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Best Apple deals in October 2020

Best Apple deals

Finding the best Apple deals isn't as hard as it used to be. Retailers like Amazon, Best Buy, and B&H Photo are typically our go-to stores for the best Apple deals. Even new Apple devices, like the Apple Watch SE, tend to enjoy discounts just days after their release.

In fact, on any given day of the week retailers will offer multiple Apple deals. From cheap AirPods to iPad deals, you can save between $50 to $300 off your favorite Apple gear if you know where to look. 

Apple Watch deals, on the other hand, are a little trickier. They tend to sell out very fast, so while it's possible to find excellent Apple deals on the Apple Watch, you'll have to jump on the savings the minute you spot them. 

We're all about saving money, so to help you with your Apple shopping, we're rounding up the best Apple deals in one spot. From Mac laptops to Apple iPads, here are the best Apple deals you can score right now. (Also, make sure to follow our iPhone deals coverage for the best discounts on Apple's smartphones). 

Best Apple deals right now

Best Apple deals and Prime Day

Hold on to your wallets! Prime Day is coming and if you're an Apple fan, you won't want to miss Amazon's retail holiday. Traditionally, we've told Apple aficionaos to stay away from Apple deals offered by Amazon. But in the past year or so, Amazon has become our go-to store for the best Apple deals. This Prime Day — which starts on October 13 — we predict to see Apple deals on the new Apple Watches, MacBook Air, new iPad, and the MacBook Pro. Make sure to follow all of our Prime Day deals coverage for the best Apple deals. 

Best Apple deals


New Apple iPad 2020: was $329 now $299 @ Amazon
Hurry! The new iPad 2020 is on sale. Amazon is taking $30 off Apple's just-released iPad. It features an A12 Bionic CPU, 10.2-inch (2160 x 1620), 8MP camera, 12.MP front camera, and lasts for an epic 12 hours and 57 minutes. This is the first time it's on sale. View Deal

New Apple iPad 2020 (128GB): was $429 now $395 @ Amazon
Want more storage space? Amazon is also taking $34 off the 128GB model. After discount, the tablet costs $395. View Deal

7.9" iPad Mini (64GB): was $399 now $349 @ Amazon
The latest Apple iPad Mini packs Apple's powerful A12 Bionic CPU, which delivers ridiculously fast performance. It outperforms the 2018 iPad and lasts nearly 13 hours per charge. This Apple deal is now $49 off. View Deal

Buy a Mac or iPad, get free AirPods @ Apple
Back to school season is here! Students and educators who purchase an eligible Mac or iPad will get a free pair of AirPods. The free AirPods are in addition to Apple's educational discounts, which take up to $200 off select Macs and iPads. View Deal

10.2" iPad (Wi-Fi/128GB): was $429 now $399 @ Amazon
The iPad is an excellent tablet with a bright display, long battery life, and keyboard support. This model comes with 128GB of storage. However, keep in mind that this model has been from $50 to $100 off before, which makes this iPad discount a tad less exciting than the others.View Deal

11" iPad Pro (128GB/2020): was $799 now $749 @ Amazon
The 2020 iPad Pro offers an 11-inch edge-to-edge Liquid Retina display, Apple's insanely fast A12Z Bionic CPU, and mouse/trackpad support. It features the same specs/hardware as the larger 12.9-inch iPad Pro, but costs a few hundred dollars less if you don't need the larger screen. View Deal

12.9" iPad Pro (128GB/2020): was $999 now $949 @ Amazon
The Editor's Choice 12.9-inch iPad Pro is the tablet you buy when you need blazing speed, 10 hours of battery life, and the biggest screen possible. The new iPad Pro also fully supports Apple's new pricey Magic Keyboard and cursor input. It's currently $50 off. View Deal

12.9" iPad Pro (2018): from $799 @ B&H Photo
The previous-gen iPad Pro is still a fast, capable iPad that can tackle any task you throw its way. B&H Photo is taking up to $535 off multiple iPad Pro models with prices starting at just $799. It's your best bet if you want a big-screen iPad without the big price tag. View Deal


