The Good Guys Boxing Day sale 2023 is still going: here are the best 20 deals still available

The Good Guys boxing day sale
(Image credit: Future)

Boxing Day 2023 sales have kicked off and, like all other major Aussie retailers, there are some excellent offers available at The Good Guys. 

With the sale now starting well ahead of December 26, The Good Guys kicked off its famous knockout sale early, and there are some killer deals on offer. The Good Guys is known for delivering exceptional savings right after Christmas, with excellent deals on the hottest tech, electronics and appliances that you can currently buy. That means prices slashed on items like smartphones, TVs, headphones, soundbars, speakers, vacuums and more!

Based on last year's sale, we're expecting The Good Guys' Boxing Day sale in 2023 to end on January 3. As always, stock isn't guaranteed, so we suggest you act fast if you don't want to miss out on an awesome bargain. 

Note that The Good Guys offer a price-beat guarantee, not just a price-match. All you have to do is click on the price-beat button on the product page and this will automatically scour the web for you and offer a better price if the product is available for less elsewhere. 

The Good Guys Boxing Day 2023 sale — best deals

The Good Guys quick links


Samsung Galaxy A23 5G 128GB (Black) | AU$449 AU$397

Samsung Galaxy A23 5G 128GB (Black) | AU$449 AU$397 (save AU$52)

Coming in at under AU$400 for a 5G smartphone, this Samsung Galaxy A23 keeps you connected on-the-go, with its vivid 6.6-inch FHD+ display, 128GB of storage, and an octa-core processor that delivers a speedy, yet smooth performance. Its 50MP rear camera is perfect for capturing some great shots too, making this deal worth every penny. 


Apple AirPods (Gen 2)AU$219AU$158

Apple AirPods (Gen 2) | AU$219 AU$158 (save AU$61)

The Apple AirPods need no introduction at this point and it's almost guaranteed that if you're in the market for them you already know what you're getting, but you'll find this AU$61 discount pretty handy, which is the current equal lowest Aussie price.

Samsung Galaxy Watch4 BT 40mm (Black)AU$399AU$199

Samsung Galaxy Watch4 BT 40mm (Black) | AU$399 AU$199 (save AU$200)

Although a generation behind the latest Samsung Galaxy Watch, this 4th-gen wearable largely matches its newer sibling for specs and performance to offer premium functionality and features. It certainly helps that this one also looks great and boasts an IP68 waterproof rating, making this AU$200 saving one well worth considering.

It's also available in gold and black colourways. 


Samsung 85-inch CU8000 4K Crystal UHD Smart TV | AU$2,995 AU$1,788

Samsung 85-inch CU8000 4K Crystal UHD Smart TV | AU$2,995 AU$1,788 (save AU$1,207)

At a whopping 40% off, this Samsung 85-inch TV is a massive home entertainment upgrade, with brilliant Ultra 4K HD resolution and a 4K Crystal Processor. This smart TV also gives you access to all of your favourite streaming apps, like Netflix, Binge and Kayo, and in-built Alexa functionality that allows for total handsfree voice control. 


Samsung 3.1.2ch Dolby Atmos Soundbar | AU$799 AU$478

Samsung 3.1.2ch Dolby Atmos Soundbar | AU$799 AU$478 (save AU$321)

This epic deal will allow you to immerse yourself with cinematic surround sound at a relatively affordable price. With AU$321 off RRP, this Samsung Dolby Atmos soundbar is a great addition to any living room or gaming set up, with room-filling audio that transforms any movie or gaming experience. 

Kitchen appliances

KitchenAid Artisan Stand Mixer (Matte Black) | AU$849AU$747

KitchenAid Artisan Stand Mixer (Matte Black) | AU$849 AU$747 (save AU$102)

If you're looking for a stylish kitchen appliance to upgrade your home baking to the next level, this awesome deal is for you. With a 4.8L capacity, 10 different speed settings and 4 attachments, including a dough hook and pastry beater, this powerful mixer can mix, beat and whip up a storm. 

DeLonghi Dinamica Fully Automatic Coffee Machine | AU$1,149AU$997

DeLonghi Dinamica Fully Automatic Coffee Machine | AU$1,149 AU$997 (save AU$152)

This DeLonghi Dinamica fully automatic coffee machine brings cafe quality coffee to any home barista. The gorgeous silver machine comes with different brew settings, including espresso, cappuccino, lattes and flat whites. It can also heat up milk with its automatic milk frother, allowing you to customise your drink with ease. 

Home appliances

Hisense 417L Bottom Mount RefrigeratorAU$1,199AU$894 at The Good Guys

Hisense 417L Bottom Mount Refrigerator | AU$1,199 AU$894 at The Good Guys (save AU$305)

Boxing Day is always one of the best times of the year to upgrade your kitchen appliances at a discount and this saving on a quality Hisense 417L refrigerator is a great example. With an eye-catching design and built-in features enabling you to easily conserve energy and give your power bills a break, this one is a solid Boxing Day buy.


Dell G15 15.6-inch RTX 3050 Ti, 16GB RAMAU$2,299 AU$1,599 at The Good Guys

Dell G15 15.6-inch RTX 3050 Ti, 16GB RAM | AU$2,299 AU$1,599 at The Good Guys (save AU$700)

When it comes to PCs, Dell know what it's doing, so it should come as no surprise that this Dell G15 gaming laptop is a top quality option for gamers. With a FHD 120Hz with 250-nits display and NVIDIA GeForce RTX 3050 Ti graphics card it would be impressive enough, but importantly this G15 also features dual air-intake, copper pipes and four strategically-placed vents to keep your laptop cool during gaming sessions. Catch it for Boxing Day with an AU$700 discount in the mix.

When does The Good Guys Boxing Day sale start?

While the use of Boxing Day suggest The Good Guys' sale will start on December 26, the Aussie retailer has been known to kick things off early in the past, and this year the retailer has kicked off its online 'Knockout' sale on December 21. That said, in-store shopping will have to wait until Boxing Day itself.

When will The Good Guys Boxing Day sale end?

Typically, Boxing Day sales at The Good Guys have lasted a little longer than some of Australia's other electronics retailers, which is why we expect it to keep rolling out discounts until the New Year. 

Of course, that doesn't mean you should sit on your hands — discounted items are only good while they're in stock, so if you spot a great deal on an item you intend to buy, we recommend you jump on it while you can.

What can we expect from The Good Guys Boxing Day sale this year?

Given that The Good Guys specialises in electronics, appliances and white goods, you can expect all of those things to receive significant discounts from Boxing Day until
the end of the year.

In the past, we've seen The Good Guys slash 20% off a whole range of Dell, Lenovo, Acer, HP and Microsoft laptops, and even bigger discounts on high-end TVs from brands like LG and Samsung. 

Usually, the biggest savings are reserved for more expensive items, such as fridges, TVs and so forth. In other words, the higher the RRP, the more of a discount we expect to see.

Stephen Lambrechts

Stephen Lambrechts is the Managing Editor of Tom's Guide AU and has written professionally across the categories of tech, film, television and gaming for the last 15 years. Before Tom's Guide, he spent several years as a Senior Journalist at TechRadar, had a brief stint as Editor in Chief at Official Xbox Magazine Australia, and has written for such publications as APC, TechLife Australia, T3, FilmInk, AskMen, Daily Telegraph and IGN. He's an expert when it comes to smartphones, TVs, gaming and streaming. In his spare time, he enjoys watching obscure horror movies on physical media, keeping an eye on the latest retro sneaker releases and listening to vinyl. Occasionally, he also indulges in other non-hipster stuff, like hiking.

With contributions from