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Modern Warfare 3 Beats Avatar: Passes $1 Billion in 16 Days

By - Source: Activision | B 48 comments

That's a lot of dough.

Fresh off of a win for Best Shooter at the VGAs, Activision's Modern Warfare 3 has clocked up another big achievement. The company has announced that the game has hit the billion-dollar milestone after just 16 days.

Shortly after Modern Warfare 3 was announced, we learned that the game raked in $400 million in its first 24 hours of availability. Now, a little over two weeks later, that figure has jumped to one billion dollars.

"Engagement of our Call of Duty audience continues to rise around the world" said Bobby Kotick, CEO of Activision Blizzard.  "Call of Duty as an entertainment franchise has made an indelible mark on popular culture and its broad and continued success is further validation that audiences increasingly value interactive experiences over passive experiences."

"Call of Duty has become that rare entertainment franchise that transcends its own genre. Core gamers love it, as our stellar reviews show. But every year, new people are drawn into Call of Duty," said Eric Hirshberg, CEO of Activision Publishing.  "And while the franchise continues to set records, our fans still seem to want more, demonstrated by our record setting start on Call of Duty Elite. We are committed to helping everyone connect, compete and improve their game, Call of Duty style."

Activision's achievement means the company has Avatar's record of 17 days to a $1 billion bet by just one day. The company's $400 million in 24 hours marked the third consecutive year that the COD franchise has set day-one launch records across all forms of entertainment. Last year, Call of Duty: Black Ops had estimated day-one sell-through of $360 million (U.S. and UK), and in 2009, Call of Duty: Modern Warfare 2 raked in $310 million on the first day.

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Top Comments
  • 30 Hide
    Lyden , December 13, 2011 4:20 PM
    Shows how many people have it all wrong. BF3 is where it's at.
  • 28 Hide
    Steveymoo , December 13, 2011 4:24 PM
    Proving once and for all, that the human race is truly, deeply retarded.
  • 26 Hide
    julius 85 , December 13, 2011 4:27 PM
    Only two things are infinite, the universe and human stupidity, and I'm not sure about the former.

    Albert Einstein
Other Comments
    Display all 48 comments.
  • 3 Hide
    robochump , December 13, 2011 4:19 PM
    Pure profit since there was little done to the game engine itself and basically just dev'ing new skins, throw in a new story line, and gaming zones. Good for them and hope this helps the gaming industry as a whole to continue producing quality games. Also no one can say COD MW does not have the best commercials!!! lol
  • 30 Hide
    Lyden , December 13, 2011 4:20 PM
    Shows how many people have it all wrong. BF3 is where it's at.
  • 1 Hide
    gavenr , December 13, 2011 4:21 PM
    I think the only way COD can keep this up for the next game that comes out is to be on the next generation consoles. 60 frames is nice but there needs to be something different to the game. The only way i see this working is for next generations bump the graphics, make it coop and to see the theather mode have more than one person viewing at a time. Alot of this is limited because of our current generation of consoles but soon we will start to see some crazy games...
  • 25 Hide
    gtx_560tiuser , December 13, 2011 4:23 PM
    this info is just sad.... people buy the same game 3 times .....
  • 28 Hide
    Steveymoo , December 13, 2011 4:24 PM
    Proving once and for all, that the human race is truly, deeply retarded.
  • 26 Hide
    julius 85 , December 13, 2011 4:27 PM
    Only two things are infinite, the universe and human stupidity, and I'm not sure about the former.

    Albert Einstein
  • 24 Hide
    digitalzom-b , December 13, 2011 4:29 PM
    gavenrI think the only way COD can keep this up for the next game that comes out is to be on the next generation consoles. 60 frames is nice but there needs to be something different to the game. The only way i see this working is for next generations bump the graphics, make it coop and to see the theather mode have more than one person viewing at a time. Alot of this is limited because of our current generation of consoles but soon we will start to see some crazy games...


