New York (NY) - Shares of Apple Inc. hit the $200 mark for the first time Wednesday, as investor confidence in the company continued rising near the end of what has been a strong year for the iPod and computer maker.

In afternoon trading, shares rose $1.17 to $199.97. They earlier peaked at $200. Apple shares have traded between $76.77 and $199.33 in the past year, rising steadily since January as investors anticipated and then cheered the release of the company’s hybrid cell phone, multimedia player and wireless Internet device, the iPhone.

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