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'Spider-Man: Brand New Day' trailer reactions — Marvel drops action-packed teaser for new summer blockbuster
The 'Spider-Man: Brand New Day' trailer has arrived
"Spider-Man: Brand New Day" is set to swing into theaters this summer, and we've just gotten our first full look at the new movie today (Wednesday, March 18).
To build up hype for the trailer launch, Marvel tried another ambitious reveal akin to that "Avengers: Doomsday" cast reveal. As confirmed by Tom Holland over on Instagram, the team roped in some of the biggest Spider-Man fans from across the globe to help share the new trailer in bite-sized, seconds-long snippets for the next MCU adventure.
The full trailer just premiered online, and we've embedded it below so you can see what's in store in Spidey's latest movie. Check out our takes on how the rest of the campaign unfolded, and how the reveal worked.
Watch the full 'Spider-Man: Brand New Day' trailer here
The full "Spider-Man: Brand New Day" trailer dropped just after 7 a.m. ET on Wednesday, March 18. Check it out below:
Martin has been covering all things entertainment for Tom's Guide since 2024 and grew up eagerly awaiting the release of each and every MCU movie.
Welcome to Tom's Guide's 'Spider-Man: Brand New Day' trailer tracker!
As we're starting after the "new day" has already broken in several parts of the world, we've got some catching up to do before. Prepare for a rapid-fire rundown of all the "Spider-Man: Brand New Day" trailer snippets that have already come our way.
First clip teases an iconic comic book cover
The very first clip from "Spider-Man: Brand New Day" came courtesy of @pol_deportes in Lima, Peru, and it sees Peter Parker swinging through the streets of New York with a pedestrian in tow, aping the Amazing Fantasy #15 cover that introduced the wallcrawler to the world.
Spidey's in trouble in trailer clip #2
Our second micro-teaser came from @osuspidey in Columbus, Ohio, and it spells trouble for our friendly neighborhood superhero. In it, we see Tom Holland's Peter Parker isn't looking too hot, and he collapses to the floor in some sort of storage or boiler room.
Spider-Man leaps into action
Next up, it was over to @theamazingalexrellano in Mexico City, who was surrounded by a suite of Spideys as he explained his love for the character.
The clip he shared sees Tom Holland masking up as he vaults into a mid-air twist, leaping off the top of a building.
How's this for a "launch"
Our fourth clip came from @sarahfbabeee in Las Vegas, Nevada, and in it, we see Spider-Man experimenting with momentum. At first, he's leaning back into the tension of his webs, and then he's soaring across the sky, though it doesn't exactly look like the most controlled launch: could someone have pulled him up instead?
Spider-Man's keeping an eye out for us
Our next "Spider-Man: Brave New Day" trailer clip came a couple of hours later from @sky1yo in Honolulu, Hawai'i.
It's the most inscrutable clip of the bunch so far, as it's just an extreme close-up on Peter Parker's face, though the thing that leaps out to me the most is the little flash of orange/yellow you can see in the reflection of Peter's eye: could that be an explosion?
Masking up
After our clip from Hawai'i, we headed to Auckland, New Zealand, where @ben_boyce_ shared another clip. Again, not much to go off here. We hear a few notes of the "Spider-Man" theme, and watch as a grumpy-looking Peter again pulls down his mask to hide his identity.
Spider-Man and MJ cross paths
The next clip was shared by cosplayers @biancabellacosplay and @christianpillirone from Melbourne, Australia, and shares a snapshot of the reunion between Peter Parker and Zendaya's MJ. I expect this to be an awkward encounter, given that everyone had their memory of Peter Parker in "Spider-Man: No Way Home."
Swan-diving Spider-Man
Our Aussie cosplayers handed over to @shido_nakamura in Tokyo, Japan, and it's another clip of mid-air acrobatics, with the camera zooming on Spider-Man as he plunges down towards the city in a dive.
The full trailer has landed!
This is not a drill; the full "Spider-Man: Brand New Day" trailer has dropped!
So, how are we feeling after that trailer?
So, since the trailer's out in the wild, how are your "Spider-Man: Brand New Day" hype levels looking? Have your say in our poll below
What a trailer, right?
There is a LOT to unpack there, right? Peter's evolving and getting to grips with his powers, approaching Dr. Banner for advice, fighting Punisher, Scorpion, and more. I really don't know where to start!
Bottom line: I'm definitely looking forward to seeing "Spider-Man: Brand New Day" in theaters on July 31, 2026.
What's in store in 'Spider-Man: Brand New Day?'
