LG is not messing around with its G2 launch. The company announced the device at an event in New York City last week after months of teasing. Now that the phone is official, the company is looking for fun ways to market the device and spread the word about the G2. Unfortunately, the company is making headlines this week for a marketing stunt that went awry and saw 20 people injured.
The Korea Times reports that 20 people suffered injuries at an LG event in Seoul last week. The event in question was called 'G2 in the Cloud' and saw LG release hundreds of helium balloons into the sky. One hundred of the balloons also contained a special coupon for a free G2 handset. It all went wrong when people tried to shoot the balloons down with BB guns. Apparently, these folks didn't have the best aim, and a number of bystanders were injured.
LG is quoted as saying it had problems controlling the crowd and told the Korea Times that it will provide proper medical treatment to those injured at its event. The company has also cancelled several planned, outdoor promotional events for the G2. Check out some footage from the event at just around the 1 minute mark:
The G2 runs on a Qualcomm Snapdragon 800 SoC clocked at 2.26 GHz, a 5.2 inch IPS screen with a 1920 x 1080 resolution (423 ppi), 2 GB of LPDDR3 800 MHz memory, and internal storage capacities of 16 GB and 32 GB. There's also a 13MP camera on the back equipped with Optical Image Stabilizer (OIS) technology, a 2.1MP camera on the front, and a "generous" 3,000 mAh battery.