23 best early Black Friday deals now — the sales I personally recommend

MacBook Air 15 displaying home screen
(Image credit: Future)

It's still two weeks before Halloween, but the holiday season has officially started. Amazon, Walmart, and Best Buy are just a handful of retailers offering sneak peeks of their Black Friday deals. While I personally tend to avoid Black Friday sneak peeks — the real sales come in November — 2023 is a little different. Multiple retailers are pushing early deals and while there are many mediocre sales, there are also plenty of great steals to be had this month.

I've rounded up the best early Black Friday sales you can shop right now. I've carefully vetted and selected these deals because they're at their lowest price ever or because I don't foresee them getting significantly cheaper in the weeks to come. So if you want to get your holiday shopping done early — or if you're just curious what's on sale now — here are the deals I would personally buy.

Early Black Friday sales

Galaxy Watch 6: was $299 now $260 @ AmazonPrice check: $269 @ Best Buy

Galaxy Watch 6: was $299 now $260 @ Amazon
The Galaxy Watch 6 is available in 40mm and 44mm models. In our Galaxy Watch 6 review, we said it's the most polished Samsung smartwatch yet with substantial upgrades like a brighter display, comprehensive sleep tracking features, and a slimmer design. This is the cheapest it's ever been.
Price check: $269 @ Best Buy

10.2" iPad (WiFi/64GB): was $329 now $249 @ AmazonLowest price!Price check: $329 @ Best Buy

10.2" iPad (WiFi/64GB): was $329 now $249 @ Amazon
Lowest price! The 10.2-inch iPad features Apple's A13 Bionic CPU, a 12MP front camera, and 64GB of storage (instead of 32GB like its predecessor). You also get support for Center Stage, which uses machine learning to adjust the front-facing camera during FaceTime video calls. In our iPad 10.2-inch review, we called it a solid tablet with a great screen, smooth performance, and good battery life for a reasonable price. Note: The 256GB model is also on sale for $399 at Amazon ($70 off).
Price check: $329 @ Best Buy

iPhone 15 Pro: free w/ trade-in + unlimited @ Verizon

iPhone 15 Pro: free w/ trade-in + unlimited @ Verizon
New and existing Verizon customers adding a new line can get the iPhone 15 Pro for free (up to $1,000 off) when you trade in any old phone. Note that you'll need to activate a Verizon unlimited plan. In our iPhone 15 Pro review, we called the Editor's Choice phone a compact powerhouse. It features a 6.1-inch 2556 x 1179 OLED 120Hz display, A17 Pro chip, 48MP main camera, 12MP ultrawide camera, 12MP telephoto, 12MP front camera, and USB-C connectivity. Plus, you'll get a free $200 Verizon eGift card when you switch from a competing carrier. 

Google Pixel 8 Pro: free w/ trade-in + unlimited @ AT&TPrice check: $999 @ Best Buy

Google Pixel 8 Pro: free w/ trade-in + unlimited @ AT&T
AT&T is offering the Google Pixel 8 Pro for free with trade-in and qualifying unlimited data plan. It's one of the most aggressive Pixel 8 Pro deals we've seen. It features a 6.7-inch OLED display with 120Hz refresh rate, Tensor G3 processor, 8GB of RAM, and 128GB of storage. You also get a 50MP main, 48MP ultrawide, and 48MP telephoto (5x zoom) lenses. There's also a 10.5MP front camera. In our Pixel 8 Pro review, we said it's a big leap for AI with a smarter, more human sounding Google Assistant at the helm.
Price check: $999 @ Best Buy

Fire TV Stick 4K: was $49 now $44 @ Amazon

Fire TV Stick 4K: was $49 now $44 @ Amazon
For 4K resolution, HDR color palettes, and speedy navigation, the Amazon Fire TV Stick 4K is the streamer to get. You can stream videos, listen to music, interact with Alexa and play games for just $22 — it's lowest price ever. In our Amazon Fire TV Stick 4K review, we said it does great job balancing functionality, price, and performance. Note that there's a newer 2023 model, but it's not on sale. 

