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How To: Get Things Done With "Crowdsourcing" Sites

Help A Specific, Worthy Cause

While getting unique incentives to fund a new product or project is an exciting way for any consumer to spend a little cash, some crowdsourcing sites put the focus on doing good. GoGetFunding’s donations concentrate on charitable causes, volunteering, and medical healing.

For thirty-four-year-old Californian Jasmine Keer, a Human Resources Manager, every dollar donated to her campaign was a life-changing experience. When her and her partner were $6,000 short of an IVF treatment that would allow them to have a baby, she started a public campaign on GoGetFunding.

“It was a huge success. We raised $7,500,” Keer said. “They’ll be getting our life-long thanks.”

Keer received donations from friends and family as well as members from the GoGetFunding community whom they build relationships with. Just as with other crowdfunding sites, they did offer incentives including input on naming the baby or a chance to be the baby’s godparent. But the donations were all for the sake of the cause.   

Crowdfunding site Sprigster has taken note. Their Boost A Hero program raises money for franchise opportunities for military veterans. Navy veteran Tom Perez is currently using the site to raise $30,000 for a Meineke Car Care Center in Pensacola, Florida.

“People like to be involved with crowdsourcing – they like to know their money is going toward a good cause.” Laprade said.

Another site is bringing people together in support of a different cause – film. Tugg.com gives movie lovers the chance to watch movies they want to see at a local theater. Graduate student and movie critic Andrew Welch, age 27 of Denton, TX, is using Tugg.com to bring a black-and-white German film to his town.

“Tugg gives me the chance to bring classic, art-house, or foreign movies to my community, hopefully enriching that community in the process,” Welch said. “They make it easier for your average person to put together a cultural event.”

While Tugg users can’t choose just any film, there is a library of movies to choose from. Tugg has made agreements with a variety of local theaters in many cities. Based on the night you choose, the location will require a certain number of tickets bought in advance.

“It’s giving movie theaters a way to attract more people to weeknight showings that may not be booked,” said thirty-year-old Paul Zenisek, a video editor in Minneapolis, MN who’s trying to bring Dr. Strangelove to a suburban theater on a Wednesday night. “It’s really a win-win situation.”

Without help from a site like Tugg, who handles the business side of these film partnerships, some cities may never have the chance to view certain movies on a big screen.

“With the current state of catalog film distribution, I can’t imagine – and have never heard of another system – that would let someone bring a movie of their choice to a theater,” Zenisek added.

And that’s the point of crowdsourcing sites: let’s make things happen by pooling our resources together. Whether you’re ready to look for funding for your potential million-dollar idea or just need to use a clean toilet while you’re walking around downtown, crowdsourcing sites have a little something for everyone. Just remember to give a back – it’s good for everyone.