The Google Daydream View headset is here, and it looks a lot different than Samsung's Gear VR. As in a lot less geeky. It's also cheaper, as it will cost $79 when it goes on sale in November.
Google started by focusing on a design that comfortable and soft, opting for the same types of fabrics you find in sportswear. It's also 30 percent lighter than "similar devices." The headset was also designed to fit over glasses comfortably. Plus, it comes in three fashionable colors: Snow, Slate and Crimson.
Google also focused on ease of use. You just drop the phone into the front and it just works, because there's no physical connection. It works wirelessly.
The two-button controller is also unique. It includes a bunch of sensors that let you point, aim, swing and draw. The controller cleverly fits inside the headset when you're not using it.
The Daydream View headset works with the Pixel and Pixel XL phones, but other Android handsets are on the way.
Fantastic Beasts and Where to Find Them will turn you into a wizard, and you'll be able to cast spells with the wand that is the controller. Gunjack 2 is a space fighter that lets you aim and fire with the controller.
HBO, Netflix and Hulu are bringing their apps to Google Daydream, as well as The New York Times. More than 50 partners are being apps and games to Daydream View by the end of the year, with hundreds more on the way. Still, the Gear VR already has more than 300 apps.
Google is getting in the act too with its own apps, including Street View, Photos and YouTube. Google has built 150 tours of places you can visit, including the Taj Mahal. YouTube is the highlight, though, with 360 and VR videos aplenty. At on a tour of the London Museum of Natural History, for example, you'll see dinosaurs come to life.