Apple Grows To Over 6% Market Share

By Mark Raby, published on April 17, 2008 at 12:20 PM
Source: Tom's Guide US | Keywords: , , | Themes: Audio/Video Players, Business, Digital Entertainment
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Cupertino (CA) - In the first quarter of this year, Apple grew its consumer base to reach a computer market share of 6.6% in the US, a 32.5% increase over the previous year.

Apple increased its standing despite slow PC growth of only 3% over the same period in 2007. This quarter’s results also catapult Apple ahead of Toshiba.

With 6.6% of all computers sold last quarter being from Apple, the company’s long-standing position as a niche alternative is clearly subsiding.

The Cupertino-based computer and software maker has been increasing its position in the market for years, thanks to robust success with the recently unveiled new iMac and Macbook computers.

Dell is still the clear leader in the US PC market, with a 31.4% share over the same period. That’s a year-to-year increase of 15.7%, despite some tough times for the Round Rock, TX-based custom PC specialist.

Apple’s best market by far is in the United States. Worldwide, it has less than 4% of the market share.

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Deleted profile 04/17/2008 8:55 AM
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"Apple?s best market by far is in the United States."

No doubt due to the USA having the highest concentration of buy-it-for-looks, its-so-cool, put-it-on-my-credit-card minded people (shallow people) on the planet. Hence the existance of many products which are downright unnecessary (ie. Hummers, Escalades) that sell well to idiots that have to make up for their tiny junk with expensive toys.
Deleted profile 04/17/2008 11:54 AM
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I drive a Corolla : D Just bought my first MAC a few months back and really enjoy it. I have been throwing so much money into PC's the last 10 years, Video card upgrade, memory upgrade, CPU upgrade, HD upgrade. I figured i would just get a mac and use it until it fell apart on me. So upfront money is above what i feel comfortable with, but i don't have to worry about making it faster better/etc (MAC curbs the temptation for me). The OS itself is a nice change from Windows. I still use the Win at work, in any case im sticking with MAC. Stereo types are awful.

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