If you're a Prime member, you're probably wondering when is Amazon Prime Day 2023? Well, the Amazon Prime Day date is set for Tuesday, July 11. The 48-hour event will last through Wednesday, July 12.
That said, there are plenty of Prime Day deals you can get now with massive discounts on a wide variety of products, including Amazon's own line of Alexa-powered hardware. As a reminder, Prime Day offers deals on everything from Instant Pots to running shoes. However, Amazon's own hardware is what usually sees the biggest price drops on Prime Day, with terrific deals on Alexa devices, Fire tablets, and Fire Edition TVs. In fact, outside of Black Friday — Prime Day is the best time of the year to make an Amazon hardware purchase.
Just keep in mind that Prime Day is for Amazon Prime members only, so you'll need to be a member to get access to the deals. New members can get a free 30-day trial at Amazon.
When is Amazon Prime Day 2023?
Amazon Prime Day 2023 will start July 11. For shoppers, Prime Day means the best Amazon deals of the year. Amazon Prime Day originally started in 2015 as a way to celebrate the company's then 20th birthday. Since its inception, the event has grown into a 48-hour deals-a-thon celebrated in over 18 countries.
In previous years, Amazon has kicked off Prime Day with a week of teaser deals leading up to the main event. Previous deals have included free Amazon credits, dollar-off discounts on Amazon Fire tablets, and deals at Amazon-owned Whole Foods. Make sure to keep it locked to Tom's Guide as we bring you all the latest news ahead of Prime Day.
Last year, Prime Day was on July 12 and 13. In 2021, it was celebrated on June 21 and 22. Prior to that, Prime Day fell on October 13 and 14 during the year of the pandemic.
