iPad consumers won't be locked into purchasing the device through Apple.
Apple announced on Tuesday that the upcoming iPad device will follow a similar marketing model used with the iPhone. For anxious consumers, this means they won't need to hunt down an Apple store or purchase the device strictly online, but can snap up the device at local retail outlets that also offer Apple's mobile phone.
According to AppleInsider, the announcement came from Tim Cook, Apple's chief operating officer, while speaking at the Goldman Sachs annual tech conference in San Francisco Tuesday. "Initially it will be around places with really great assisted sales," Cook said regarding local and overseas sales locations. "Over time it will expand."
Best Buy was one of the partners mentioned.
Naturally, Cook made an effort to sell the device, claiming that he's "owned" an iPad for six months. With that said, Cook believes many consumers will have a hard time purchasing a netbook after taking a run with Apple's new touch-screen tablet. "The experience is just absolutely incredible," he said. "And so we're obviously very excited about this thing and can't wait to start shipping it."
Can the iPad even compete with a netbook? It will be interesting to see a comparison when the iPad-- both the Wi-Fi and 3G versions-- hits the market within the next few months.