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RIM May Have to Rename BBX

By - Source: Basis | B 13 comments

Software maker Basis said it already has "taken swift legal action" to protect its "BBx" trademark. "Research In Motion’s press release announcing a new Blackberry operating system named "BBX" is causing great confusion for the worldwide Basis community and could potentially harm Basis’ reputation for enabling cross-platform application development," a Basis press release states.

Basis CEO Nico Spence said that there is an installed base of "thousands" of Basis products that use the BBx prefix. "Ironically, Basis’ BBx may aid RIM in its quest to grab a share of the application market for mobile devices in that any application created with Basis’ BBx for the Android or iOS mobile devices will also run on BlackBerry products."

However, Basis does not offer a product that is called "BBx", but uses the "x" to signify a generalization of the platform in a similar this letter is used to describe a range of version number in software such as "Firefox 3.x". Basis current BBx version is "BBj". BBj is an object-oriented development environment for Oracle's Java Virtual Machine.

Still, it seems reasonable to be concerned about RIM BBX, even if we know that Basis is riding the wave and will not only see damage at this point, but an opportunity to give its software exposure it otherwise would not have.

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  • 6 Hide
    cumi2k4 , October 21, 2011 1:40 PM
    The legal cost for this case should be reclassified by Basis' accountants as advertising expenses...

  • 2 Hide
    mavroxur , October 21, 2011 1:57 PM
    Because obviously there's a chance that someone might mistake the no-name software company for RIM. Hell, it's doing Basis a favor (being mistaken for RIM).
  • 0 Hide
    Anonymous , October 21, 2011 3:12 PM
    I think Basis is correct in filing the lawsuit. I wouldn't want to be associated with RIM either.
  • Display all 14 comments.
  • -3 Hide
    tranzparentl , October 21, 2011 4:46 PM
    Not like it matters much since RIM will be out of business in a few years anyway.
  • 0 Hide
    Anonymous , October 21, 2011 11:34 PM
    Back in the dawn of time, before the Internet, Before AOL and CompuServe, there was dial-up bulletin board software called BBX. They should sue too. As a communications product they would seem to have a more relevant claim...
  • 0 Hide
    shqtth , October 22, 2011 4:31 AM
    Well they use BBM, so i dont see why they can't use BBX. ANd I don't see how dumb f*cks could get it confused.

    Basis people know what basis is. I used basis before, and its like basic on steroids, kind of slow too. (kind of like how there was visual basic for doc, well heir system usually runs on terminals and telnet, so its not graphics based.) (Visual basic for dos used ascii to mimic windows) (Basis is more on the buisness side of things, so its mostly text based)
  • 0 Hide
    shqtth , October 22, 2011 4:32 AM
    They could always call it BB X ;)  OR BBosX
  • 1 Hide
    Wish I Was Wealthy , October 22, 2011 2:45 PM
    It's always been based on money making these lawsuits & always will be.
  • 0 Hide
    CPU666d1 , October 23, 2011 12:27 PM
    Looks like now, there will be some extra cash bonus for these lawyers again.
  • 0 Hide
    Anonymous , October 23, 2011 7:23 PM
    Basis was sold a product called BBx. It went through versions 1.x, 2.x, 3.x, 4.x and finally 5.x which was split between a text based version and a GUI based product that ran on MS Windows. BBx run on any version of UNIX, Linux and MS Windows.

    I'm a retired systems Analyst who worked on BBx from version 2.x through to 5.x before I retired.

    BBx was based on an older Business Basis created by a company called MAI. I'm not even sure if MAI is still around but they also had a product called BBM that they trademarked which was a version of their language designed to run on their custom built PCs back in to Windows 3.x days.

    If a trademark is granted and is kept up to date then no one, even Microsoft, Apple, or RIM can use it without legal repercussions. If MAI was still around then RIM could be sued for their use of the BBM trademark as well. Both MAI & Basis predate the formation of Research in Motion.
  • 0 Hide
    eddieroolz , October 25, 2011 2:11 AM
    The Worldwide Basis Community, eh. Never heard of it, never will.
  • 0 Hide
    Anonymous , October 27, 2011 2:53 PM
    I have been using BBx since the late 1980's. They have millions of users, and thousands of dealers. Our company has spent close to 10 million dollars developing a product with BBx. I am deeply upset at RIM for attempting to infringe upon Basis mark, "BBX". For those who don't know, BBx runs in both CUI, GUI, BUI, and it is running BlackBerry devices also.

    We are upset because when we go up against SAP we certainly don't want our competitors stating that our software was written on a cheap Blackberry OS. Can you hear the laughter in the room. This would seriously damage or kill our company.

    For those of you who are not familiar with the product, Business Basic was written by Basic Four back in 1971. The company was later renamed to MAI/ Basic Four. They had products called, BB, BBI, BBII, BBM, GPX, SPX, MPX, BOSS, etc. Employees of this company left and created BBx back in 1985. Since then, it has dominated the BB programming environment. They have millions of users, including customers like Citibank. In the back office environment, BBx dominates this world. BBx is well known to be the fastest programming environment in the world. I can clearly understand why RIM wants the mark. RIM would clearly be enriched by the use of the infringed mark. There was complete confusion in the Basis BBx world.

    As for trademarks, Basis has used the mark since 1985 and gain uncontestable status of the mark in 1995 (Category #8 - software). Under USC Title 17 law, Basis is the only company that can use the mark, "BBX" with any product in the software world. Basis has the right to seek and be granted reasonable attorney fees, court cost, and damages if RIM does not cease and desist using the mark by October 31, 2011.

    This case is a slam dunk for Basis.
  • 0 Hide
    STravis , October 27, 2011 7:06 PM
    Basis doesn't seem to be asking for money on this - they just don't want RIM to name their OS in a way that would be similar to their own product....sounds reasonable.
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