Bella Pro Series 4.2-qt. Digital Air Fryer: was $69 now $44 @ Best Buy

Bella Pro Series 4.2-qt. Digital Air Fryer: was $69 now $44 @ Best Buy
Air fryers won’t come much cheaper than this. You can now get the Bella Pro Series Digital Air Fryer for just $44. It comes with a 4.2-quart capacity, making it suitable for couples or small families. Plus there are 8 settings to choose from, including bake, roast and broil. The cooking pan and crisping tray are dishwasher-safe for easy clean up.

Ninja AF101 Air Fryer: was $129 now $89

Ninja AF101 Air Fryer: was $129 now $89
The Ninja AF101 air fryer has been going in and out of stock at Amazon, but it's available at Best Buy for $30 off. You get a 4-quart capacity and the ability to crisp, roast, reheat and dehydrate. It's a great choice for small families or couples looking for an air fryer under $100.

Stock up sale: spend $100, get $25 credit @ Amazon

Stock up sale: spend $100, get $25 credit @ Amazon
Whether you need to stock up on Tide Pods, Bounty, or NyQuil, right now Amazon is offering a free $25 credit with you spend $100 or more on P&G home products. It includes many brands like Downy, Charmin, Pampers, Gillette, and more. It's a great (and somewhat rare) sale in that the Amazon credit is higher than usual. 

LG A2 48" 4K OLED TV: was $1,299 now $649 @ Best Buy

LG A2 48" 4K OLED TV: was $1,299 now $649 @ Best Buy
The A2 is LG's entry-level OLED TV. In our LG A2 OLED review, we said it offers a wonderfully colorful picture and fairly strong audio. It offers Dolby Vision/HDR10/HLG support, LG's webOS platform, and built-in Google Assistant/Amazon Alexa. Console gamers take note: It's a budget model, so you only get a 60Hz panel and three HDMI ports, with no HDMI 2.1 support. Otherwise, it's great for casual gaming and streaming. Note that it sold for $569 last Black Friday, but even at $649 it's a steal (and bound to sell out). The 48-inch model is a Best Buy exclusive, so you won't find this price anywhere else. 

LG C3 55" 4K OLED: was $1,899 now $1,296 @ AmazonPrice check: $1,296 @ Walmart  | $1,299 at Best Buy

LG C3 55" 4K OLED: was $1,899 now $1,296 @ Amazon
The LG C3 is one of the best mid-tier OLED TVs you can buy. In our LG OLED C3 review, we said the Editor's Choice TV delivers perfect blacks, thrilling contrast, and rich, accurate colors at every point across the visual spectrum. It's also perfect for gamers with a suite of Game Optimizer features and a 120Hz refresh rate. It offers Dolby Vision/HDR 10/HLG support, four HDMI 2.1 ports, built-in Amazon Alexa, Google Assistant/Apple HomeKit support, and LG's Magic Remote.
Price check: $1,296 @ Walmart  | $1,299 at Best Buy

Google Pixel Buds Pro: was $199 now $189 @ Amazon
Lowest price!Price check: $199 @ Best Buy

Google Pixel Buds Pro: was $199 now $189 @ Amazon
Lowest price!
The Pixel Buds Pro come loaded with features, including active noise cancelation and Bluetooth multipoint. Google recently announced new upgrades via a future software update. In our Pixel Buds Pro review, we praised these earbuds for their full sound and superior noise cancelation. If you have a Pixel phone, these are the earbuds to get as long as they're this deeply discounted.
Price check: $199 @ Best Buy

Bose 700: was $379 now $299 @ Amazon
The Bose 700 headphones are one of the top noise-cancelling headphones you can buy. They're stylish, comfortable to wear, and deliver the best noise-cancelling experience you can find. In our Bose 700 review, we said they offer clean, balanced sound with impressive, intuitive tech flourishes. Note that they briefly hit $269 last Black Friday.
Price check: $299 @ Best Buy

Bose 700: was $379 now $299 @ Amazon
The Bose 700 headphones are one of the top noise-cancelling headphones you can buy. They're stylish, comfortable to wear, and deliver the best noise-cancelling experience you can find. In our Bose 700 review, we said they offer clean, balanced sound with impressive, intuitive tech flourishes. Note that they briefly hit $269 last Black Friday.
Price check: $299 @ Best Buy

