Huge Apple sale just went live — 17 back to school deals from $99

Apple Watch 10, Mac mini, iPad, and iMac
(Image credit: Amazon)

It's a great time to be an Apple user. With back to school sales underway, Apple devices are seeing aggressive price cuts across the board. Whether you're shopping for a new iPad or hoping to finally upgrade your MacBook, there's never been a better time to buy.

The best sale right now comes from Amazon. For a limited time, Amazon has MacBooks on sale from $799. These are the lowest prices I've seen all year for Apple's current-gen M4-based machines. That's not the only sale happening right now. Below I've rounded up 17 of my favorite Apple deals happening now.

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MacBooks

Apple 13" MacBook Air (M1)
Apple 13" MacBook Air (M1): was $999 now $599 at Walmart

The MacBook Air M1 offers fantastic performance and value. The M1 CPU never stuttered in our tests and also helped it reach over 14 hours of battery life. It features a 13.3-inch Retina display, Apple M1 CPU, 8GB of RAM, and a 256GB SSD. In our MacBook Air M1 review, we said it offers amazing endurance and shockingly good speed.

Apple 13" MacBook Air (M2)
Apple 13" MacBook Air (M2): was $799 now $699 at Best Buy

For $100 more, this deals gets you an M2 chipset and — more importantly — 16GB of RAM. That extra RAM is the reason I'd recommend this machine over the M1-based model as it'll give you a better experience when it comes to multitasking. The laptop is remarkably light and thin yet sports a 13.6-inch Liquid Retina display, a speedy Apple M2 CPU w/ 8-core GPU, 16GB of RAM, 256GB SSD, and a great 1080p FaceTime camera. In our MacBook Air M2 review we lauded this Editor's Choice laptop for its versatility and battery life, so don't miss your chance to get one at a great discount.

Apple 13" MacBook Air (M4)
Lowest Price!
Apple 13" MacBook Air (M4): was $999 now $799 at Amazon

The new MacBook Air is powered by Apple's latest M4 chipset. It upgrades the camera from 1080p to 12MP with Center Stage support. The M4 chipset also supports dual external monitors, even when you have the laptop's lid open. It packs a 13.6-inch Liquid Retina display (2560 x 1664), Apple's M4 CPU w/ 10-core GPU, 16GB of RAM, and 256GB SSD. In our MacBook Air M4 review, we said the Editor's Choice laptop is irresistible thanks to its speedy performance, sharper camera, and lower starting price.

Apple 15" MacBook Air (M4)
Apple 15" MacBook Air (M4): was $1,199 now $999 at Amazon

Prefer a bigger screen? The 15-inch model is also on sale. It packs a 15.3-inch Liquid Retina display (2880 x 1864), Apple's M4 CPU w/ 10-core GPU, 16GB of RAM, and 256GB SSD.

iPads

Apple 11" iPad (WiFi/128GB)
Apple 11" iPad (WiFi/128GB): was $349 now $299 at Amazon

The 2025 iPad features a larger 11-inch (2360 x 1640) screen, A16 CPU, 12MP rear/front cameras, USB-C connectivity, and Magic Keyboard Folio ($249) support. The base model features 128GB of storage, which double the capacity of its predecessor. It's available in 128GB, 256GB, and 512GB capacities.

Apple 11" iPad Air (WiFi/128GB)
Apple 11" iPad Air (WiFi/128GB): was $599 now $499 at Amazon

The 2025 iPad Air packs Apple's M3 processor, an 11-inch LED (2360 x 1640) display, 128GB of storage, 12MP rear camera, and 12MP front camera. The tablet packs a more powerful 8-core CPU, which makes the M3 up to 35% faster for multithreaded CPU workflows than the iPad Air M1. There's also a 9-core GPU on board with 40% faster graphics performance than the M1. In our iPad Air M3 review we said its fun Apple Intelligence features, reliable battery life (9 hours w/ 41 minutes), and overall thin design make it a winning Apple slate.

Apple 11" iPad Pro (WiFi/256GB)
Apple 11" iPad Pro (WiFi/256GB): was $999 now $899 at Amazon

The 11-inch iPad Pro packs Apple's latest M4 processor paired with a stunning 11-inch Tandem OLED (2420 x 1668) display. The new M4 processor features 9 CPU cores and 10 GPU cores. In our iPad Pro 2024 review we said it could very well be the most stunning tablet ever made.
Price check: $949 @ B&H | $999 @ Best Buy

Audio

Beats Studio Buds
Beats Studio Buds: was $149 now $79 at Amazon

The Beats Studio Buds offer active noise cancelling, sweat resistance and up to eight hours listening time, or 24 hours when combined with the pocket-sized charging case. In our Beats Studio Buds review, we labeled them a surprisingly affordable option for ANC. Add in impressive sound, and they're a top contender in its price range.
Price check: $129 @ Best Buy | $99 @ Walmart

Beats Pill
Beats Pill: was $149 now $119 at Amazon

This deal brings a long-awaited discount to the Beats Pill. We had a Beats Pill hands-on, and found a speaker that has (as you might expect) some massive bass and a slick look. Battery life is respectable at 24 hours, and its waterproofing makes it perfect for pool parties and outdoor use.

