While we've been hearing plenty about Microsoft's next generation Xbox (which we're calling "Xbox 720" for now), the rumors surrounding Sony's upcoming PS4 have been less prevalent. However, last week, Sony hinted that we'd likely see a PS4 launch around the same time as the Xbox 720 release. Speaking to Eurogamer, the chief executive officer of Sony Computer Entertainment Europe, Jim Ryan, admitted that it would be "undesirable" for Microsoft to get the massive head start it got for the Xbox 360.
"I think we would consider it undesirable to be significantly later than the competition [with the next PlayStation]," he's quoted as saying.
However, Ryan also made comments that suggest that the company isn't quite ready to retire the PS3 just yet.
"There's still a lot of unfinished business on PS3," Ryan said.
Though Sony is determined not to be left behind, the company seems to still be focusing on the PS3, while the likes of Nintendo and Microsoft are clearly looking to the future with the Xbox 720 and Wii U. Nintendo's Wii U is arriving next year and Microsoft is expected to unveil the Xbox 720 in 2012 either at CES in January or at E3 in June. Will Sony have something to show, too? It's possible that the company is managing to keep all things PS4 extremely quiet, but will have something to show us in 2012, but we haven't heard much to suggest that's the case.