Ninja Hot and Cold Brewed System: was $199 now $147 @ Amazon
Expand your repertoire of specialist coffees and teas with this all-in-one Ninja. It can brew a range of coffee drinks and also includes cold brew settings. In our Ninja Hot and Cold Brewed System review, we said coffee and tea lovers will appreciate the flexibility of being able to make their beverages as simple or fancy as they want right from the comforts of home.
Price check: $147 @ Walmart | $150 @ Best Buy

Ninja Hot and Cold Brewed System: was $199 now $147 @ Amazon
Expand your repertoire of specialist coffees and teas with this all-in-one Ninja. It can brew a range of coffee drinks and also includes cold brew settings. In our Ninja Hot and Cold Brewed System review, we said coffee and tea lovers will appreciate the flexibility of being able to make their beverages as simple or fancy as they want right from the comforts of home.
Price check: $147 @ Walmart | $150 @ Best Buy

Seagate 1TB Storage Expansion Card:was $219 now $149 @ Amazon
The Seagate Storage Expansion Card is an officially licensed Xbox Series X accessory that increases your hard drive space by a full 1TB. This is the ideal accessory if you want to store dozens of the best Xbox Series X games on your console at once. Note that it was $5 cheaper in July, but I don't foresee this getting significantly cheaper in the weeks to come.  
Price check: $149 @ Best Buy

Seagate 1TB Storage Expansion Card: was $219 now $149 @ Amazon
The Seagate Storage Expansion Card is an officially licensed Xbox Series X accessory that increases your hard drive space by a full 1TB. This is the ideal accessory if you want to store dozens of the best Xbox Series X games on your console at once. Note that it was $5 cheaper in July, but I don't foresee this getting significantly cheaper in the weeks to come.  
Price check: $149 @ Best Buy

Shark Cordless Vacuum Detect Pro: was $449 now $379 @ Walmart

Shark Cordless Vacuum Detect Pro: was $449 now $379 @ Walmart
The Shark Cordless Vacuum Detect Pro is a beast of a vacuum. It automatically senses floor types and optimizes suction power for more powerful edge and corner cleaning. After every cleaning, you dock it and dust/debris is automatically emptied out into a bin. I've been using this vacuum for the past week and it's excellent on carpeting and hardwood floors. It's $70 off as part of Walmart's big Shark Days sale

Apple Mac mini M2: was $599 now $529 @ B&H Photo
The new Mac mini M2 is faster and cheaper than its M1-based predecessor. In Mac mini M2 review, we raved about its speedy M2 chipset that runs circles around Apple's previous M1 CPU. The base model supports up to two external displays at up to the same resolutions (6K via Thunderbolt 4 or 4K via HDMI). It features an M2 CPU, 8GB of RAM, and 512GB SSD. 
Price check: sold out @ Amazon | $599 @ Best Buy

Apple Mac mini M2: was $599 now $529 @ B&H Photo
The new Mac mini M2 is faster and cheaper than its M1-based predecessor. In Mac mini M2 review, we raved about its speedy M2 chipset that runs circles around Apple's previous M1 CPU. The base model supports up to two external displays at up to the same resolutions (6K via Thunderbolt 4 or 4K via HDMI). It features an M2 CPU, 8GB of RAM, and 512GB SSD.
Price check: sold out @ Amazon | $599 @ Best Buy

Acer Swift X: was $1,099 now $809 @ Amazon

Acer Swift X: was $1,099 now $809 @ Amazon
The Acer Swift X is a laptop that packs all the necessities for a work day. In our Acer Swift X review, we said its designed to please someone who wants enough oomph to get them through the work day. This config features a 14-inch 1080p LCD, AMD Ryzen 7 5825U CPU, 16GB of RAM, 512GB SSD, and an RTX 3050 Ti GPU.

