Looking for the best Fitbit Black Friday deals? You're in the right place. We've found fantastic savings on some of Fitbit's newest devices, including $50 off the Fitbit Sense. This is one of the best Black Friday smartwatch deals available right now.
That's not the only Black Friday Fitbit deal you can buy for the fitness enthusiast in your life. You can also save big on other top Fitbit smartwatches such as the Fitbit Fitbit Versa 3, as well as on best fitness trackers Fitbit makes. That includes the classic Fitbit Charge 4, which comes with a heart rate monitor, sleep tracking, and water resistance.
Amazon's been turning out some great Black Friday deals this year, but some of the best Fitbit Black Friday deals come from the brand itself, where you're almost guaranteed to find the best price when you buy today.
You can also scour other top retailers like Best Buy and Walmart to find the best Fitbit deal for you this Black Friday. Alternatively, check out this year's Apple Watch Black Friday deals and Garmin Black Friday deals.
Best Fitbit Black Friday deals: Top deals right now
Fitbit Sense:was $329 now $279 @ Fitbit
The Fitbit Sense is the best smartwatch from Fitbit yet. It offers a holistic understanding of your health and wellness, packing unique features like a skin temperature reader and stress management tools.View Deal
Fitbit Versa 3: was $229 now $199 @ Amazon
This mid-range Fitbit smartwatch is sleek, long-lasting and an excellent fitness accessory. The built-in GPS, push for Active Zone Minutes and unique music experiences are designed to make the Fitbit Versa 3 a great choice for most people.View Deal
Fitbit Inspire 2: was $99 now $69 @ Amazon
Save $30 on the Fitbit Inspire 2, the company's newest fitness band. Ideal for counting your steps and monitoring your heart rate 24/7, the Inspire 2 is an easy-to-use activity tracker as it gets. It's $69 at Walmart now, too. View Deal
All Fitbit Black Friday deals
Fitbit Charge 4: was $150 now $100 @ Fitbit
You can pick up the classic Fitbit Charge 4 for just $100 on the Fitbit website. The black and granite special edition, which comes with a woven reflective band, is available for $20 more. We've also seen the Charge 4 in and out of stock for the same price at a number of retailers including Amazon, Target, and Best Buy.View Deal
Fitbit Versa 2: was $179 now $129 at Best Buy
The Versa 2 is one of our favorite smartwatches and a good option for those who want an affordable fitness-focused wearable with a large display. Aside from the usual heart, step, and sleep tracking, it also monitors blood oxygen, works with Alexa, has NFC payments and more.View Deal
Fitbit Versa Lite Edition: was $159 now $119 @ Amazon
The Fitbit Versa Lite is designed to deliver the basics at an affordable price. It offers 24/7 heart rate monitoring while also tracking your steps, active minutes, distance, and calories burned. A SmartTrack feature also records select workouts automatically. In our review, we were impressed with its stellar battery life and accurate sleep/fitness tracking. Take your pick from four snazzy color options, including white and silver, lilac and silver, marina blue, and mulberry.View Deal
Fitbit Ionic: was $249 now $174 @ Walmart
The Fitbit Ionic is being phased out by Fitbit, but with built-in GPS, NFC for payments, music storage, and an app store, it's still a powerful device. Design-wise, the Ionic looks like a 1980s vision of a 21st-century smartwatch. We found that it makes up in performance what it lacks in aesthetics. It offers continuous heart rate-monitoring, an SpO2 sensor for detecting sleep apnea, guided workouts, swim-tracking, and more.View Deal
Fitbit Ace 2: was $69 now $49 @ Best Buy
The Fitbit Ace 2 is the best Fitbit for kids. Unlike traditional activity trackers, the Ace 2 is designed to help parents support their child's health through basic movement and sleep goals. View Deal
Fitbit Ionic Accessory Sport Band: was $29 now $25 @ Amazon
If you're going to invest hundreds of dollars in a smartwatch, you may as well make it your own. This two-toned band adds an extra bit of flair to your Ionic watch, and the signature hexagon perforation design allows for all-day breathability and comfort. It also acts like a watch case for the Ionic, bringing extra durability to your fitness companion.View Deal
Is Fitbit having Black Friday sales?
Yes, Fitbit itself is hosting a slew of Black Friday deals and Cyber Monday deals on its website. The limited-time promotion includes killer discounts for the Fitbit Sense, the Fitbit Versa 3 and Fitbit Inspire 2.
Fitbit Black Friday sales are particularly popular because a Fitbit makes a great holiday gift for friends and family alike. Snatch them up while they're on sale!
Shop more Black Friday sales
- Amazon Black Friday sales: save on Fire TVs, Lego, Fitbit
- Adidas: up to 80% off hoodies, sneakers @ Amazon
- AirPods Pro: was $249 now $199 @ Amazon
- Alienware: up to $730 off gaming rigs
- Allswell: 20% off select items via "GOBBLE20" @ Allswell
- Apple Watch SE: was $279 now $229 @ Amazon
- Audible Plus: 38% off first 6 months
- Beautyrest: up to $300 off mattresses
- Best Buy: smart TVs as low as $79
- Bose 700 Headphones: was $379 now $339 @ Amazon
- Casper Mattress: up to 30% off everything @ Casper
- Chewy: up to 50% off pet supplies
- Chromebooks: deals from $129 @ Best Buy
- Cleaning supplies: spend $40, get $10 off @ Amazon
- Dell: laptop deals from $349
- Fitbit sale: up to $50 off @ Amazon (today only!)
- Galaxy S20/Note 20 sale: up to $250 off @ Amazon
- HP sale: up to 60% off all laptops
- Lego: spend $50, get $10 off @ Amazon
- Lenovo: ThinkPad sale from $799
- Microsoft: up to $900 off Surface, Xbox, more
- Mixbook: 50% off all photo books via "REVHLDY20"
- Nectar Mattress: $400 off + get $399 in free gifts
- New Balance: 25% off sitewide @ New Balance
- Nike: up to 40% off sneakers, tech fleece, hoodies @ Nike
- Nintendo Switch: shop all Switch stock @ Best Buy
- PC gaming sale: up to $200 off laptops, monitors @ Best Buy
- Prime Video: 50% off digital movies @ Amazon
- PS5 console: check stock @ Amazon
- OLED TV sale: deals from $899 @ Best Buy
- Purple: up to $400 off mattress + bundle @ Purple
- Roku sale: 4K streamers from $24 @ Amazon
- Samsung QLED TVs: up to $2,500 off all models @ Samsung
- Snacks & health bars: spend $50, get $10 off @ Amazon
- Sony PS5: sign-ups available @ Amazon
- Sony WH-1000xM4: now $278 @ Amazon
- SSD sale: up to 50% off Samsung EVO Plus SSDs @ Amazon
- TCL 50" 4K Android TV: was $349 now $229 @ Best Buy
- Verizon: free iPhone 12 w/ Unlimited
- Video games: buy 3 for the price of 2 @ Amazon
- Vizio 55" OLED 4K TV: was $1,299 now $899 @ Best Buy
- Walmart: big-screen TVs, laptops, more from $278
- Whole turkeys: $1.99/lb. @ Amazon (Prime members)