Motorola is back in the wearables business — sort of. The Moto 360, a resurrected version of its 2015 all-screen smartwatch, will go on sale in December, but this updated watch isn't actually made by Motorola.
The company abandoned its wearables efforts for nearly four years before licensing the Moto 360 brand to a third-party company, eBuyNow. The new $350 Moto 360 sports an always-on display that puts the watch in prime position to take on the Apple Watch, plus a slew of other neat features in a familiar-looking package.
In fact, you might mistake the Moto 360 for a fashion-forward Fossil timepiece at first glance, especially in its rose gold variant or with leather bands. Aside from the Motorola ‘M’ on the crown, there’s little appearance-wise that differentiates the Moto 360 from other Wear OS offerings.
What could set the Moto 360 apart, though, is support for upcoming Wear OS improvements. We have reason to believe Wear OS is due for an overhaul — specifically its fitness features. Google reportedly made a bid for Fitbit and its fitness-tracking business, though it's unclear whether Fitbit's features will ever make their way to Google's smartwatch platform.
Otherwise, the Moto 360 is in line with other Wear OS watches. The 355 mAh battery can be fully charged in an hour, and a full charge promises "all day" battery life. Like other Wear OS watches, the Moto 360 has a Battery Save Mode that continues to display the time for up to three days while sacrificing some smartwatch features.
The $350 price tag on the Moto 360 is higher than most WearOS watches (Fossil’s peak at $295), but it's on par with some Apple Watch Series 5 and Samsung Galaxy Watch Active 2 models. And you get two sets of watch straps in the Moto 360 box, too.
The Moto 360 is available for pre-order starting November 12. It will hit shelves sometime in December.
