Download the
Tom's Guide App from the AppsStore
News and trends on internet
/ mobile / "sound & picture" / IT
Yes No

AT&T and Verizon Verdict Expected Later Today

- By - Source : Tom's Guide US

Those of you who have been following the back and forth, he-said-she-said of the AT&T versus Verizon lawsuit will be glad to know that today is D-day.

USAToday reports that a federal court will today decide the fate of a Verizon ad campaign that features side-by-side wireless coverage maps showing it has five times more 3G coverage than AT&T.

AT&T has filed complaints about two separate Verizon commercials. The first is the company's "There's a map for that," TV spot, and the second is the commercial in which Verizon dubs the iPhone a "misfit toy" because AT&T's bad 3G coverage.

When it wasn't busy filing complaints, AT&T was doing damage control by pimping its EDGE and GPRS coverage, and listing all the reasons why it was better than Verizon. Yesterday, Verizon filed additional documents with the court that amounted to, "AT&T is demanding the ads be taken off the air because the truth hurts."

Stay tuned for the verdict.

Share:
30
Comments
X

Comments

counselmancl 11/18/2009 3:52 PM
Show
thackstonns 11/18/2009 3:55 PM
Hide
-16+

counselmancl :
If apple wins I'm moving to Cuba.



You know I wish Apple could win that way I wouldnt have to read you stupid comments,. However since Apple isnt suing Verizon, I really doubt they will. At&t is suing.

Anonymous 11/18/2009 4:01 PM
Hide
-3+

Hopefully you mean "If AT&T wins"....

jankee 11/18/2009 4:01 PM
Hide
-4+

counselmancl,
You better prepare yourself by getting connection with Fidel Castro because you will have to move to Cuba soon.

counselmancl 11/18/2009 4:03 PM
Hide
--3+

Yeah, AT&T.

deforrest 11/18/2009 4:03 PM
Hide
-7+

I live in iowa and I know for a fact that my Curve spanks my sister-in-laws 3G iphone . GO VERIZON

Anonymous 11/18/2009 4:16 PM
Hide
-4+

Personally I think all the cellular providers sell snake oil. Having said that, AT&T needs to accept that their coverage is not as pervasive as Verizon. Verizon needs to stop bashing AT&T though. I used to have Verizon but switched because they have the absolute worst customer service; its almost a disdain for customers. So, I decided to switch to ANYONE else!.... Just happened to select AT&T for a variety of reasons and have had positive experiences the last three years.
Let's see Verizon put THAT in their freakin ad campaign.

itadakimasu 11/18/2009 4:30 PM
Show
didymus03 11/18/2009 4:53 PM
Hide
-8+

Quote :I'm 100% against misleading advertisements like the map that makes it seem like AT&T has nearly no 3G coverage.


The maps shown are completely accurate, and clearly compare only 3G. I do, however agree with everyone who's saying all these rather underhanded advertisements need to stop. It's really hard in this specific case to say whether the Verizon commercials are misleading, because it all depends on the amount of information the general viewer already has. For instance if you think 3G is the only network, this commercial would be very misleading.

tester24 11/18/2009 5:25 PM
Hide
-1+

If you haven't realy watched TV at all then I guess you haven't figured the fact that most comercials are misleading! It's a constant lie fest that makes me believe the writers are polititions.

marsax73 11/18/2009 5:30 PM
Hide
-0+

AT&T should get their 3G coverage up to snuff...end of story. EDGE sucks a$$! I can barely send a text out let alone surfing the net.

p05esto 11/18/2009 5:56 PM
Hide
-3+

If Verizon loses I'll lose the last bit of confidence in our legal system. Not that I really have any confidence or pride in it now of course.

dawolf74 11/18/2009 6:04 PM
Hide
-3+

itadakimasu :
That map is only actually important if you're travelling all over the country which a tiny % of the population does. For the other 90% of people, they probably have coverage where they live and don't need covereage where there isn't coverage.



Saying a product or service isn't important because basically "I don't see where anyone needs this" is the height of retarded commenting. For you the commentard award first class for today.

