We're well used to sniping commercials from big players in the cell phone industry, like Verizon and Motorola. However, yesterday, Amazon brought the sniping to the ebook reader market.
When the iPad was launched, a lot of tech sites pointed out that as an ereader, it might not do so well if it was being used outside in the sunshine. Now that seems obvious to us, but if you're less tech savvy, you might not realize something like that until after you've made your purchase. Amazon wants everyone to know that the iPad's LCD display doesn't compare to the Kindle's E Ink display when it comes to using it outside in the bright sunlight. Oh, and that it's several hundred dollars cheaper.
Check out the commercial below and let us know what you think! Do you think Amazon has a point, or do you think that they're comparing apples to oranges here (since the iPad isn't supposed to function solely as an ereader, it just doubles as one)?