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Apple: We've Made Fixes to Maps App, More Incoming

By - Source: TechCrunch | B 15 comments

iOS users are using Maps "significantly" more than they were before iOS 6.

Apple, which recruited former Google Maps employees to fix its own iOS 6 maps app, has stressed that it's applied fixes to its widely panned maps app, with more set to be released during 2013.

"We've made a number of improvements to Maps," Apple CEO Tim Cook told Wall Street analysts during the firm's 2012 fourth quarter earnings call. Such changes include improved satellite and flyover imagery, in addition to local information for businesses.

He added that users are utilizing Maps "significantly" more than they were before iOS 6. The latest mobile operating system introduced Apple's bug-riddled mapping software that subsequently saw the removal of Google's acclaimed maps app. However, he acknowledged that further improvements can be made: "we'll keep on working on this," with the firm planning to "roll out more improvements during the rest of the year."

Apple's terrible maps app released to worldwide scrutiny for misplacing landmarks, changing landscapes and misleading travelers. It was also criticized for issues pertaining to its 3D flyover feature, missing or inaccurate locations and low quality satellite imagery.

Cook ultimately issued a public apology, with Google re-releasing its maps app. It soon after became the most popular free iPhone app and was downloaded over 10 million times within 48 hours.

 

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  • 14 Hide
    A Bad Day , January 25, 2013 2:18 AM
    "We've made a number of improvements to Maps"

    And meanwhile Google continues to expand/update its existing map service. My dad uses Google's map on our handheld GPS because the GPS company's default map was around 2 years behind.
  • 13 Hide
    Anonymous , January 25, 2013 3:01 AM
    Wait, did I miss something...? "...users are utilizing Maps 'significantly' more than they were before iOS 6."? Didn't Maps premiere with iOS 6...? I would hope that people are now utilizing Maps 'significantly' more than zero...
Other Comments
  • 14 Hide
    A Bad Day , January 25, 2013 2:18 AM
    "We've made a number of improvements to Maps"

    And meanwhile Google continues to expand/update its existing map service. My dad uses Google's map on our handheld GPS because the GPS company's default map was around 2 years behind.
  • 13 Hide
    Anonymous , January 25, 2013 3:01 AM
    Wait, did I miss something...? "...users are utilizing Maps 'significantly' more than they were before iOS 6."? Didn't Maps premiere with iOS 6...? I would hope that people are now utilizing Maps 'significantly' more than zero...
  • 7 Hide
    iknowhowtofixit , January 25, 2013 4:04 AM
    "We've made a number of improvements to Maps"

    New slogan, "Apple maps, now less likely to murder you"
  • 7 Hide
    mrmez , January 25, 2013 4:11 AM
    So people are using it more than they were before iOS 6.
    Wasn't it only pre-installed from iOS 6???

    Kind of a "no $h!t" comment from Apple. Weather it's rubbish or not, pre-install it and people will use it. Just look at MS Internet Explorer. Given the choice NOBODY would willingly install it.
  • 5 Hide
    DjEaZy , January 25, 2013 4:13 AM
    ... but still the maps logo is wrong...
  • -5 Hide
    pacomac , January 25, 2013 5:28 AM
    The iOS maps app isn't as bad as people make out. In fact once they iron out the mapping accuracy issues they have a better, more realistic 3d mapping system than Google, just missing a few of the frills like street view.
  • 0 Hide
    Anonymous , January 25, 2013 7:29 AM
    I believe the Maps app was always made by Apple. I mean, just look at the original iphone Maps icon and compare it to the iPhone 5 icon... its called "Maps" and has the same icon.
    The difference is that until iOS 6 it used Google mapping services. Google didn't provide Apple a series of resources needed for implementing voice guided navigation, vector tiles and a bunch of other stuff and the app practically stagnated since the original iPhone came (2007).
    On iOS 6, Apple rebuilt the Maps app to work with its own mapping services and databases so it could implement missing functionality.
    So, Tim Cook's comment ultimately makes sense. He's comparing the same app pre and post iOS 6.
  • 1 Hide
    dheadley , January 25, 2013 7:33 AM
    I agree the Maps issue is largely a Apple hater issue more than the complete failure everyone tries to make it out to be. Google Maps as a product just plain sucked when it was released and took years to be anywhere near dependable enough to actually use for navigation. I've used Apples application since it was released all over a 5 state area around the Great Lakes region and have never once found it to be anything less than perfect with its directions and graphics. Not bad for a first effort into a new area for them. Google on the other hand has given me bum directions many times with incorrect destinations, dead end streets, wrong way on one way streets etc. The same "Apple Maps" took me into the wilderness stories played out several years ago with all the other dedicated navigation devices and application including Googles but everyone wants to pretend that never happened and acts like it is totally an Apple only issue.
  • -5 Hide
    thecolorblue , January 25, 2013 9:28 AM
    dheadleyI agree the Maps issue is largely a Apple hater issue more than the complete failure everyone tries to make it out to be.

    moronic comment of the day. congratulations
  • 2 Hide
    weakerthans4 , January 25, 2013 11:39 AM
    You left out the part where iOS users are all mentally handicapped and need to wear helmets when they leave the house. It would be nice if you reported on all Apple news since you find it necessary to post their garbage everyday. Now where did I put my hatorade?...
  • 1 Hide
    jn77 , January 25, 2013 11:56 AM
    It is apple, why does it need fixes...... Jobs would never have let crap go out to the public in the first place..... Sticking with android....
  • 2 Hide
    jerm1027 , January 25, 2013 12:21 PM
    Well, now that Google release an updated version of Google Maps on iOS, isn't trying to fix maps a little bit futile? I mean I'm all for more options, but Apple Maps has a long, long, long way to go before even touching Google Maps, and there aren't any obvious flaws with Google Maps either, so it just seems unnecessarily redundant and a waste of resources.
  • -2 Hide
    l0ve11 , January 25, 2013 1:13 PM
    Who cares, the iPhone is passée now. Move on.
  • 1 Hide
    NitzerEbb , January 25, 2013 2:41 PM
    Apple doesnt make new products, they just make inferior ones that that they tout as being better with their marketing team
  • 0 Hide
    robochump , January 25, 2013 4:29 PM
    Google def has great software developers and took Apple's Maps failure as a good time to one up them...lol. Though nothing is perfect and I had issues with Google Maps as well. It was obvious the Apple's team working on Maps did not understand the impact a Map App has for its consumers and compounded the issue by making it the only option when iOS 6 was released. I have no doubt Apple will fix it but this was a dent in a company that prides itself with high standards.
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