I just found the best bag for Hello Kitty fans — and I'm obsessed

Loungefly Sanrio 50th Anniversary Gold Crossbody Bag displayed on a table
(Image credit: Tom's Guide)

My Tom’s Guide colleagues can tell you where to get the one of the best gym bags or the best laptop bags. But the best bag for Hello Kitty fans? That’s where I come in. I’ve said it before, but it bears repeating: Loungefly is one of my favorite places to shop fandom merchandise that’s both stylish and practical, and ever since I got my hands on one of its bags, my world has changed.

I highly recommend snagging one of these bags while you can, especially if you’re a Hello Kitty fan. Amazon has a few Loungefly Hello Kitty items on sale for a discounted price, but stock is low. If you miss out on Amazon’s sale, make sure to check Loungefly’s stock too.

Loungefly Sanrio 50th Anniversary Gold Crossbody Bag
Loungefly Sanrio 50th Anniversary Gold Crossbody Bag: was $70 now $49 at Amazon

This Loungefly crossbody bag lets you celebrate Hello Kitty’s 50th Anniversary in style! It’s made of faux leather and comes in a beautiful metallic gold color. It also has a detailed printed lining, an adjustable strap and a pretty bow-shaped handle at the top.
Price check: $70 @ Loungefly

Up until recently, I would pretty much use one bag for everything — a Moana-themed backpack I got back when the first movie came out in 2016. After 8 years and many adventures, I decided it was time to retire this backpack from service. While my old bag was large and had plenty of space, that sometimes worked to its detriment as I often found myself carting it around everywhere with me even when the only things I needed to carry were a water bottle and a pair of earbuds. It also didn’t blend in well with fancier clothing if I wanted to dress up, and there weren’t any inner compartments to organize my stuff.

Enter Loungefly. To celebrate Hello Kitty’s 50th Anniversary, Loungefly released this crossbody bag (as part of a larger collection including a mini backpack, wallet and a few other items.) I adopted it as my main bag for a week and in short, I’m totally obsessed with it.

Loungefly Sanrio 50th Anniversary Gold Crossbody Bag

(Image credit: Tom's Guide)

For starters, the look of this bag is fantastic. It’s made of metallic gold faux leather that has a beautiful iridescent effect when it catches the light. The upper flap has an embossed pattern that depicts Hello Kitty’s iconic bow, while the lower main section of the bag features a quilted surface with bow-shaped metal studs. There’s an adjustable black strap that provides some nice color contrast, as well as a gold-colored, bow-shaped metal handle at the top if you need to grab it in a hurry. And with a black printed custom lining, this bag looks amazing both inside and out.

This bag is a bit like a chameleon. Its gold color makes a statement without being too showy, meaning it matches well if I’m going for an evening out. But thanks to its iridescent hue and black strap, it harmonises well with pretty much any color I want to wear — that makes it great for casual outings and shopping trips too.

Interior shot of a Loungefly Sanrio 50th Anniversary Gold Crossbody Bag

(Image credit: Tom's Guide)

On a day-to-day basis I tend to carry quite a lot of stuff, and I was seriously impressed that this crossbody could fit everything I needed and had room to spare. I crammed in my water bottle, phone, charger, wallet, pen holder, hand sanitizer, lip balm and a pair of headphones too. I could even keep myself entertained by bringing a Nintendo Switch console. I love this bag because whether I’m bringing a lot of items or just a few little things, it’s comfortable to carry and not too over-the-top. I also like the separated compartment at the side that’s great for keeping track of small items, like a card holder or keys.

My only complaint is that I can’t use it as my work bag — even with my space-saving packing skills, my 13-inch laptop won’t fit inside. Still, if you don’t carry a laptop in with you and only need smaller items I’m confident this would function well as a work bag, and it would look great too.

If you’re not a Hello Kitty fan, there are a ton more styles to choose from over at Loungefly, with designs based on everything from Gilmore Girls to Sesame Street.

Millie Davis-Williams

Millie is a Deals Editor at Tom's Guide specializing in deals content. She also covers the latest tech news and and creates how-to articles about everything from phones, streaming devices, and headphones to apps and video games. In her spare time, she enjoys reading, gaming on her Nintendo Switch and creating digital art.

You must confirm your public display name before commenting

Please logout and then login again, you will then be prompted to enter your display name.

Read more
Compilation of Loungefly products showing a jacket, journal, backpack, and dog harness.
Loungefly sale from $12 — here's 15 deals I recommend buying on backpacks, wallets, accessories and more
Troubadour Apex 3.0 Backpack
I tested this laptop backpack for 6 months — and it’s one of the best purchases I’ve ever made
Casetify Bounce Suitcase
I ditched my Away Carry-On for a bright red suitcase made by a phone case brand, and I was shocked by how much I liked it
Lisen 3-in-1 Travel Charger held in the hand.
I carry this 3-in-1 MagSafe charger everywhere — and it’s 55% off right now
Image of Built for Athletes gym bag in the sunshine outdoors
The 10 best gym bags 2025: Tested and reviewed by a fitness team
Logitech POP Mouse next to a laptop with a Tom's Guide deal badge added
The perfect travel mouse from Logitech just crashed to $19 — lowest ever price right now
Latest in Home
A mosquito resting on a plant
Experts predict a spring surge in these 9 pest populations — here's what's forecast for your area
Breville Air Fryer toaster
Hot deal! Breville’s Smart Oven Air Fryer is $70 off for Amazon's Big Spring Sale
De'Longhi Linea Classic
De'Longhi's timeless new Linea Classic espresso machine is shockingly affordable, and ideal for small kitchens
The new Husqvarna iQ series robot lawn mower.
Husqvarna’s new robot mowers offer GPS for less
Roborock Saros Z70
Roborock's new robot vacuum that comes with a robotic arm is now available to buy
the dyson airwrap ID in teal and terracotta colorway (patina and orange) with a lapis case, with a brush, hairfryer, curling wand attachments
I'm so sick of everything being 'smart' — and the Dyson Airwrap i.d. I've been testing is the last straw
Latest in Deals
Amazon Echo Deals
Huge Amazon Echo sale live from $29 — 11 smart home deals I'm shopping now
Lenovo Legion 5i gaming laptop on a desk with a killer deal tag superimposed
Hurry! Snag this RTX 4070 gaming laptop for $400 off before it sells out
LG G4 OLED with deals tag
Not a typo! LG's G4 OLED TV is $800 off right now for Amazon's spring sale
Amazon Spring Sale Apple Deals
Amazon Spring Sale Apple deals from $24 — shop iPads, AirPods, MacBooks and more
Samsung Odyssey OLED G9
Amazon Big Spring Sale slashes $700 off my favorite curved OLED gaming monitor
Microsoft Surface Laptop 7 open on table with flower and and orb next to it with Tom's Guide Lowest Price badge
Score! Microsoft Surface Laptop 7 gets a massive $500 price cut in Amazon Spring Sale deal