Microsoft launched instructions on how to port an Apple App over to Windows Mobile 6.5.
The Windows Mobile Developer Center now provides instructions on how to port an Apple App over to a Windows Mobile (6.5) device. According to Macworld, the report was created by a third-party consulting group, and is meant to help developers--especially those already experienced with Apple's devices--create Windows Mobile applications for Microsoft's upcoming Windows Marketplace.
The report uses Gripwire's Amplitude app as an example (App Store link), a handy tool that picks up sound in the user's immediate area through a microphone: the app amplifies the sound while creating a graphical interpretation. Amplitude is great for picking up sounds normally not heard by human ears without a device such as distant bird calls, animal heartbeats and whatnot.
“It combines a rich user interface with features such as alpha blending and transparency with specific audio and sound requirements, which makes it challenging to port the app but, at the same time, provides a number of helpful learning experiences,” wrote Constanze Roman, a Windows Mobile Community team project manager.
It will be interesting to see if Apple comes out and protests against the report, forcing Microsoft to remove the study altogether.

That said, apple's app store has a notoriously high noise to signal ratio its hard finding apps in all the mess. Porting may be the best option for indie developers.
Its not a matter of if, but when
I have a WM6.0 phone and what works on a PC with a mouse and big screen doesn't work nearly as well on a tiny screen. And just try to connect to WiFi, or get the GPS to work, or ... I've had a lot of Win-based PDA's and I liked them, but the interface doesn't measure up to current state of the art.
As for version 7, it may be a game changer, but if its not out very soon (not next year or the year after) then it will be hard to change the game when the game is already over when you get to the park. Too many new phone systems are out now for people to hang on and wait for something that on the way.
MS's current advertising campaign is a step in the right direction, but its still too soft.
Mind you, it cold be like a human watching bug run around for curiosity's sake before stepping on it.
Instead of worrying about their propaganda... how about Microsoft comes up with something innovative for a change. I feel they are export copycats.
As far as easier to use, Apple could have offered an app to quickly access the bluetooth and Wifi radio... currently you have to goto settings, general, bluetooth, and slide on/off...WTF