Apple AirPods Pro: was $249 now $219 @ Amazon
Amazon has the AirPods Pro on sale for $219. That's $29 off and their second-lowest price ever. The AirPods Pro offer both sweat and water resistance (IPX4 certified) along with built-in noise cancellation. View Deal

AirPods w/ Charging Case: was $159 now $129 @ Amazon
Looking for slightly less expensive earbuds? Amazon has the AirPods with Standard Charging Case for $129. That's one of the best Apple deals of 2020. The headphones feature Apple's latest H1 chip for fast wireless connectivity with Apple devices. View Deal

AirPods w/ Wireless Case: was $199 now $154 @ Amazon
Amazon also has the AirPods with Wireless Charging Case for just $154. That's one of the best Apple deals we've seen for these premium buds. They come with a Qi-compatible case that allows for wireless recharging. View Deal

Apple Watch

Apple Watch 3 (GPS/38mm): was $199 now $169 @ Amazon
The Apple Watch 3 is a great fitness tracker and smartwatch. The waterproof watch offers heart rate notifications, workout detection, Apple Music, and Siri support for a low price. It's now $30 under the Apple Store's price and the best Apple Watch deal we've seen since Cyber Monday. View Deal

Apple Watch SE: was $279 now $269 @ Amazon
The Apple Watch SE is Apple's new mid-tier smartwatch. It features the same CPU found in the Apple Watch 5, but packs a screen that's 30% brighter than the Apple Watch 3. It also supports Emergency SOS calling, fall detection, and features a built-in compass and always-on altimeter. It's on sale for the first time ever. (B&H Photo offers the same price). View Deal

Apple Watch 6: was $399 now $384 @ Amazon
The new Apple Watch 6 features a brighter display, new S6 CPU, and built-in blood oxygen sensors that support Apple's new Blood Oxygen app. It's the best Apple Watch you can get and it's currently $15 off. (B&H Photo offers the same price). View Deal

MacBook Air and MacBook Pro (2020)

MacBook Air 2020 (256GB): was $999 now $849 @ Amazon
The new MacBook Air sports a Core i3-1005G1 CPU, 8GB of RAM, and a 256GB SSD. It also features Apple's new Magic Keyboard, which utilizes keys that actually feel great to type on. It's now $100 off, which is one of the best Apple deals ever.View Deal

MacBook Pro 13.3" (2020): was $1,799 now $1,649 @ Amazon
Apple offers four configurations of its new 2020 MacBook Pro 13.3-inch laptop. There are two configs with 8th-gen CPUs and two configs with 10th-gen CPUs. This model is the base MacBook Pro with a 10th-gen CPU. It houses a 2GHz Core i5 CPU, 16GB of RAM, 512GB SSD, and four Thunderbolt 3 ports. It's now $149 off. View Deal

MacBook Pro 13.3" (2020): was $1,999 now $1,849 @ Amazon
Need more power? This upgraded MacBook Pro packs a 2GHz Core i5 CPU, 16GB of RAM, 1TB SSD, and four Thunderbolt 3 ports. It's now $149 off. View Deal

MacBook Pro (2019)

MacBook Pro 13" (256GB): was $1,499 now $1,199 @ B&H Photo
B&H Photo has the 256GB MacBook Pro on sale for $1,199. That's $300 off and one of the best Apple deals we've seen for this machine. It features a 1.4GHz Core i5 CPU, 8GB of RAM, and a 256GB SSD. View Deal

16-inch MacBook Pro: was $2,399 now $2,149 @ Amazon
The 16-inch MacBook Pro is $250 off at Amazon right now. This model comes with a Core i7 processor, 16GB of RAM, a 512GB SSD and AMD Radeon Pro 5300M graphics. It's a solid deal and currently and it's second-cheapest price ever. (It hit $1,999 briefly during Independence Day). View Deal


