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MySpace, Hulu Caught in Bed

Although MySpace was like so yesterday, perhaps jumping into bed with sister site Hulu will bring some sparkle back into the aging social network's dulling shine. CNET is reporting that Rupert Murdoch, chairman of media conglomerate News Corp.--which owns MySpace and a "large chunk" of Hulu--plans to overhaul MySpace Video by tossing in more feature films, TV shows, and music videos via Hulu.

CNET cites a source close to the situation, claiming that MySpace's intention is to do a much better job of monetizing the video section of the social networking site. There are also plans to give the video section a shiny new facelift, more exposure, and a sexy new re-branding to catch the eye of advertisers. But will revamping the video section attract users back to MySpace? With Facebook taking the reigns of the new social network generation, MySpace is looking to reclaim the throne by providing media not found on Facebook.

Currently MySpace already streams some content from Hulu including TV shows and a few full-featured movies. Based on comments made last week by Murdoch and Jeff Zuker, CEO of NBC Universal, it may be possible that pay-per-view and subscription-based services will come to Hulu and possibly through MySpace as well if the video-based website will eventually play a larger part in the revamped video section.

Ultimately, by combining both MySpace and Hulu into one intertwined entity, NBC Universal is better positioned to tackle other video-based websites and subscription services including YouTube, Netflix, and Crackle.

  • doomtomb
    Facebook for social networking. YouTube for videos. MySpace and Twitter for wiping my ass crack with. That's where it ends. MySpace can never compete with YouTube, why would I ever want to go to MySpace for videos?
    Reply
  • Major7up
    MySpace...
    Reply
  • ColMirage
    "MySpace, Hulu Caught in Bed"
    MySpace may get a video boost from sister-site Hulu.

    *shivers*
    Reply
  • Montezuma
    People still use MySpace?
    Reply
  • Pei-chen
    ColMirage"MySpace, Hulu Caught in Bed"MySpace may get a video boost from sister-site Hulu.

    *shivers*Think sorority / twins.
    Reply
  • Core2uu
    Pei-chenThink sorority / twins.
    Somehow, I don't think Kevin meant that when he wrote the title...
    Reply
  • r0x0r
    "...plans to overhaul MySpace Video by tossing in more feature films, TV shows, and music videos via Hulu."

    Great, so Rupert plans to overhaul a site that is 99% trash with feature films, TV shows and music videos...which, as we all know, are 99% trash.

    I love the internet, because it means that I can compare my news instead of having to rely on the Newscorp FUD.

    Reply
  • jellico
    The sort of people who popularize social networking sites, teens and 20-somethings, are not going to go for a re-branded product that had already lost its aroma of youth. As far as today's youth is concerned, Myspace is passe, and that won't change no matter what they do to it.

    Basically, they need to start looking for a new business model; and trying to become youtube lite ain't gonna cut it.
    Reply
  • ssalim
    I like hulu. I don't care about myspace. If they are improving either, it's good for everybody.
    Reply
  • Manos
    Not interested in any of those. If i wanna communicate with friends i have a damn phone and a life. I don't understand why you ppl care if Facebook will keep making millions out of its populatirity thanks to you or not. Screw that...
    Reply