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Amazon Black Friday deals 2021 — best early sales right now

Amazon Black Friday deals
(Image credit: Shutterstock)

Amazon Black Friday deals are starting early this year. The online giant kicked the month off with a series of holiday-themed deals for consumers who want to get a jump start on their holiday shopping. 

Keep in mind, these aren't official Black Friday deals, but they're a small window into what we can expect from Amazon Black Friday deals later next month. While not all of this month's deals are truly epic, there are some deals worth noting. So far, we've seen the iPad Air on sale for $489 (lowest price ever), up to 30% off furniture, and various Alexa devices on sale from $24. 

So we're rounding up the best early Amazon Black Friday deals you can get right now. Plus, make sure to follow our Amazon deals coverage for even more discounts. 

Amazon Black Friday — what's on sale now

Amazon Black Friday deals — best early sales

Amazon Devices

Amazon Echo Dot 3rd Gen

Amazon Echo Dot 3rd Gen: was $39 now $24 @ Amazon
The 3rd Gen Echo Dot is the ultimate affordable smart speaker for all things Alexa, allowing you to ask questions, control your smart home and enjoy music with a quick voice command. The speaker is now on sale for $24.99, which is just $5 shy of last year's price low. 

Fire TV Stick 4K

Fire TV Stick 4K: was $49 now $34 @ Amazon
For 4K resolution, HDR color palettes, and speedy navigation, the Amazon Fire TV Stick 4K is the streamer to get. You can stream videos, listen to music, interact with Alexa and play games for just $34.99. However, keep in mind it normally drops to $24.99 during the holidays. 


Echo Dot (4th Gen): was $49 now $34 @ Amazon
The new 4th-gen Amazon Echo is the best smart speaker you'll find for less than $100. In addition to its new orb-like shape, it packs a host of new features — such as a built-in Zigbee hub — that makes the new Echo the foundation of your smart home devices. 


Echo Show 5 (1st Gen): was $79 now $44 @ Amazon
The Echo Show 5 is a compact smart display with a 5.5-inch screen that's perfect for checking the weather, managing to-do lists, or making video calls. It's now on sale for $44.99, which is its lowest price of the year. 

Kindle Paperwhite

Kindle Paperwhite: was $129 now $79 @ Amazon
The water-resistant Kindle Paperwhite features a 6-inch, anti-glare flush-to-screen display, a 5 LED front light, and 8GB of storage. Now $50 off and bundled with 3-months of Kindle Unlimited, it's one of the best early Amazon Black Friday deals you can get. 

Amazon Echo Show 8

Amazon Echo Show 8 (2021): was $129 now $99 @ Amazon
Editor's Choice deal: The new Echo Show 8 is the best Alexa smart display for budget-minded shoppers. It upgrades its predecessor's 1MP camera with a 13MP lens. The new camera also has a wide-angle lens that can center you when you're on video calls. 


Fire TV sale

Fire TV sale: smart TVs from $119 @ Amazon
Amazon's Fire TVs give you easy access to Prime Video, Netflix, Disney Plus, and more. Fire TVs also come with an Alexa voice remote, which lets you operate your TV via voice commands. Currently, Amazon Fire TVs start at just $119. While some of the cheaper models are 720p sets (suitable for home offices or children's rooms), there are plenty solid bargains as part of the early Amazon Black Friday Deals event. 

Hisense A6G 50" 4K TV

Hisense A6G 50" 4K TV: was $429 now $369 @ Amazon
The Hisense A6G is one of the best early Amazon Black Friday deals you'll find. The 2021 TV features Dolby Vision/HDR10//HLG support, built-in Google Assistant with voice remote, DTS Virtual: X sound, and a low latency mode that makes it a great pick for gamers. 

