Jordan, Utah, offering new games for used game prices listed at GameStop and Game Crazy. Typically, used games sell for $5 to $10 less than new, unopened versions. If the trial run were to succeed, Best Buy could expand the program nationwaide and knock a huge dent into the competitors' revenue.
However, apparently GameStop isn't taking the challenge sitting down. According to Kotaku, the company has slashed its prices on used games, now offering titles for $10 to $15 off GameStop's regular used prices. Although the new pricing only applies to the GameStop located near the West Jordan Best Buy, customers can pick up a used copy of Red Faction: Guerrilla for $39.99; Street Fighter IV is priced at $24.99.
As Kotaku pointed out, the used games price drop now available at GameStop will ultimately grind Best Buy's trial plan to a halt, as the price matching would thus be somewhat unprofitable for the company. With that said, Best Buy may need to restructure its strategy before launching a nation-wide plan. However, for gamers in West Jordon, now is the time to scoop up multiple titles before the prices revert back on August 31.
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Its too bad those deals aren't here in Texas!
Competition actually can be the best solution when consumer interest is in mind.
=D
time for a road trip!
jk
I stopped going to game stop when their PC game library shrunk to the size of Kmart's. And since there isn't a market for used PC games, this article isn't for anyone who matters.
I hope they keep competing until games are free and you even get bonuses for taking their games!
Love that subtitle.
A win for the consumer without the government involved?! Amazing!
Hasn't it gotten a little ridiculous that USED games are still $39.99? Has anyone ever looked at their game collection, or music collection and done the math on it's street value. With the world not coming up with any new ideas and sequals dominating, it's hard not to feel ripped off. I wonder why piracy is so high.
If it drops the used game pricing by a bit more its a good thing, right now used prices are ridiculous.
Seriously buying a used $50 game for $40 is crazy especially considering how some people treat their wares. I have 10 year old games that are completely scratch free (I mean really, take disc out of case and insert into console... How hard is that?), makes me wonder how people can scratch the hell out of a disc within a matter of weeks.
I don't trust used games from my work experience, the disc may 'look' scratch free. But it probably means the game store ran it through a Disc Doctor before putting it on the shelf, it may look like new, but it certainly isn't. I'd say a good 60% of the games that come in are scratched and need to be refinished before they go on the shelves.
I'd burn every one of my games before I traded them in to those scheisters. They give you nothing for trade in and turn aroudn and sell them for nearly new prices.
I still think best buy is giving you a better deal. You get a NEW game for $10-$15 dollars cheaper. For pc gamers, that is a great deal since there really is no used pc game market.
At least at Best Buy when you buy a new game it is actually a new game and not some game in a disc jacket they throw into an open case and want you to pay full price for it. Brand new = sealed. I haven't shopped at Gamestop in two years and nothing in this article has convinced me to return. If I have an urge to get a used game craiglist is my friend.
I wish best buy would go ahead with the competition. Since Gamestop bought out EBGames & another large retailer(can't remember the name)they have been a monopoly in the south.
I still think best buy is giving you a better deal. You get a NEW game for $10-$15 dollars cheaper. For pc gamers, that is a great deal since there really is no used pc game market.
It's not about whether BB is offering a better deal, it's about Gamestop boning them so they can't offer that deal anymore without losing money. I hate both companies so I'm not sure who to root for here.
I have 10 year old games that are completely scratch free (I mean really, take disc out of case and insert into console... How hard is that?), makes me wonder how people can scratch the hell out of a disc within a matter of weeks.
I too wonder the same thing. I swear some people try to clean or dust the disk with sandpaper the way they work. Probably morons putting the disk in their XBox 360, then grabbing it and shaking it vigorously, then complaining on forums when their disk ends up scratched.
I have 10 year old games that are completely scratch free (I mean really, take disc out of case and insert into console... How hard is that?), makes me wonder how people can scratch the hell out of a disc within a matter of weeks.
Omg I know! People are becoming so damn lazy that they buy a $60 game and then when they go to change discs, they just throw that brand new disc on the table next to them or something. All my friends do that and I look at their discs and they look like shit, and sometimes stop working properly, and then when they are at my house, I always have to yell at them for leaving my discs out. That's why I always feel bad about lending my friends games lol. Come on, how hard is it to take the extra 10 seconds to put it back safely into the box?
its a pity that this news has no relevance to uk
Kudos to GameStop for putting Best Buy in their place.
some of you are crazy. i've bough a lot of used games at gamestop and about 6 of them have not worked. i'd rather buy it in a new package untouched by cheeto fingers
I have to agree with duckmanx88, from personal experience I would much rather buy a game that is new and sealed. BB selling new games for 5-10 dollars less is a much better deal IMO than purchasing a used game for 10-15 dollars less than msrp
Gamestop has an edge here. They buy used games for like $5 and mark the price up 600 to 700%. They have a lot of "wiggle" room with their pricing. While I'm not exact sure what the cost of a new game to a retaielr is. I doubt the mark up is as high as used games.
I've heard that Jack "the Debarred in Florida" Thompson is now in Utah. Maybe GameStop is just trying to get rid of video games with violent content before JtDiFT strikes again.
" However, for gamers in West Jordon"
where the hell is that?.
Honestly, I hope something good still comes from this as both NEW and USED game prices are higher than they should be. At least some initiative was sparked by BB's move but it will most likely be temporary and short lived.
" However, for gamers in West Jordon"where the hell is that?.
Google map here
http://maps.google.com/maps?f=q&so [...] 10&iwloc=A
Gamestop's used prices are still too high.
"GameStop took Best Buy's price matching and gave them the finger."
Harsh!
I can't say I didn't see this coming. As agentjon pointed out, GameStop has way to much wiggle room here.
The only real way to take GameStop on is to start your own Used Game kiosk and give more $ per game. This will force GameStop to do the same and take out some of there wiggle.
I stopped going to game stop when their PC game library shrunk to the size of Kmart's. And since there isn't a market for used PC games, this article isn't for anyone who matters.
The pc game market is pretty much completely digital
Downloading games straight to xbox/ps3 and wii will eventually be the normal practice and gamestop will go under I predict this to be the norm. I am not saying tomorrow or next week, but at latest the next Gen of console.
Same goes for Blockbuster the days of renting movies are coming to an end; we'll sit @ home and download via internet.
^ If only i could edit my posts...
That last post I made qualifies me to write for toms LOL!