Pixel 9 pre-order upsell revealed early by UK retailer

Pixel 9 Pro in three different colors.
(Image credit: OnLeaks / Android Headlines)

Update: Our Made by Google event live blog is up and running with all the latest Pixel 9 news. 

Four Pixel 9 smartphones are set to be revealed in a matter of days at the latest Made by Google event. And while it doesn’t feel like there’s much left to leak ahead of the show, one UK retailer has inadvertently played its pre-order and pricing hand before the four phones officially exist.

So while vanilla Pixel 9 buyers can only get 256GB for the price of 128GB, those looking for the Pixel 9 Pro can do that or opt for 512GB at 256GB rates. There’s even more flexibility for those interested in the Pixel 9 Pro XL, which has both of those plus the option of 1TB for the price of 512GB. The Pixel 9 Pro Fold, meanwhile has just the one deal: 512GB for the price of 256GB.

The information is a bit confusing and contradictory for phones with more than two capacities. For example, it says that the 512GB model of Pro XL will cost £1,130 during the offer period to match the 256GB version, but the previous section says that the lower capacity handset will be £1,202 post-offer.

The contradictory text on the Vodafone website.

(Image credit: Vodafone UK)

Still, we’ve put what we can decode into the chart below with an additional column for approximate dollar conversions. Along with the contradictions above, do bear in mind that the UK pricing will include VAT (British sales tax charged at 20%) and that price discrepancies across the Atlantic wouldn’t exactly be new for Google.

Swipe to scroll horizontally
Row 0 - Cell 0 128GB256GB512GB1TB$ conversion
Pixel 9£750£894N/AN/A$957 - $1,141
Pixel 9 Pro£914£1,022/£1,094£1,202N/A$1,166 - $1,533
Pixel 9 Pro XL£1,022£1,202/£1,130£1,238/£1,310£1,562$1,304 - $1,993
Pixel 9 Pro FoldN/A£1,670£1,850N/A$2,131 - $2,360

We’ll find out what the actual US prices are very soon indeed. The Made by Google event is scheduled for Tuesday, August 13, where we’re also expecting to see the Pixel Watch 3, Android 15 and some more Gemini tricks. It all kicks off at 10 a.m. PT/1 p.m. ET/6 p.m., and you can find out how to watch the Pixel 9 event here.

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Freelance contributor Alan has been writing about tech for over a decade, covering phones, drones and everything in between. Previously Deputy Editor of tech site Alphr, his words are found all over the web and in the occasional magazine too. When not weighing up the pros and cons of the latest smartwatch, you'll probably find him tackling his ever-growing games backlog. He also handles all the Wordle coverage on Tom's Guide and has been playing the addictive NYT game for the last several years in an effort to keep his streak forever intact.