Let me offer you another dumb ass quote along those lines:

Thomas Watson, who was chairman of the board of IBM corporation in the 40s, is often credited with the quote, "I think there is a world market for maybe five computers." There is some controversy over whether he said it, but whomever did, it turned out to be a colossally inaccurate prediction.

Yeah, he didn't see the need for more then a few computers on the planet. Yeah, so we should all throw ours in the garbage, he was really smart and must have been right.

Or how about Xerox giving up the Mouse and the GUI to MS and Apple because they didn't see the need for either?

The playing fields of business and history are littered with stupid people saying stupid things along the lines of "Who would ever use this? I don't know anyone that would."

tayb 11/18/2009 6:25 PM
Hide
-0+

didymus03 :
The maps shown are completely accurate, and clearly compare only 3G. I do, however agree with everyone who's saying all these rather underhanded advertisements need to stop. It's really hard in this specific case to say whether the Verizon commercials are misleading, because it all depends on the amount of information the general viewer already has. For instance if you think 3G is the only network, this commercial would be very misleading.



It says pretty clearly, in English, underneath the maps that voice and data services are available outside of 3G coverage areas. What more do you want?

srhelicity 11/18/2009 6:28 PM
Hide
-2+

I don't really think Verizon's ads are "misleading". They state CLEARLY that it is a comparison of 3G coverage areas. I would argue that one of the greatest parts about the iPhone is its web-browsing simplicity, and 3G, while not necessary, is a huge part of the customer experience on the iPhone.

In addition, I think it's nice to actually see some head-to-head advertising; I hate the "blah blah blah XXX is 25% better than the national leading brand". I want you to tell me how your product is better than the others, and doing so often necessitates a direct comparison to a specific product or brand. I see nothing wrong with the Verizon ads.

FWIW, I have been on AT&T service for ~5 years now (in Oklahoma), and I don't have any complains from this part of the country. Verizon does not provide new accounts in this area, though I'd have no reason to switch anyway. Much like real estate, whether one wireless provider's coverage is better or worse than another depends primarily on your specific location and where you travel. For me, AT&T has very good coverage around here (and in the areas to which I travel), while Verizon is shoddy. You can discuss the pros/cons of the technology each uses, but unequivocally saying that VZ is absolutely better than AT&T isn't justified, IMO. It may be better for you where you are located, but it certainly isn't for me and in my area.

thearm 11/18/2009 6:39 PM
Hide
-1+

itadakimasu :
I think Microsoft should have sued apple after the first couple of it's pointless "i'm a mac" commercials that in no way advertise a product.



Great point. Verizon's add is actually true. Apple's add about Windows is very very misleading. There are all kinds of factors to Apple's claims.

crom 11/18/2009 6:40 PM
Hide
-1+

Yea these commercials have nothing to do with Apple, they're directed at the AT&T service. Verizon is saying the iPhone is cool, the way it connects to the internet sucks.

Anonymous 11/18/2009 7:18 PM
Hide
-1+

You don't see the cable companies suing Dish Network over their commercials. At the very least they lie about Dish's reliability during storms.

uh_no 11/18/2009 7:56 PM
Hide
-0+

thearm :
Great point. Verizon's add is actually true. Apple's add about Windows is very very misleading. There are all kinds of factors to Apple's claims.



except most of the unsubstantiated claims are made under the pretense of Mac vs. PC, and a PC is not explicitly windows.....some ads do mention windows....but not all of them

livingcrazy 11/18/2009 8:21 PM
Hide
--1+

I really don't know why market focuses on people living in 4 letter states... AT&T does have enough 3G coverage in places where I visit... LA, Vegas, NYC, etc... When I happen to visit not to be mentioned 4 letter states and less than popular tourist destinations in the united states I expect for my coverage to simply suck.. just as it does in any other 3rd world country. I am not saying 4 letter states are not important, but I think AT&T is focusing on a wrong thing... focus on how to improve our existing coverage in popular areas of the US, I really don't care about all the coverage in between... we all know iphone and any other "good" smart phone isn't popular in those areas... and no I am not afraid to say it.

maestintaolius 11/18/2009 8:41 PM
Hide
-1+

tester24 :
If you haven't realy watched TV at all then I guess you haven't figured the fact that most comercials are misleading! It's a constant lie fest that makes me believe the writers are polititions.



