Google goes on the offensive.
Before Gmail's launch in 2005, the most popular choices for web-based email were Hotmail and Yahoo!. Then Google made a splash with its webmail offering that did away with folders, introduced threaded messages, all with very generous storage quotas.
Now, more than six years after, Google is ratcheting up its effort to steal even more users from those other services. Google typically lets its products speak for themselves, but the new "Email Intervention" webpage put up by the company is clearly aimed at capturing those who are still on some other mail service.
It's a bit of a cheeky move, but don't forget the in terms of worldwide numbers, Hotmail and Yahoo! Mail are ahead of Gmail.
Gmail Email Intervention

The only thing I would change is more options for themes.
And Hotmail and Yahoo Mail are junk... had them, full of spam, look like $h!t and the interface isn't the best. I don't understand why they're ahead of Gmail.
They were out long before Gmail was around. Not saying that makes them better, just stating the obvious. At any rate, I largely let my old yahoo and hotmail accounts fall to the wayside once I got into Gmail.
Gmail showed us how we were being ripped off by our mail server hosts. Before Gmail came out, hotmail charged for an upgrade from their 10MB free service.
When Gmail released 1,000MB for FREE, hotmail immediately changed their free service to 500MB.
The author of this 'story' might like to know that hotmail is still many times larger than google's gmail.
... not much REAL difference - they all send & recieve emails ( job done )
besides google already know what I search for and what I watch on youtube ( when logged in) why give them moar info?