No doubt if you're a regular visitor to Wikipedia, you've noticed the yellow banners appearing on each page of Wikipedia. These are the latest effort to raise money for the Wikimedia Foundation. Created and maintained by a volunteer community members, the encyclopedia is free but it doesn't run on thin air. As a result, the Foundation occasionally appeals to users for donations.
Today, Wikimedia announced that it had raised $25 million in its efforts to keep Wikipedia ad-free and free to use. Not only that, but the money was raised in record time. The ninth annual fundraiser ran for just nine full days, a dramatic decrease from the 46 days of campaigning the site had in 2011.
“I’m grateful that the Wikipedia fundraiser was so successful. Our supporters are wonderful and without them we could not do the job of delivering free content worldwide,” said Sue Gardner, Executive Director of the Wikimedia Foundation. “We're thrilled to be able to introduce our readers to the editors around the world who create Wikipedia and to invite our readers to join in editing."
Donations will be used to maintain server infrastructure, support global projects to increase the number of editors, improve and simplify the software that supports Wiki projects, and make Wikipedia accessible globally to billions of people who are just beginning to access the internet. Wikimedia says that a total of 1.2 million donors contributed this year and the most successful 24-hour period brought in $2,365,564 million from 145,573 donors.