Asus and Intel Enlist Users' Help in Notebook Product Design

By Jane McEntegart and Marcus Yam, published on October 30, 2008 at 7:20 PM
Source: Tom's Guide | Keywords: , , , , | Themes: Business Notebooks, Business
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Intel and Asus have launched a new project that will see the companies create user designed computers.

Endeavoring to build the ideal netbook and gaming PC, Intel and Asus have decided to ask the audience with their new website, WePC.com. Asus and Intel have created WePC.com as a place where users come together to share ideas, images and inspiration about their dream PC. Designs, feature ideas and community feedback will be evaluated by Asus and could influence the blueprint for an actual notebook built by Asus with Intel inside.

A cool idea but it needs a little work. There’s no mention of when we’ll see some results from all the submitted ideas and bickering that’s likely to go on in the community of WePC. Dreaming of innovation is all well an good but unless there’s some kind of time frame that users can bank on before seeing results, there’s a huge chance people will get bored and wander off.

The WePC community will be divided into three groups: netbooks, notebooks and gaming notebooks, which will logically be powered by Intel Atom, Intel Centrino 2 and Intel Centrino 2 Extreme processors, respectively in that order.

Besides getting a custom design recognized, prizes are said to be rewarded to select participants for their creative role in this project, though details have yet to be announced.

Mike Hoefflinger, general manager of Intel’s Partner Marketing Group says that Intel believes the spark for innovation can come from anywhere but basically, this idea is ask the consumer what they want and then give it to them. Certainly in the netbook market it’s getting harder and harder to differentiate the good from the bad — and companies are finding it harder and harder to add features that will make their product stick out. Asus, however, is the company that kicked the whole thing off and so, it’s already apart from everyone else. While time might be an issue, something good might come of this. If it doesn’t, it’s not really a big deal, but if it does, it could be a real money maker for Asus and a win for the consumer community.

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Comments

jaragon13 10/31/2008 12:46 PM
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Haha,there's some stupid comments on that site...

I'd personally want a "desktop" laptop,one with a huge body and a 360MM fan.Except it's portable.

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