Apple iMac 21.5" 4K: was $1,299 now $1,199 @ B&H Photo
The 21.5-inch iMac is  the perfect all-in-one desktop. It packs a 4096 x 2304 Retina 4K display, 8th-gen 3.6GHz Core i3 CPU, 8GB of RAM, 1TB HDD, and a Radeon Pro 555X with 2GB of GDDR5. View Deal

Apple iMac 27" 5K (2020): was $1,799 now $1,699 @ Amazon
The 2020 iMac 5K is the iMac of our dreams. It features a new 10th-gen 3.1GHz Core i5 CPU, 8GB of RAM, 25GB SSD, and a Radeon Pro 5300 GPU. It's now $99 off and the best Apple deal we've seen for this new iMac. View Deal

Beats headphones

Beats Powerbeats 3 Wireless: was $199 now $69 @ Amazon
With a comfortable, flexible, over-ear fit, powerful bass, and sweat-resistance, the Powerbeats 3 are great for everyday carry, the gym, and running. Snag them now for $129 off retail price. View Deal

Beats Studio 3 Headphones: was $349 now $229 @ Target
The Beats Studio 3 Wireless Headphones offer a comfy fit, 20 hours of battery life, and near-seamless pairing with iOS devices. Their active noise cancelling also does a decent job of blocking outside noise. View Deal


iPhone SE 2020: free w/ new line + Unlimited @ Verizon
Through August 31, open a new line at Verizon and sign up for one of Verizon's Unlimited plans and the carrier will give you a free iPhone SE 2020. Plus, make your purchase online and you'll only pay $20 activation fee (50% off). Apple deals don't get better than this. View Deal

iPhone SE 2020: $384 w/ $100 gift card @ Visible
Visible offers some of the most inexpensive cell phone plans in the industry. The Verizon-owned network will also offer the iPhone SE 2020. Switch to Visible and preorder the base phone for $384 and you'll get a $100 prepaid Mastercard. View Deal

iPhone 11: free w/ trade-in @ T-Mobile
The Editor's Choice iPhone 11 delivers superb cameras, fast performance, and excellent battery life. Switch to T-Mobile and lease the new iPhone 11 and you'll pay $0. This iPhone sale requires that you trade-in your old smartphone, but the good news is that your old phone can be in any condition and you'll still get the free iPhone 11. View Deal

iPhone SE 2020: was $399 now $199 @ Walmart
The ultimate Apple deal is here. Walmart is offering preorders of the new iPhone SE 2020 for $199. That's $200 off and the best iPhone SE deal we've seen period. The offer is valid with purchase and activation on AT&T, Verizon, or Sprint. An installment plan is required with the carrier, although there's no penalty for early pay off. View Deal

iPhone SE 2020: from $5/month @ Best Buy
The iPhone SE 2020 is one of Apple's most affordable iPhones. For a limited time, you can get the iPhone SE 2020 for as little as $5/month at Best Buy. (You'll need to activate your iPhone during the checkout process to score this deal). View Deal

iPhone XS: $350 off w/ trade-in + $150 GC w/ Unlimited @ Verizon
At Verizon, buy a new iPhone (iPhone XS through iPhone 11 Pro Max) and get up to $350 off with an eligible trade-in. (Trade-in phones include everything from the iPhone 6 to the Galaxy Note 4). Plus, switch to an Unlimited plan and you'll get a $150 prepaid Mastercard via coupon "COMEONOVER150".View Deal

Apple iPhone Trade-In deal

Apple is trying to make it easier to upgrade to a new phone. For a limited time, the Apple Store is offering up to $500 for your old iPhone when you purchase a new iPhone 11 and trade-in your old iPhone. You can make the transaction online or simply bring your old iPhone to an Apple Store to receive your credit instantaneously. 

Apple isn't revealing when this special will end, so if you have an older iPhone, you'll want to take advantage of this asap. Alternatively, Best Buy is offering up to a $449 when you purchase a new iPhone and trade-in a qualifying previous-gen iPhone. However, a quick glance at Best Buy's trade-in estimates reveals that the Apple Store might be offering the better value.