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Amazon's best Fire TV streaming stick falls to $35 in Black Friday deal

The Fire TV Stick 4K Max in a TV
(Image credit: Henry T. Casey)

As we hunt for Black Friday deals, we often see the second-or-third best version of a product on sale. Rare, is it that we see the very best on sale. Why would it need to be discounted? It's the great one. And we've just found a deal that bucks that pattern. 

The Amazon Fire TV Stick 4K Max is now $35 (opens in new tab) (down from $55) at Amazon, and it's the first sale this brand-new streaming device has seen yet. This is our favorite Fire TV stick yet, for good reason: it's faster and it's better for cord-cutters. The only thing we didn't like about it was the higher price ($5 more than the normal Fire TV Stick 4K). 

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Fire TV Stick 4K Max: was $54 now $34 @ Amazon (opens in new tab)
This is the first sale on Amazon's new Fire TV Stick 4K Max. It's the best Fire TV device Amazon's ever made, thanks to performance gains and a slightly updated remote that helps cord-cutters jump to live TV.

As explained in my Amazon Fire TV Stick 4K Max review, Amazon didn't change too much about this stick vs the regular 4K model. That said, this is the model I'd advise everyone to get, especially if you're using one of the best cable TV alternatives. A new Live TV button in the remote jumps you straight to the customizable Live TV section of Fire TV OS, which you can link to popular cord-cutter services.

We haven't put many Amazon Fire TV devices on our best streaming devices list because their performance is often nothing to write home about. This model does not carry any of that baggage. 

And unlike Roku, which is having a spat with Google and YouTube, the Fire TV Stick 4K Max has none of the potential app or platform issues you find elsewhere. It has all the apps you need.

Henry T. Casey
Senior Editor

Henry is a senior editor at Tom’s Guide covering streaming media, laptops and all things Apple, reviewing devices and services for the past seven years. Prior to joining Tom's Guide, he reviewed software and hardware for TechRadar Pro, and interviewed artists for Patek Philippe International Magazine. He's also covered the wild world of professional wrestling for Cageside Seats, interviewing athletes and other industry veterans.