Apple Watch to Launch in March (Report)

When he first announced the Apple Watch, CEO Tim Cook was somewhat evasive as to when the device would be available for consumers, only going so far as to say "early 2015." That timeframe just became a bit more narrow, as the watch could hit shelves by March, with in-store training starting in early to mid-February.

According to a report by 9to5Mac, a couple of employees from each Apple store may be sent to Apple's offices in California or Texas to receive first-hand training, which they would then disseminate to the rest of their staffs. There's plenty to learn about the watch, as it has a brand new interface and app ecosystem.

MORE: Apple Watch FAQ - Everything You Need To Know

At $349, the Apple Watch is pricier than Android Wear devices and the Pebble Steel, but it promises to combine a host of compelling features with an elegant design. It sports a unique digital crown for navigating the interface, a heart rate monitor and social features like sharing quick sketches or even your heartbeat.

Apple's first foray into wearables, the Apple Watch enters a rapidly expanding market that's still up for grabs. Although there are a dozen or so smartwatches on the market from Samsung, LG, Sony and others, none have yet to resonate with the masses. Apple's arrival could go a long way towards speeding adoption by the general public -- or at the very least raise awareness for the entire category.

Mike Prospero
U.S. Editor-in-Chief, Tom's Guide

Michael A. Prospero is the U.S. Editor-in-Chief for Tom’s Guide. He oversees all evergreen content and oversees the Homes, Smart Home, and Fitness/Wearables categories for the site. In his spare time, he also tests out the latest drones, electric scooters, and smart home gadgets, such as video doorbells. Before his tenure at Tom's Guide, he was the Reviews Editor for Laptop Magazine, a reporter at Fast Company, the Times of Trenton, and, many eons back, an intern at George magazine. He received his undergraduate degree from Boston College, where he worked on the campus newspaper The Heights, and then attended the Columbia University school of Journalism. When he’s not testing out the latest running watch, electric scooter, or skiing or training for a marathon, he’s probably using the latest sous vide machine, smoker, or pizza oven, to the delight — or chagrin — of his family.

  • fuzzion
    Apple was an innovator. Then became a follower.
  • neon871
    Apple ugly for an Apple $$$ price, no thanx
  • robochump
    Apple was an innovator. Then became a follower.

    How so? Because everyone that can make a watch did just to beat Apple to market?
  • house70
    When smartwatches appeared first (think Pebble) they kinda looked like this.

    Then manufacturers realized the better way to integrate them and speed up their adoption was to make them more like traditional watches. Nowadays, more and more are adopting that look.

    Apple is still at square one. Even so, this one is uglier than any of them.
  • Bloob
    Smartwatches still haven't found anything they are good at, except for showing notifications and tracking your heartrate (and even that is iffy).

    Their advantage is use-speed and availability, but their disadvantage of size (and everything that is the result of that) limits their usability quite a lot. IMO their current focus as fancy accessories for smartphones is making them a disservice; usually whatever you are doing is done faster and easier by just taking the phone out.

    A more independent device is IMO needed, one that is not reliant on either a phone, or any connection at all (sry, no IoT needed). Sure, it could still connect to a phone to show notifications or similar, but focus should be on use-speed and comfort; if executing an action takes more than ~10 seconds on the watch, it is not needed (if the device is not easy to wear , it is not designed well).