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Nike is having a huge Black Friday sale on its best-selling running shoes — 5 deals I’d shop now

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Get some of Nike’s best sneakers in the sales

Nike Vomero 18 deal
(Image credit: Future)
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At first glance the Nike Black Friday sale doesn’t look all that impressive, at least if you’re on the hunt for some new running shoes. While using the code BFRIDAY will net you 25% off on several popular styles, that’s not as big a saving as I’ve come to expect from Nike having tracked their sales in recent years.

There is a secret to unlocking bigger discounts within the Nike sale, however, which is to scan through the many different color options available on popular running shoes like the Nike Pegasus 41 and Nike Zoom Fly 6.

If you find one that’s already reduced in the sale, you can then stack the 25% off from the BFRIDAY at the checkout to get a real bargain, and using that method you can get the Nike Pegasus 41 for just $69 at Nike right now.

As a running shoe reviewer I’ve picked out the best deals on sneakers I think are available at Nike right now, and explained how exactly to get the best price on them below.

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Nike Black Friday deals

Nike Downshifter 13
Nike Downshifter 13: was $80 now $36 at NIKE
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The Nike Downshifter 13 is a good option for new runners or those who do their running on a treadmill as part of wider gym workouts. It's not the most cushioned or energetic Nike shoe, but does the job and it's very cheap in the sale. There are a couple of colors of the men's and women's shoe reduced to $48, which drops to $36 when you use the BFRIDAY code at checkout.

Shop the women's shoe deal

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Nike Pegasus 41
Nike Pegasus 41: was $145 now $69 at NIKE
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Clicking through all the options for the Pegasus 41 reveals two colors of the men's shoe that are reduced to $92, which drops to $69 with the BFRIDAY code. The Pegasus 41 is a durable and reliable trainer that's great for walking as well as running. The best deal on the women's shoe drops it to $70.

Shop the women's shoe deal

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Nike Zoom Fly 6
Nike Zoom Fly 6: was $180 now $93 at NIKE
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This is a corker of a deal on what I rate as the best running shoe in the Nike range. The Zoom Fly 6 is a great all-rounder, with a comfortable but fast ride that works well for all kinds of runs. The best deal on the shoe is on the red color of the women's shoe, which is $124 in the sale and then $93 with the BFRIDAY code. The best deal on the men's shoe is the light blue color, which is $101 after using the BFRIDAY code.

Shop the men's shoe deal

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Nike Vaporfly 4
Nike Vaporfly 4: was $270 now $123 at NIKE
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This is a gob-smacking deal on a carbon plate racing shoe, with one color of the women's Vaporfly 4 reduced by around 55% to bring it down to $123 once you use the code BFRIDAY at checkout. There are great deals on the men's Vaporfly 4 too, with the light blue/white model reduced to $152 using the BFRIDAY code.

Shop the men's shoe deal

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Nike Vomero 18
Nike Vomero 18: was $155 now $124 at NIKE
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The Vomero 18 doesn't actually use the BFRIDAY code for this discount. Instead any color you see with 'see price in cart' listed gets a 20% reduction, bringing it down to $124. The Vomero 18 is a max-cushioned cruiser that's ideal for protecting the body on long and easy runs.

Shop the men's shoe deal

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Shop today's best early Black Friday deals

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Nick Harris-Fry
Nick Harris-Fry
Senior Writer

Nick Harris-Fry is an experienced health and fitness journalist, writing professionally since 2012. He spent nine years working on the Coach magazine and website before moving to the fitness team at Tom’s Guide in 2024. Nick is a keen runner and also the founder of YouTube channel The Run Testers, which specialises in reviewing running shoes, watches, headphones and other gear.


Nick ran his first marathon in 2016 and became obsessed with the sport. He now has PBs of 2hr 25min for the marathon and 15min 30sec for 5K. Nick is also a qualified Run Leader in the UK.


Nick is an established expert in the fitness area and along with writing for many publications, including Live Science, Expert Reviews, Wareable, Coach and Get Sweat Go, he has been quoted on The Guardian and The Independent.

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