Google Chrome just rolled out a huge AI upgrade to help protect you from scams

and image of the Google Chrome logo on a laptop
(Image credit: Shutterstock)

Earlier this month, Google released new some details about its use of AI to block spam and dangerous messages from reaching your email. Now though, it looks like this same technology could be coming to Google Chrome too.

As reported by BleepingComputer, a new “Client Side Detection Brand and Intent for Scam Detection” Chrome feature was spotted by Leopeva64 on X. Just like with Gmail's recent upgrade, this feature uses a Large Language Model to analyze potential threats.

In this case though, it’s not emails that are being analyzed but web pages on your devices, and the feature searches through brands and the intent of the pages you see when navigating across different sites.

This new AI feature is believed to power a scam detection service which understands the associated brand and purpose of each page you visit online. This will help make it even easier to identify sites that could potentially be fraudulent in nature.

Though Google hasn't share any specific details yet on how this feature works or how to turn it on, you will be able to use it on Mac, Windows and Linux once it rolls out next year.

This new tool is currently being tested in Chrome Canary and it could be related to Google's existing Enhanced Protection feature which has been using AI to provide real time protection against dangerous sites, downloads and extensions since November of this year.

More from Tom's Guide

Network
Arrow
Express VPN
NordVPN
Private Internet Access
ProtonVPN
Surfshark
Contract Length
Arrow
TOPICS
Amber Bouman
Senior Editor Security

Amber Bouman is the senior security editor at Tom's Guide where she writes about antivirus software, home security, identity theft and more. She has long had an interest in personal security, both online and off, and also has an appreciation for martial arts and edged weapons. With over two decades of experience working in tech journalism, Amber has written for a number of publications including PC World, Maximum PC, Tech Hive, and Engadget covering everything from smartphones to smart breast pumps. 

Read more
and image of the Google Chrome logo on a laptop
Annoying browser pop-ups could become a thing of the past thanks to Google’s new AI
A Gmail icon on a phone
Google Gmail warning issued for billions of users — watch out for these holiday scams
Microsoft Edge open on a laptop with the browser's app listing page open on a smartphone in front of it
Microsoft Edge will soon protect you from these scary scams that even Chrome can't
and image of the Google Chrome logo on a laptop
Billions of Chrome users at risk from new browser-hijacking Syncjacking attack — how to stay safe
An email icon open on a laptop screen
New Google Calendar notification attack could be hiding in your inbox — here's how to protect yourself
A laptop displaying the Chrome logo
Don't click this — malicious ads impersonating Google Chrome spreading dangerous malware
Latest in Online Security
Green skull on smartphone screen.
Over 1 million Android devices infected with password-stealing, pre-installed botnet malware — how to stay safe
Android 12
Google March Android Security Update fixes two high severity vulnerabilities — update now
An Android bot next to an Android TV remote
Millions of Android TVs hijacked in massive botnet — how to see if yours is at risk
Poster of Elon Musk saying "I am stealing from you"
Elon Musk's DOGE blocked from accessing your data – and 3 in 4 Americans agree
A fake text message on a smartphone being held by both hands.
Toll road scams are worse than ever — what to look for and how to stay safe
A phone with Google Search open on screen
Google just made it easier to remove your personal info from search results — here's how to do it
Latest in News
close-up on cameras in a leaked Google Pixel 9a render
Google Pixel 9a rumors — what Google’s planning as the iPhone 16e and Nothing Phone 3a ramp up the pressure
NYTimes Connections
NYT Connections today hints and answers — Thursday, March 6 (#634)
Galaxy Z Fold 6 shown in hand
Samsung just killed the crease with this breakthrough foldable phone display
Sam Altman
ChatGPT-4.5 delayed in surprise announcement — and it could launch with a controversial new payment model
Green skull on smartphone screen.
Over 1 million Android devices infected with password-stealing, pre-installed botnet malware — how to stay safe
Switch 2 console and logo
Nintendo Switch 2 — analyst just tipped release window