TCL 55" 6-Series 4K QLED TV

TCL 55" 6-Series 4K QLED TV: was $949 now $699 @ Amazon
Editor's Choice deal: We named TCL's 6-Series line of TVs one of the top TVs we've reviewed. We especially like the mini-LED backlighting and QLED enhancement. The result is impressive color and brightness, with some of the best HDR performance we've seen on anything this side of an OLED display. The new 2021 models continue that unbeatable value and feature Dolby Vision/HDR10/HLG support, full array local dimming, THX Certified Game Mode, Siri/Alexa/Google Assistant support, and a 120Hz refresh rate. TCL's list price is $949, but Amazon has it on sale for $699 — it's lowest price ever. 

Samsung 55" QN90A

Samsung 55" QN90A Neo 4K QLED TV: was $1,799 now $1,297 @ Amazon
The Samsung QN90A is the king of QLED TVs. This 2021 TV uses mini-LED backlighting for unmatched picture brightness. With its 1-inch thin profile, it's also one of the best-looking sets you can buy. It features HDR10/HDR10+/HLG support, 120Hz refresh rate, Samsung's Tizen OS, and a voice remote. It's now at its lowest price ever and one of the best premium QLED deals of all time. 

Home Furnishings

Living room furniture

Living room furniture: up to 30% off @ Amazon
As part of the early Amazon Black Friday deals event — Amazon is taking up to 30% off select living room furniture. The sale includes coffee tables, sofas, recliners, tables, and bookshelves. 


Leather executive chairs: deals from $49 @ Amazon
Upgrade your home office with a new office chair. As part of the latest Amazon Black Friday sales, Amazon has a wide range of office chairs on sale with prices starting as low as $49. The sale includes ergonomic chairs as well as stools. 

Tuft & Needle Nod mattress

Tuft & Needle Nod Mattress: was $275 now $247 @ Amazon
Amazon has the Tuft & Needle Nod mattress on sale for just $247. This is the manufacturer's most affordable mattress. The Nod mattress features their proprietary adaptive foam for the most comfortable night's sleep possible. 


Holiday decor: from $14 @ Amazon
Deck the halls with an artificial Xmas tree. Amazon Black Friday deals are knocking up to 55% off select artificial trees. For instance, you can get the 2-foot National Tree Company Artificial Mini Christmas Tree for just $48 (was $79; pictured). 



Marvel’s Spider-Man: was $39 now $34 @ Amazon
Marvel’s Spider-Man: Game of the Year Edition includes both the base Spider-Man game and its excellent The City That Never Sleeps DLC. You play as Spider-Man in a story-driven open-world superhero game, which puts a whole new spin on classic characters from the comics. It’s a steal at $34.


Assassin's Creed Valhalla: was $59 now $29 @ Amazon
Lead epic Viking raids against Saxon troops and fortresses in Assassin's Creed Valhalla. You can get the game now from Amazon for just $29.


Razer Kraken Gaming Headset: was $79 now $59 @ Amazon
This top Razer gaming headset packs gel-infused ear cushions and a noise-isolating microphone to keep you comfortable and on top of your game for hours on end. It's currently $20 off and comes PS5-ready.


Logitech G604 Gaming Mouse: was $99 now $81 @ Amazon
If you play MMOs, MOBAs, or other gaming genres where you need a ton of commands at the tip of your thumb — the Logitech G604 is the mouse you want. And at an $18 discount, the G604 is a no-brainer. It's comfortable to use, plays well across the board, and it can connect via USB dongle and Bluetooth.


Acer XB270H: was $499 now $379 @ Amazon
The Acer XB271H is a 1080p gaming monitor with a robust color palette and a 144 Hz refresh rate. That means you'll be able to run games with frame rates well in excess of 100 frames per second. We especially like that you can orient it vertically.



AirPods: was $159 now $119 @ Amazon
Amazon has the Apple AirPods with standard charging case on sale for $119. That's just $20 shy of their all-time price low. These AirPods feature Apple's H1 chip for fast wireless connectivity with Apple devices. 

AirPods w/ Wireless Case

AirPods w/ Wireless Case: was $199 now $159 @ Amazon
For a limited time, you can get the AirPods with Wireless Charging Case for just $159 at Amazon. They come with a Qi-compatible case that allows for wire-free charging. 