    That's where your wrong. They haven't changed anything since MW1 and the game is setting new records each year. It doesn't make sense. It's like the idiots are multiplying by osmosis or something.
  • -8 Hide
    digitalzom-b , December 13, 2011 4:31 PM
    digitalzom-bThat's where your wrong. They haven't changed anything since MW1 and the game is setting new records each year. It doesn't make sense. It's like the idiots are multiplying by osmosis or something.

    Speaking of idiots: you're*

    However, crap like this is going to ruin the gaming industry. "If it sells well, don't change it," will be the new slogan. EA's going to see this money and be jealous, so they're going to consolize titles even further and recycle their content since it apparently works.
  • -1 Hide
    luc2k , December 13, 2011 4:45 PM
    LydenShows how many people have it all wrong. BF3 is where it's at.

    BF3 isn't the great PC FPS most people make it out to be, too many bad design choices. For now I chose neither.
  • 13 Hide
    teslafreakshow , December 13, 2011 4:48 PM
    Why do they compare a game to a movie. The game cost 60 fuckign dollars. How much is a movie. Avatar is still much more impressive especially considering they didn't brainwash us all with retarded hype and phony reviews.
  • -3 Hide
    utengineer , December 13, 2011 4:49 PM
    gtx_560tiuserthis info is just sad.... people buy the same game 3 times .....


    What makes you think everyone that bought MW3 played the previous COD titles? Think about all the new people coming of age that are getting in to gaming. I find it funny and sophomoric that there are so many posts eluding to the fact the game is SO similar to the previous ones. Well guess what.....there are many people, like myself, that never played the previous titles. For the record, I own BF3 and MW3 now. I like both. So ha ;) 
  • 9 Hide
    blubbey , December 13, 2011 5:02 PM
    utengineerWhat makes you think everyone that bought MW3 played the previous COD titles? Think about all the new people coming of age that are getting in to gaming. I find it funny and sophomoric that there are so many posts eluding to the fact the game is SO similar to the previous ones. Well guess what.....there are many people, like myself, that never played the previous titles. For the record, I own BF3 and MW3 now. I like both. So ha

    If you're on PC you should have bought 4 instead. 'tis a better game.
  • 6 Hide
    IXfearlessXI , December 13, 2011 5:06 PM
    Look at the sheep following each other into a money sucking black hole that has become the MW franchise.
  • 15 Hide
    ricdiculus , December 13, 2011 5:10 PM
    MW3 or BF3 or Resistance3 or whatever F**k You!

    Is no one else getting a little bored with FPS?? Seriously.
  • 3 Hide
    gtx_560tiuser , December 13, 2011 5:11 PM
    blubbeyIf you're on PC you should have bought 4 instead. 'tis a better game.

    well i bought cod 4 and it was a good game after that it was the same game...every year and year after year and the graphics are the same to ...
  • -6 Hide
    Friis , December 13, 2011 5:14 PM
    it must be a lie... none of my friends bought MW3
  • 3 Hide
    igot1forya , December 13, 2011 5:15 PM
    I'm sure this will lead other companies to get $$$-signs in their eyes and start work on even MORE FSP games, just to flood the market. On one hand, it might lead to companies producing better titles in this field, however I fear the focus will leave other gaming models to "go where the money is at".
  • 9 Hide
    gm0n3y , December 13, 2011 5:32 PM
    Well props to Activision I guess. Personally I think its all gone downhill since COD4. BF3 is the first Battlefield game that I've played and it is a lot better than the last few entries in the COD series.

    Personally, I haven't played anything but Skyrim since it came out.
  • -6 Hide
    gavenr , December 13, 2011 5:33 PM
    digitalzom-bThat's where your wrong. They haven't changed anything since MW1 and the game is setting new records each year. It doesn't make sense. It's like the idiots are multiplying by osmosis or something.


    Dont get me wrong there are other games that are great. Just the smoothest game right now for me is COD the 60 fps really makes all the difference for me and if halo or any other game upgraded or downgraded to 60 fps either way you wanna look at it. I will gladly switch to it. The ONLY reason i love COD is for the smoothness of the game.
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