Microsoft was all too proud to announce brisk sales of its Xbox 360 console on the busy day, outselling its nearest competitor by a considerable margin. According to its findings, Microsoft said that Xbox 360 outsold PlayStation 3 on the Friday by a ratio of 3 to 1. Overall sales of the Xbox 360 were also up 25 percent from the same day in 2007.
“We entered into the Black Friday sales period with cautious optimism, knowing that dollar for dollar, Xbox 360 offers more social entertainment value than any other console on the market,” said Don Mattrick, senior vice president of the Interactive Entertainment Business at Microsoft. “Record Black Friday sales in the U.S., coupled with our existing global install base of 25 million and an online community of more than 14 million Xbox LIVE members, have laid the groundwork for continued global sales momentum in 2009.”
The recent price drop of the entry-level Xbox 360 to $199 makes it the most affordable system on the market, putting it $50 below the Nintendo Wii.
Of course, Microsoft made no sales comparisons against Nintendo’s console, which likely slaughtered both the Xbox 360 and PlayStation 3.
To see how quickly some Xbox 360 consoles ended up in the hands of customers, check out this video.
Check out our Cyber Monday deals coverage for post Black Friday sales.