Google could be bidding for NFL’s Sunday Ticket package. The rights currently belong to DirecTV in a $1 billion yearly deal, but that agreement will expire at the end of the 2014 season. That timing makes it reasonable to expect that the NFL is now entertaining offers from bidders.
According to AllThingsD sources, Google CEO Larry Page and YouTube business leader Robert Kyncl met with an NFL group led by commissioner Roger Goodell. The Sunday Ticket package was supposedly among the topics discussed.
Furthermore, the report claims that the NFL is reportedly willing to consider an "over the top" provider ancillary to the deals it makes with traditional broadcast companies.
While Netflix is competing directly against cable companies, Google has yet to make a similar move with its YouTube service. A deal with the NFL could give potential cord cutters that last push to transition online.