Best Buy CEO Brian Dunn told the Wall Street Journal that--according to internal estimates--the iPad had "cannibalized" sales from laptops by as much as 50-percent. The news follows Best Buy's previous announcement that Apple's tablet was coming September 26 to all 1,093 Best Buy retail stores nationwide.
"People are willing to disproportionately spend for these devices because they are becoming so important to their lives," Dunn said in an interview. "We are really positioning the company to be the place where people can come and see the best of the connected world."
Despite flat sales at stores open for at least 14 months, Best Buy reported a 61-percent jump in second quarter profit. The company is currently pulling back its offering of music and movie discs to reflect the general consumer's shift to digital mediums. The company is also shifting away from focusing on big-screen TVs and high-fidelity stereos, catering to the current desire for gadgets like Apple's iPad, Amazon's Kindle, Sony's PlayStation Move, Microsoft's Kinect, an a flood of tablets poised and ready for Q4 2010 and Q1 2011.
But Best Buy isn't alone. Currently Target carries Amazon's Kindle, Sony's Digital Reader Touch Edition, and is expected to stock all six models of Apple's iPad sometime around October 2. A Walmart VP also stated that the popular chain would carry the iPad as well, possibly by the end of the year. If anything, Q4 2010 will be the season of new gadgets for young and old alike.
Will the tablet sector eventually kill notebooks?