Not quite satisfied with the trailer? Here's the full synopsis from Sony, in case you wanted a little more info while we wait for "Spider-Man: Brand New Day" to arrive:
"After the record-breaking global success of "Spider-Man: No Way Home," "Spider-Man: Brand New Day" marks an entirely new chapter for Peter Parker and Spider-Man. Four years have passed since the events of No Way Home, and Peter is now an adult living entirely alone, having voluntarily erased himself from the lives and memories of those he loves. Crime-fighting in a New York that no longer knows his name, he's devoted himself entirely to protecting his city — a full-time Spider-Man — but as the demands on him intensify, the pressure sparks a surprising physical evolution that threatens his existence, even as a strange new pattern of crimes gives rise to one of the most powerful threats he has ever faced."
How'd the 'Spider-Man: Brand New Day' trailer launch work?
If you want to follow the entire daisy-chain of Spidey fans' clips from start to finish, I've put together the list below detailing everyone who was involved (seeing as the "Brand New Day" trailer arrived partway through my recap!):
- @pol_deportes
- @osuspidey
- @theamazingalexrellano
- @sarahfbabeee
- @sky1yo
- @ben_boyce_
- @biancabellacosplay and @christianpillirone
- @shido_nakamura
- @onyourm__ark
- @leanmeanspideymachine
- @spider_verse.id
- @bydastann
- @ashishchanchlani
- @spideyburak
- @weksi
- @choirafrica
- @dannero
- @mattiavillardita
- @estebanocon
- @spiderpediatra
- @dylanscharitywalks
- @wirleycontaifer
- @gauchoarania
- @tomholland2013
What are fans saying about the 'Brand New Day' trailer?
Now that the dust's settled on the new trailer, I dove into the YouTube comments to see how it's landed with fans who've caught it already — and it looks like the "Spider-Man: Brand New Day" trailer has done it's job.
One viewer said: "this whole trailer felt like reading a comic book," another called it "pure raw spiderman" [sic], and another wrote: "Good to have you back Spider-Man," and I've seen the phrase "absolute cinema" being thrown around already. The hype is real!
Let's catch-up on what Peter Parker's faced so far
If you want a quick refresh for everything that Peter Parker's gone through in his solo movies so far, here's a reminder.
His first big-screen adventure was "Spider-Man: Homecoming," wherein he landed his first chance to prove himself as a hero fending off the Vulture (Michael Keaton) (while juggling hi school life)
"Spider-Man: Far From Home" followed in 2019. Picking up after "Avengers: Endgame," Peter is recruited by Nick Fury (Samuel L. Jackson) to take on the Elementals alongside Mysterio (Jake Gyllenhaal), though that turned out to be Quentin Beck's ruse, and Peter ended up battling the ex-Stark Industries employee. The movie ended with Peter's secret identity being exposed to the world.
Spidey's last big-screen outing was 2021's "No Way Home." There, Peter recruited Doctor Strange to help make his identity a secret all over again, but when the spell went wrong, it broke the Marvel multiverse, leading to an epic adventure that saw him joining forces with Tobey Maguire and Andrew Garfield's Spider-Men to ensure all the villains from alternate realities were dealt with.
"No Way Home" ended with Peter realizing the only way to protect everyone was by erasing himself from everyone's memories. Doctor Strange cast the spell, and Peter set out as a solo Spider-Man.
The Punisher's back!
One of my favorite moments came early in today's trailer, wherein we got to see the wallcrawler tangling with The Punisher (Jon Bernthal).
His version of Frank Castle hasn't yet made it to the big screen, but he's been on our screens since Netflix's Marvel TV project. Following his debut in "Daredevil," he has his own two-season spinoff. Bernthal then reprised the role in "Daredevil: Born Again," and we know there's a Punisher special due to air later this year, too (presumably after "Brand New Day?").
In the teaser, he bickers with Peter after hitting Spider-Man with his van. Evidently, Spidey's not a fan of Frank Castle's particular approach to dealing with crime, as he even stops him from dropping an F-bomb with a well-timed web.
Watch out for Scorpion
Punisher wasn't the only familiar face in that trailer, as Michael Mando's Scorpion – AKA Mac Gargan – was also spotted today, too. Scorpion
Gargan's transformation into the iconic villain was teed up back in "Homecoming," though he hasn't been seen since he vowed revenge on Spider-Man after landing himself in prison.
Nevertheless, he's managed to get his hands on some impressive tech in the years since, and he looks to be using his cybernetic tail to deadly effect in a brawl with Spider-Man that you can spy at the two-minute mark.
Just 135 days to go!
I hope you've enjoyed our coverage of this unusual trailer launch. Despite the odd methods, we're certainly excited to see how the next chapter of Tom Holland's "Spider-Man" saga plays out. Just 135 more days until we get to see the full film.