Apple AirPods Pro

Apple AirPods Pro: was $249 now $197 @ Amazon
Apple's best-selling, in-ear wireless headphones are on sale and ready to ship. Currently, Amazon has them on sale for $197, which is their lowest price right now. They're IPX4 certified and offer active noise cancellation for the most immersive sound experience. However, they hit $169 last holiday season and could be $10 to $20 cheaper this year. 


Keurig K-Slim Coffee Makerv

Keurig K-Slim Coffee Maker: was $119 now $79 @ Amazon
This compact coffee machine can serve up to 12 ounces of coffee at a time using one of Keurig's pods. However it's still large enough to fit a travel cup underneath if you need to make your drink to go. It's $40 off for a limited time only, so make sure to grab yours while it's on sale. 

Ninja 4qt Air Fryer

Ninja 4qt Air Fryer: was $119 now $99 @ Amazon
This Ninja air fryer lets you fry and dehydrate foods to create quick snacks. The 4qt air fryer may not have a huge capacity, but it's extremely powerful. It's currently on sale at Amazon.

Vitamix A3500 Ascent Series Smart Blender

Vitamix A3500 Ascent Series Smart Blender: was $699 now $524 @ Amazon
This early deal takes a generous 25% off this premium Vitamix blender. It comes with five settings including smoothies, hot soups, dips and spreads, frozen desserts and self-cleaning. It can also connect with the Vitamix Perfect Blend app, which gives you access to over 500 recipes.

Toys for Kids

Nerf toys

Nerf toys: deals from $9 @ Amazon
Amazon Black Friday deals are knocking over 30% off select Nerf toys. After discount, prices start as low as $9. The sale includes motorized dart blasters, Nerf vests, Nerf basketball hoops, and more. 


Play-Doh sale: deals from $3 @ Amazon
Amazon is taking up to 40% off a wide range of Play-Doh sets. The sale includes Play-Doh kitchen sets, Star Wars sets, and more. After discount, Play-Doh prices start as low as $3. 


Hasbro: up to 45% off Hasbro toys @ Amazon
It's never too early to shop for Christmas. Amazon is taking up to 45% off select Hasbro toys. For instance, you can get the
Pixar Alien Remix Characters 3-Pack for just $9. That's 46% off and their lowest price to date. It includes three Pixar characters from Toy Story, Brave, and The Incredibles disguised as alien figures.

Echo Dot for Kids

Echo Dot for Kids (4th gen): was $59 now $39 @Amazon
Little ones are becoming more tech savvy every day, and it's never too early to treat your kid with an adorable Echo Dot disguised as either a panda or a tiger. Not only will this make a great addition to your child's bedroom, it's also designed to read bedtime stories from Disney, Warner Bros., DreamWorks, and others (with parental controls, of course). It's just $5 shy of its all-time low. 

Crayola Markers

Crayola Markers: up to 30% off @ Amazon
A perfect stocking stuffer, Amazon is taking up to 30% off a wide selection of Crayola markers. You can get these Crayola Fine Line Markers on sale for just $6.99 (pictured; 30% off). 

Amazon Black Friday deals — what to expect in 2021

The official Amazon Black Friday deals will likely start the week before Thanksgiving. For the last few years, Amazon has kicked off the holiday season with its Amazon Black Friday Deals Week event. The event typically starts the Friday before Black Friday. The week-long event offers deals on everything from Alexa devices to winter apparel. A few sales from last year included: 

  • 40% off Ninja kitchen appliances
  • $10 off Xbox controllers
  • 25% off 75-inch 4K TVs
  • 20% off select gift cards from Gap, Petco, H&M
  • 40% off Calvin Klein apparel 
  • Alexa devices from $17
Louis Ramirez

As deals editor at Tom’s Guide, Louis is constantly looking for ways to avoid paying full price for the latest gadgets. With over 10 years of deals-hunting experience, Louis price checks against multiple retailers and searches high and low for the best deals to bring readers. A born-and-bred New Yorker, Louis is also an avid swimmer and marathoner. His work has appeared on Gizmodo, CNET, and Time Out New York.