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AT&T To Offer Wi-Fi At Starbucks

Seattle (WA) - Starbucks is extending its Wi-Fi offer by bringing AT&T into its stores: In addition to T-Mobile, the San Antonio, Texas-based telecommunications company will be offering free and fee-based Wi-Fi options. AT&T broadband and Uverse customers will get free Wi-Fi access at Starbucks locations.

AT&T said it plans to be offering Wi-Fi access in more than 7000 Starbucks stores across the nation, which are add to its existing network of 17,000 national and about 70,000 global hotspots.

The deal may force T-Mobile, which continues to operate its hotspots at Starbucks, to rethink its pricing strategy: AT&T said that Starbucks Card holders will get up to two hours of free Wi-Fi service per day, while more than 12 million "qualifying" AT&T broadband and AT&T U-verse Internet customers will have unlimited free access to the Wi-Fi service. Also, "more than 100,000 Starbucks partners in the U.S." will receive free AT&T Wi-Fi accounts allowing them to use the network in Starbucks locations offering Wi-Fi access.

Beyond its free Wi-Fi service, AT&T will be charging $3.99 for two hours of Wi-Fi access as well as a "monthly membership" for $19.99. This fee will include access to any of AT&T’s 70,000 hot spots in 89 countries around the world.

The companies said that the availability of AT&T Wi-Fi service at Starbucks will take place "on a market-by-market basis "with store implementation beginning this spring. The network is expected to be completed by the end of the year.

  • caffiend
    Wow. Charbucks will be offering a second paid wifi option.

    "The wifi isn't free - but at least the coffee is awful."

    Cafe customers should demand free wifi.
    We offer it at no charge in all of our locations, with the added bonus that if a customer has an issue with connectivity, the barista can give the customer my cell number and I'll either fix it, or at least tell them what they need to resolve to connect.

    Of course, I only have 5 locations to deal with - not 7,000.

    But then again, we're expanding and Chrabucks isn't.
    Reply