I’m skeptical of viral beauty products — but these TikTok finds from $3 are actually worth it
If I were an influencer, I'd promote these beauty products
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One of my favorite things about TikTok is watching popular influencers put beauty products to the test so I don't have to. From drugstore steals to surprisingly luxe finds, I've been taking notes on some of the best viral beauty products on the market.
I’ll be honest: I’m not a beauty expert or a TikTok influencer. But I do happen to know (and purchase) a lot of health and beauty products — enough to have opinions about what’s actually worth the hype. So if I were a beauty influencer, these are the viral TikTok products I’d promote.
Below, I've rounded up the items that deliver real results (many of which I personally own), and some of them cost as little as $3.
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Olivia is a Deals Writer at Tom’s Guide. She loves all things lifestyle, shopping, and sourcing the best deals from some of the top brands, retailers, and websites around. From fashion and beauty to smart home and tech, she has an eye for finding practical, stylish, and reasonably-priced items that help make life simpler (and a little more aesthetically-pleasing). Olivia has over five years of experience writing lifestyle, commerce, and branded content for Patch.com. In her free time, she enjoys trying out new exercise classes, binge-watching the latest viral TV shows, cooking, spending time with family, and taking long walks with her dog, Gus.
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