Apple Attempts to Step Ontop of Win 7 on Google
Source: Tom's Guide US | Keywords: Apple, Microsoft, Google, Windows, OS | Themes: The Internet, Software
Searches for Windows 7 on Google turn up Apple ads.
Looks as though Apple is taking advantage of Windows 7's release to gain a few bucks. Then again, the company may be feeling the heat from Microsoft's freshly squeezed OS ripped straight from the Microsoft tree. Whatever it may be, The Next Web has discovered an interesting tactic use by the Macintosh and iPhone maker although not unheard of nor all the surprising.
Apparently, Apple has purchased advertisements against searches on Google including "download Windows 7" and "Windows 7 download." TNW even includes a screenshot of Google's results, clearly showing Apple's advertisement in the yellow area. "Upgrading to Windows 7?" Apple asks in the ad. "There's never been a better time to switch to a Mac. Find out why."
Currently our tests using the same Google search terms resulted in absolutely no ads provided by Apple; the UK version of the search engine doesn't provide Apple adverts either. Perhaps Apple's ad doesn't appear with every search result--there's no telling how much the placement is costing the company. No matter the reason, we like a good scuffle, and apparently Apple does too, especially with its recent "Get a Mac" ads.
-
Previous News Article
Long-range Taser Uses Grenade... -
Next News Article
ICANN Approves International...










There's nothing wrong with this.
To quote Shao Khan, "You will never win..."
Personally I think they just feel Windows 7 breathing down their backs, and are resorting to whatever they have left.
This isn't an uncommon practice among web retailers. It's interesting, but I'm not surprised.
lol. apple is dishing out pain. Microsoft should fight back =D
I'm surprised there hasn't been an article on the Droid "iDon't" commercial.
Yea... no surprise here. It would be stupid not to do this.
I'm surprised there hasn't been an article on the Droid "iDon't" commercial.
There has http://www.tomsguide.com/us/Motoro [...] -4972.html
I tried google--doesnt come up for me either.
I love how their stupid Mac vs PC commercial states, "since you're moving everything, might as well switch to a Mac."
Right, like taking 10 minutes to upgrade to Windows 7 (thus moving nothing) is more efficient then spending over a grand on a whole nother' computer, then spending more time learning a whole new OS and hours upon hours migrating your files.
Their ads aren't even remotely accurate, factual or funny anymore.
In fact, their Mac vs PC ads are so irritating, I refuse to buy any product that Apple/Mac sells, ever again.
I know I'm not alone in this...
I'm curious how many sales they potentially have lost, due to their Mac vs. PC stereotyping commercial?
More = Less Effecient...

Grrrr, need an edit button Tom!
I know I'm not alone in this...I'm curious how many sales they potentially have lost, due to their Mac vs. PC stereotyping commercial?
At least 3 mp3 players and a phones worth from me.
Seems Microsoft has nipped this one in the butt. I only get Microsoft and Newegg links with various combination's of Windows, 7, upgrade, download, etc.
This makes as much sense as a Blackberry ad for the search phrase "iPhone".
Besides, most people who Google "Windows 7 download" probably want Win 7 FREE (ie: pirated software).
Let the flames of war begin!
You know apples scared when..
In fact, their Mac vs PC ads are so irritating, I refuse to buy any product that Apple/Mac sells, ever again.I know I'm not alone in this...I'm curious how many sales they potentially have lost, due to their Mac vs. PC stereotyping commercial?
Nope... you're not alone.
i actually looked at that link from apple and their description is about as pathetic as a blind man playing hopscotch. they say the yhave the latest intel processors and graphics when all they have is core 2 duo's a 9500 gt's. yeah latest '06 processors and grafix...MAYBE
That is so weak
I don't fault any advertiser as long as they don't resort to what AOL did in the 90s by bundling their "free AOL" trial CDs with... Kraft cheese. Until Apple sinks that low I allow them whatever dumb ideas they want to sell their product.
I don't fault any advertiser as long as they don't resort to what AOL did in the 90s by bundling their "free AOL" trial CDs with... Kraft cheese. Until Apple sinks that low I allow them whatever dumb ideas they want to sell their product.
reminds me of Chex Quest!
forget Micro$crewd and go with a real winner...Linux mainly Ubuntu yeh boy now ya onta somthin!!
I love how their stupid Mac vs PC commercial states, "since you're moving everything, might as well switch to a Mac."Right, like taking 10 minutes to upgrade to Windows 7 (thus moving nothing) is more efficient then spending over a grand on a whole nother' computer, then spending more time learning a whole new OS and hours upon hours migrating your files.
Yes, pretty retarded if you ask me.
Might have been worth thinking about if Apple were to release a version of OSX that ran on normal PC's (without all the hassle involved with hackintosh I mean). I wonder whether Apple would make more money that way, and maybe gain a bigger market share?
reminds me of Chex Quest!
Chex Quest was awesome, I still have that CD around here somewhere...
I just tried both searches and got the Apple link both times. Personally I'm pumped about this and the fact that Win7 market share has almost matched OS X already. Keep up the competition boys.
Much like Geico I wont buy any Apple product ever for any reason because of their stupid idiotic overbearing commercials.
I was given a mac g5 and while it had some interesting features the overall experience on it was underwhelming to say the least and the OS really didnt do "all that" either.
So I gave my mac to someone else.
The ad came up for me and on the Apple web page it says:
"Only the world’s most advanced operating system"
What a joke! They didn't even develop it but are only putting pretty colors and graphics on an already existing UNIX O/S.
Linux is for losers.
I love Chex Quest. One of the better Doom ports...
When will one day all of us diehard Tom's Hardware users get together and respond to all these Apple news threads with Microsoft Windows 7 rants?

Oh sorry but I can not build an Apple system because they make it "proprietary" although it is a PC and one could deem it Wintel if they install a microsoft o/s on it >
Steve Wosniak even dislikes the fact that apple uses intel microprocessors now. lol
Will not buy a Mac there is no point!
Its not like I can build my own Mac now can I? Legally anyway.
You can build it. You just can't sell it...