Wait you mean opening a cheap beer won't make dozens of scantily clad women suddenly appear? Or that wearing shoes with a swoosh will make me run faster and jump 30'? Or that using salad dressing (rather than mayo) won't turn me into a cool hipster?

I feel so betrayed.

jnjkele 11/18/2009 10:16 PM
Hide
-0+

Except that verizon is trying to sell their 2.5G network as 3G. Still misleading. Try dumping all of the network traffic that AT&T has to carry on the verizon network and watch it die a horrible, twiching, sparking death. AT&T isn't perfect, neither is Verizon, but I do think the comparisons are unfair because the networks are not quite comparable from a speed/capacity/technology perspective. They'll get away with it anyway because there is a very subjective definition of what 3G means, and most people aren't well enough educated to tell the difference.

Montezuma 11/18/2009 11:19 PM
Hide
-0+

marsax73 :
AT&T should get their 3G coverage up to snuff...end of story. EDGE sucks a$$! I can barely send a text out let alone surfing the net.



Except for the fact that the data speed available on your phone has nothing to do with text messaging. I am all for the AT&T hate(as their 3G coverage is total shit), but you need to use facts in your arguments.

dtm4trix 11/19/2009 12:04 PM
Hide
-0+

All aboard the AT&T hate train.....they claim more bars? I claim no bars most of the time...cant wait to drop AT&T.

Anonymous 11/19/2009 12:23 PM
Hide
-0+

In Wisconsin, AT&T coverage is terrible outside any major city or major interstate route. Verizon, on the other hand, covers quite a bit of the areas AT&T doesn't (and all the areas AT&T DOES cover). That's with data coverage, I run mail and internet apps in those areas with Verizon that AT&T can't even reach with phone service.

geminireaper 11/19/2009 2:45 AM
Hide
-0+

jnjkele :
Except that verizon is trying to sell their 2.5G network as 3G. Still misleading. Try dumping all of the network traffic that AT&T has to carry on the verizon network and watch it die a horrible, twiching, sparking death. AT&T isn't perfect, neither is Verizon, but I do think the comparisons are unfair because the networks are not quite comparable from a speed/capacity/technology perspective. They'll get away with it anyway because there is a very subjective definition of what 3G means, and most people aren't well enough educated to tell the difference.


When was the last time your AT&T iPhone was able to get 1.7mbps/1mpbs? I just checked my speeds on my Samsung droid and was pulling those number..Also add that Verizon will be the first to launch 4g network...GG

hillarymakesmecry 11/19/2009 1:26 PM
Hide
-0+

I've seen my brother's iPhone get 1.65 mbps when I only was getting 600 on my Droid. It's all about where you are. At my house I get 1.45 on Verizon. Not as fast as ATT, but I don't have as many dropped calls either.

thackstonns 11/19/2009 3:56 PM
Hide
-0+

livingcrazy :
I really don't know why market focuses on people living in 4 letter states... AT&T does have enough 3G coverage in places where I visit... LA, Vegas, NYC, etc... When I happen to visit not to be mentioned 4 letter states and less than popular tourist destinations in the united states I expect for my coverage to simply suck.. just as it does in any other 3rd world country. I am not saying 4 letter states are not important, but I think AT&T is focusing on a wrong thing... focus on how to improve our existing coverage in popular areas of the US, I really don't care about all the coverage in between... we all know iphone and any other "good" smart phone isn't popular in those areas... and no I am not afraid to say it.



No your not afraid to say it, Your just an idiot. I live in Nebraska and at&t only covers lincoln and omaha. I sell Alltel about to be Verizon, and I can tell you At&t doesnt sell dick in thier markets. The reason NO reception in the rest of the state. Also I sell about 50percent smartphones on average. You pompus ass. So because you live in a well populated area you are better than everyone else? Fah-Q.

Anonymous 11/20/2009 7:41 PM
Hide
-0+

You should call someone an idiot if you can't tell the different between your and you're.