Apple AirPods Pro 2 (USB-C)
Apple AirPods Pro 2 (USB-C): was $249 now $199 at Amazon

The AirPods Pro 2 pack Apple's new H2 chip to provide 2x more noice cancellation than their predecessors. They also offer Personalized Spatial Audio with dynamic head tracking for a more immersive audio experience. In our AirPods Pro 2 review, we said they take everything we loved about the original AirPods Pro to the next level. This new model includes a USB-C charging case.

Apple Watches

Apple Watch SE (GPS/40mm)
Apple Watch SE (GPS/40mm): was $249 now $169 at Amazon

The current-gen Apple Watch SE sports an S8 processor, Crash Detection capability, and watchOS 11. In our Apple Watch SE review, we called it the best Apple Watch value you'll find. Note: It sold for $149 last Black Friday, but $169. remains the lowest price I've seen for 2025.

Apple  Watch 10 (GPS/42mm)
Apple Watch 10 (GPS/42mm): was $399 now $319 at Amazon

The Apple Watch 10 boasts a thinner/lighter design, faster charging, and an FDA-authorized sleep apnea detection feature. Other key features include 30% more screen area, rounded corners, and a first-ever wide angle OLED display. In our Apple Watch 10 review we said the optimized watchOS 11 experience and faster charging are worthwhile and make this the Apple Watch to get for most people.

iPhones

Apple iPhone 16e
Apple iPhone 16e: at AT&T

Apple iPhone 16e: was $16/month now $5/month w/ Unlimited @ AT&T
Sign up for an unlimited plan at AT&T, and your monthly payment on an iPhone 16e drops from $16.67/month to just $5.99. Over the course of 36 months, that saves you more than $380 on the cost of Apple's entry-level phone. The iPhone 16e may be a lower-priced model, but it still supports the same Apple Intelligence features as flagship iPhones, and it's got a more modern design than previous iPhone SE models.

Apple iPhone 16 Pro
Apple iPhone 16 Pro: was $999 at T Mobile Postpaid

Trade in an eligible device in any condition, and T-Mobile will give you a credit of up to $1,000 that you can apply to an iPhone 16 Pro. You'll need to sign up for T-Mobile's $100/month Experience Beyond plan to qualify as well, though if you opt for the $85/month Experience More plan, you can still get up to $830 in credit. T-Mobile will also pay off your phone up to $800 with your current carrier. This is a great way to get one of Apple's best iPhones at a low-to-no cost.

iPhone 16 Pro Max: free w/ unlimited @ Verizon

iPhone 16 Pro Max: free w/ unlimited @ Verizon
The iPhone 16 Pro Max packs a 6.9-inch 2868 x 1320 OLED display with 120Hz refresh, A18 Pro CPU, and 256GB of storage. Rear cameras include a 48MP main (f/1.78), 48MP ultrawide (f/2.2), and 12MP telephoto (5x, f/2.8). There's also a 12MP (f/1.9) front camera. In our iPhone 16 Pro Max review, we said the Pro Max is the phone to get if you want the largest screen and longest battery life. You can get it free at Verizon with select unlimited data plans.

Macs

Apple Mac mini (M4 2024)
Apple Mac mini (M4): was $599 now $539 at Amazon

No more running away from Apple’s base model Mac mini. The M4 Mac mini packs that awesome M4 chip along with a doubling of RAM to 16GB and a 256GB SSD. Port array continues to be impressive with Thunderbolt 4, HDMI, Ethernet and more. In our Apple Mac mini M4 review we said the Editor's Choice machine is as close to perfect as it gets. Note: It sold for $499 over Prime Day, but has rarely been on sale this month.

Apple iMac (M4)
Apple iMac (M4): was $1,299 now $1,185 at Amazon

The iMac M4 delivers all the strengths of the iMac with the added juice provided by Apple's M4 chip, delivering better performance than any iMac to date. In our iMac M4 review, we said the Editor's Choice all-in-one delivers great performance. It features a 24-inch 4480 x 2520 display, 16GB of RAM, M4 chipset, 256GB SSD, and 12MP webcam.

Louis Ramirez

As deals editor-in-chief at Tom’s Guide, Louis is constantly looking for ways to avoid paying full price for the latest gadgets, appliances, and apparel. With over 10 years of deals-hunting experience, Louis price checks against multiple retailers and searches high and low for the best deals to bring readers. He's also always on the look out for the best coupon codes to use when shopping. A born-and-bred New Yorker, Louis is also an avid swimmer and marathoner. His work has appeared on Gizmodo, CNET, and Time Out New York.

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