DreamCloud Hybrid Mattress: was $799 now $529 @ DreamCloud

DreamCloud Hybrid Mattress: was $799 now $529 @ DreamCloud
This mattress will definitely get cheaper on Black Friday, but if you need a mattress asap — this is the best deal out there right now. The 14-inch DreamCloud mattress is one of the tallest beds we've reviewed and our favorite hybrid mattress. It features five layers that offer firm, responsive support as well as soft cushioning. In our DreamCloud mattress review, we said it's a great bed for just about anyone, but it especially shines for those suffering from hip or lower back pain. As part of its flash sale — you can get the DreamCloud Hybrid mattress twin for $529 (was $839) or the queen for $799 (was $1,332). The mattress comes with free shipping, free returns, and a 365-night home trial.

Alienware 34" QD-OLED Gaming Monitor: was $999 now $899 @ Dell
This amazing display is one of the best gaming monitors you can buy today. Its 21:9 aspect ratio gives you a wider field of view in games — particularly useful for first-person shooters — and it's great for productivity tasks, too. In our Alienware AW3423DWF gaming monitor review, we said contrast, color reproduction and screen uniformity on this Alienware are all first class, and you really can't beat OLED when it comes to black levels. Just bear in mind you're going to need a pretty big desk to accommodate this epic screen. 
Price check: $999 @ Best Buy | $1,141 @ Amazon

Alienware 34" QD-OLED Gaming Monitor: was $999 now $899 @ Dell
This amazing display is one of the best gaming monitors you can buy today. Its 21:9 aspect ratio gives you a wider field of view in games — particularly useful for first-person shooters — and it's great for productivity tasks, too. In our Alienware AW3423DWF gaming monitor review, we said contrast, color reproduction and screen uniformity on this Alienware are all first class, and you really can't beat OLED when it comes to black levels. Just bear in mind you're going to need a pretty big desk to accommodate this epic screen. 
Price check: $999 @ Best Buy | $1,141 @ Amazon

Elden Ring: was $59 now $44 @ Amazon

Elden Ring: was $59 now $44 @ Amazon
A collaboration between developer FromSoftware, the creators of Dark Souls, and acclaimed fantasy author George R. R. Martin, Elden Ring is a stunning open-world action RPG where every victory is hard-fought. You'll die frequently, but the sense of satisfaction that comes after downing a hulking boss after dozens of defeats is practically unmatched in all of gaming. 

Resident Evil 4: was $59 now $48 @ Amazon

Resident Evil 4: was $59 now $48 @ Amazon
One of the most acclaimed and influential games of all time, Resident Evil 4 has been reborn in this full-scale remake. You play Leon S. Kennedy on a mission to rescue the President's kidnapped daughter in a spooky European village overrun with gruesome enemies. Featuring modernized gameplay and overhauled visuals, this is Resident Evil 4 as you've never seen it before. 

NIU KQi3 Max: 

NIU KQi3 Max: Was $999 now $843 @ Best Buy
Our favorite scooter overall is $156 off in this Best Buy sale. In our NIU KQi3 Max review, we said that it offers lots of power for getting up hills, plus the range to get you anywhere you need to go. We also really liked its disc brakes, which help it stop fast and look great.

MacBook Air 15 (M2/256GB): was $1,299 now $1,049 @ AmazonLowest price!Price check: $1,049 @ B&H Photo | $1,049 @ Best Buy

MacBook Air 15 (M2/256GB): was $1,299 now $1,049 @ Amazon
Lowest price! There's a new MacBook Air in town. Apple's biggest MacBook Air features a large 15.3-inch Liquid Retina display (2880 x 1864), Apple's M2 chip w/ 10-core GPU, 8GB of RAM, 256GB SSD, 1080p FaceTime camera, four-speaker system with Spatial Audio, and MagSafe charging. In our MacBook Air 15 review, we called the Editor's Choice laptop a super-sized version of the 13-inch model with excellent performance, epic battery life (15 hours in our testing), and a gorgeous display. It's now at its lowest price ever (and it's very unlikely it'll get cheaper on Black Friday).
Price check: $1,049 @ B&H Photo | $1,049 @ Best Buy

Louis Ramirez

As deals editor at Tom’s Guide, Louis is constantly looking for ways to avoid paying full price for the latest gadgets. With over 10 years of deals-hunting experience, Louis price checks against multiple retailers and searches high and low for the best deals to bring readers. A born-and-bred New Yorker, Louis is also an avid swimmer and marathoner. His work has appeared on Gizmodo, CNET, and Time Out New York.